Software Alternatives, Accelerators & Startups

Smartlook VS Document360

Compare Smartlook VS Document360 and see what are their differences

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Smartlook logo Smartlook

Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.

Document360 logo Document360

Self-service knowledge base software focused on SaaS Products & Enterprise Software Projects.
  • Smartlook Landing page
    Landing page //
    2023-08-22

Smartlook is a qualitative analytics solution for web and mobile helping over 250,000 businesses of all sizes and industries answer the โ€œwhysโ€ behind usersโ€™ actions โ€” why do users churn, or why arenโ€™t they using a feature, or why are they skipping onboarding? Now you can eliminate the guesswork.

With a unique feature set, Smartlook gives you a way to finally understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, and heatmaps give you mass data about where most people click and scroll. Automatic event tracking lets you know how (and how often) your visitors do specific things, while conversion funnels take those events and show you how much success you're having with conversions.

Started in 2016, Smartlook has grown into a complete solution for qualitative analytics, making guesswork a thing of the past. Stop wondering why, and start getting answers today.

  • Document360 Landing page
    Landing page //
    2023-09-14

Document360 is your one stop Software as a Service (SaaS) knowledge base platform for software product and project documentation. With Document360, you can create rich documentation and knowledge base for your offerings (both internal and external) with ease. Document360 provides world-class authoring experience and can be customized to meet needs from small to large scale enterprises.

Feature list of Knowledge Management Software - Document360.io

  1. Markdown Support
  2. Peer Review & Publish
  3. Category Manager
  4. Versioning & Rollback
  5. Internal Commenting
  6. Backup and Restore
  7. Custom Domain Mapping
  8. AI Powered Search
  9. Branding

Smartlook features and specs

  • Comprehensive Analytics
    Smartlook provides detailed insights through session recordings, heatmaps, and event tracking, which helps businesses understand user behavior deeply.
  • User-Friendly Interface
    The platform is easy to navigate, making it accessible for users who may not be experienced with analytics tools.
  • Real-Time Data
    Smartlook offers real-time data monitoring, which allows businesses to promptly identify and address issues as they occur.
  • Cross-Platform Support
    The tool supports web, iOS, and Android platforms, enabling businesses to track user behavior across different devices seamlessly.
  • Advanced Filtering
    Users can apply advanced filters to their data, which helps in segmenting users and understanding specific behaviors more accurately.
  • Integrations
    Smartlook integrates with various third-party tools like Google Analytics, Slack, and others, providing a more versatile analytical environment.
  • Session Recordings
    Smartlook provides detailed session recordings for mobile apps, allowing teams to watch real user interactions, see exactly how users navigate through the app, and identify usability issues or friction points in the user experience.
  • Heatmaps for Mobile
    The platform offers touch heatmaps specifically designed for mobile apps, helping teams visualize where users tap, scroll, and interact most frequently, enabling data-driven UI/UX design decisions.
  • Event-Based Analytics
    Smartlook allows you to track custom events and user actions without requiring extensive coding, making it easier to monitor funnels, conversions, and key user behaviors within the mobile app.
  • Crash and Anomaly Detection
    The tool helps identify crashes and anomalies by linking session recordings to error events, enabling developers to see exactly what the user was doing before a crash occurred, which significantly speeds up debugging and issue resolution.

Possible disadvantages of Smartlook

  • Data Privacy Concerns
    Recording user sessions could potentially raise privacy issues if not managed correctly, requiring strict adherence to data protection regulations.
  • Learning Curve
    Even with a user-friendly interface, new users might still encounter a learning curve when trying to utilize all features effectively.
  • Cost
    While offering a free tier, the costs can add up for premium features or advanced usage, which might be a constraint for smaller businesses.
  • Performance Impact
    The presence of session recording scripts can sometimes slow down website performance, affecting the user experience negatively.
  • Limited Free Plan
    The free plan comes with limitations in terms of data retention and the number of sessions that can be recorded, which might not be sufficient for larger businesses or detailed analysis.
  • Privacy and Compliance Concerns
    Capturing session recordings on mobile apps raises significant privacy concerns. Teams must carefully configure data masking and ensure compliance with GDPR, CCPA, and app store privacy policies, which adds complexity to implementation.
  • Data Sampling at Scale
    For apps with high traffic volumes, Smartlook may sample data rather than capturing every session, which means some user interactions could be missed and analytics may not represent the full picture of user behavior.
  • Learning Curve for Advanced Features
    While basic session playback is straightforward, setting up advanced features like custom event tracking, funnel analysis, and proper data filtering requires technical knowledge and time investment, which can slow down initial adoption.

Document360 features and specs

  • Search Functionality
    AI powered search
  • category manager
    Can add upto 6 sub categories
  • Version Control
    Can maintain multiple version of the article with time stamp
  • Multilingual capability
    Can localize your Knowledge base in multiple languages
  • Collaboration Tools
    Collaborate with team for discussion and reviews
  • Analytics and Reporting
    Powerful analytics helps you understand end-to-end user engagement, team performace,broken link analytics, collect feedback and show analytics.
  • Ticket deflector
    Deflect customer support enquires to knowledge base and resude load on support team
  • Integrations and Extensions
    Integration with external systems like analytics, chat, commenting, and CRO tools into your knowledge base.

Analysis of Smartlook

Overall verdict

  • Smartlook is generally well-regarded for its comprehensive analytics capabilities, ease of integration, and intuitive user interface. It offers valuable data and insights that can help businesses enhance their digital platforms. While some users have noted occasional issues with data accuracy or performance, the overall feedback is positive, making it a suitable tool for many organizations.

Why this product is good

  • Smartlook is a digital analytics tool designed for websites and mobile apps to help businesses understand user behavior through features like session recordings, heatmaps, event tracking, and conversion funnels. These functionalities provide insights into user interactions and can help identify areas for optimization, improve user experience, and increase conversion rates.

Recommended for

  • E-commerce businesses looking to understand customer behavior
  • Product managers aiming to optimize user experience
  • Marketers who need to analyze conversion rates and funnels
  • UX/UI designers focused on improving website or app interfaces
  • Businesses seeking to identify and troubleshoot technical issues quickly

Analysis of Document360

Overall verdict

  • Yes, Document360 is generally considered a good choice for businesses seeking a comprehensive knowledge management solution. Its ease of use, along with its powerful features, has made it a popular option among small to medium-sized businesses looking to enhance their documentation process.

Why this product is good

  • Document360 is considered a reputable knowledge base software due to its intuitive interface, robust set of features for document management, and excellent customer support. It allows teams to efficiently create, organize, and maintain documentation, making it easier for users to find information quickly. Key features include a powerful text editor, version control, analytics, and collaboration tools.

Recommended for

  • Small to medium-sized businesses
  • Teams needing collaborative documentation tools
  • Companies looking to improve their knowledge management processes
  • Organizations aiming to provide better support and information access to customers

Smartlook videos

Smartlook - Get an insider look

More videos:

  • Review - Join the TurboTax SmartLook Team
  • Review - With TurboTax SmartLook, You're Never Alone

Document360 videos

Document360- Creating Knowledge base in minutes

More videos:

  • Review - Freshworks Customer Story โ€” Document360
  • Review - Document360 Complex Onboarding -- User Onboarding Teardown

Category Popularity

0-100% (relative to Smartlook and Document360)
Web Analytics
100 100%
0% 0
Knowledge Management
0 0%
100% 100
Analytics
100 100%
0% 0
Document Management
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Smartlook and Document360

Smartlook Reviews

10 Best Mixpanel Alternatives for Product Analytics in 2024
Smartlook is an advanced analytics tool that provides real-time insights into user behaviors and experiences. Understand how users engage with your products, and identify areas for improvement in your customer experience.
Source: clickup.com
11 Hotjar alternatives and competitors in 2024
Another key consideration is that Smartlook provides most of its features on the Pro plan, whereas Hotjar limits features by plan. For example, trend analysis is only available in the Scale planโ€”which starts at $171 per month. When using Smartlook, this functionality is available in all plans.
Source: maze.co
12 Hotjar alternatives for website and mobile app analytics
is the product manager at Smartlook. Martin is enthusiastic about delivering the best possible customer experience. Prior to joining Smartlook as a product manager, he used to work as a consultant for Oracle NetSuite. Martin has a deep professional interest in biometric signing and work digitalization. He is also an NFL enthusiast and likes to enjoy good food (ideally while...
10 Best Hotjar Alternatives & Competitors in 2023
The second Hotjar alternative on our list is Smartlook. As a marketing analytics tool, Smartlook seems to provide its users with session recordings of visitors and allows them to create heatmaps and add events to funnels.
Top 10 CRO Tools to Boost Conversions for Free in 2023
Smartlook is one of the conversion optimization tools that claim to increase traffic rate, and, eventually, your web conversions. It offers key features like event tracking, session replays, heatmaps, and funnels.
Source: aigrow.me

Document360 Reviews

  1. Pradeepa Somasundaram
    ยท Product manager at Kovai.co ยท
    Really useful for Knowledge capturing and sharing

    We had several smooth projects that required seamless internal collaboration and knowledge management with Document360. Our experience is pretty positive with Document360. As growing organization with multiple projects and multiple users it is very critical for us to capture the tactical knowledge and store the information taxonomically. With Document360 we were able to over achieve this without much effort put into learning the tool.

    ๐Ÿ Competitors: ProProfs Knowledge Base
    ๐Ÿ‘ Pros:    Category manager- this feature with easy click / drag and drop fuctional makes the work easy.
  2. Sunil
    ยท Head Of Media at Nestle ยท
    Document360 helped us to streamline protocols and internal collaboration

    I being a user for the last 6 months and have used the portal of Document360 both for private and public facing documentation. Pleased with the user friendliness and features seen. Would recommend to others who are looking for a knowledge base solution.

    ๐Ÿ Competitors: Zendesk
    ๐Ÿ‘ Pros:    Easy user interface|Organised category|Added security|Publish private or public facing

11 Popular Knowledge Management Tools to Consider in 2025ย 
Document360 is an AI-powered knowledge base platform to help your business create, manage, and publish a knowledge base. These knowledge bases can be internal (for employee use) or external (for customer self-service).
Source: knowmax.ai
Best 25 Software Documentation Tools 2023
Document360 is a comprehensive software documentation tool that provides support for your project documentation and API documentation needs.
Source: www.uphint.com
11 Top Confluence Alternatives & Competitors For Team Collaboration
Document360โ€™s WYSIWYG editor or Markdown editor makes it simple to produce help documentation. Markdown allows you to write in a simple, easy-to-read plain text style. It is useful when major text and mild media are used in the documentation. The find and replace function allows you to search for and replace text within your article.
Source: clickup.com
The 11 Best Slite Alternatives in 2022- Free Tools Included!
What sets it apart from Slite is its ability to create a self-serving knowledge base for customers. Since 73% of customers prefer self-service support over waiting for a reply, tools like Document360 are a great addition to have in your arsenal.
Source: remoteverse.com

Social recommendations and mentions

Based on our record, Document360 seems to be a lot more popular than Smartlook. While we know about 21 links to Document360, we've tracked only 2 mentions of Smartlook. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Smartlook mentions (2)

Document360 mentions (21)

View more

What are some alternatives?

When comparing Smartlook and Document360, you can also consider the following products

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

Confluence - Confluence is content collaboration software that changes how modern teams work

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

HelpNDoc - What is HelpNDoc ? Easy to use yet powerful help authoring environment which can generate various documentation formats from a single source.

FullStory - Meet FullStory, the app that captures all your customer experience data in one powerful platform.

HelpJuice - Helpjuice offers powerful, easy-to-use knowledge base software designed to help teams reduce support emails by up to 50%, improve internal collaboration, and create happier customers. It's trusted by companies worldwide to streamline knowledge sharin