Software Alternatives & Reviews

Google Analytics VS Smartlook

Compare Google Analytics VS Smartlook and see what are their differences

Google Analytics logo Google Analytics

Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Smartlook logo Smartlook

Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.
  • Google Analytics Landing page
    Landing page //
    2023-08-26
  • Smartlook Landing page
    Landing page //
    2023-08-22

Smartlook is a qualitative analytics solution for web and mobile helping over 250,000 businesses of all sizes and industries answer the “whys” behind users’ actions — why do users churn, or why aren’t they using a feature, or why are they skipping onboarding? Now you can eliminate the guesswork.

With a unique feature set, Smartlook gives you a way to finally understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, and heatmaps give you mass data about where most people click and scroll. Automatic event tracking lets you know how (and how often) your visitors do specific things, while conversion funnels take those events and show you how much success you're having with conversions.

Started in 2016, Smartlook has grown into a complete solution for qualitative analytics, making guesswork a thing of the past. Stop wondering why, and start getting answers today.

Google Analytics

Categories
  • Analytics
  • Web Analytics
  • Mobile Analytics
  • Business Intelligence
  • A/B Testing
Website analytics.google.com
Pricing URL-
Details $-

Smartlook

Categories
  • Web Analytics
  • Analytics
  • Heatmaps
  • Visitor Recordings
  • Conversion Funnels
  • Event Tracking
  • User Analytics
  • User Monitoring
  • UX
  • User Experience
  • Form Analytics
  • Mobile Analytics
  • Mobile Recordings
  • Mobile Testing
  • Mobile Heatmaps
Website smartlook.com
Pricing URL Official Smartlook Pricing
Details $freemium

Google Analytics videos

Google Analytics Review

More videos:

  • Review - Google Analytics, Ultimate Beginner’s Guide
  • Review - Google Analytics Review

Smartlook videos

Smartlook - Get an insider look

More videos:

  • Review - Join the TurboTax SmartLook Team
  • Review - With TurboTax SmartLook, You're Never Alone

Category Popularity

0-100% (relative to Google Analytics and Smartlook)
Analytics
77 77%
23% 23
Web Analytics
72 72%
28% 28
Mobile Analytics
100 100%
0% 0
Heatmaps
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Analytics and Smartlook

Google Analytics Reviews

Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
The world has transformed into a giant, data-driven environment. And this digital revolution has made web analytics tools like Google Analytics increasingly crucial for any business that plans to thrive online. Google Analytics is undoubtedly a frontrunner in this realm, capturing the attention of millions with its free use model and comprehensive features. Yet, there’s an...
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
The world has transformed into a giant, data-driven environment. And this digital revolution has made web analytics tools like Google Analytics increasingly crucial for any business that plans to thrive online. Google Analytics is undoubtedly a frontrunner in this realm, capturing the attention of millions with its free use model and comprehensive features. Yet, there’s an...
Source: medium.com
Which tools help you to Measure the Success of your Website
Google Analytics: The most commonly free-to-use analytics tool which helps with very detailed and accurate real time results. It includes real-time views, conversions, bounce rates, session timings, trends and so much more.
Source: qpe.co.in
Top 10 CRO Tools to Boost Conversions for Free in 2023
Looking for a free testing tool to optimize your conversion? Well, this testing software can integrate with Google Analytics and Google AdWords. Google Optimize comes with 3 main features, including A/B testing, split testing, and multivariate testing (MVT). Using this conversion rate optimization software enables you to measure the performance of your webpage.
Source: aigrow.me
10 Best Google Analytics Alternatives (Free & Paid)
Google Analytics can only show you what your visitors do and the numerical (quantitative) data about customer journey, but it does not determine the reasons for their actions (qualitative information). In simple words, in Google Analytics, you will deal with the numbers, but not the reasons for these numbers.

Smartlook Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
Smartlook is one of the conversion optimization tools that claim to increase traffic rate, and, eventually, your web conversions. It offers key features like event tracking, session replays, heatmaps, and funnels.
Source: aigrow.me
10 Best Hotjar Alternatives & Competitors in 2023
The second Hotjar alternative on our list is Smartlook. As a marketing analytics tool, Smartlook seems to provide its users with session recordings of visitors and allows them to create heatmaps and add events to funnels.
Smartlook Reviews: Everything You Need to Know + Best Alternative in 2023
As you can see, this client complains that he could not cancel his subscription on Smartlook, even after he decided to not use his package anymore. That is, Smartlook charged him despite the fact that he had removed the service. Moreover, he did not get any response from the Smartlook support team.
10 Best Google Analytics Alternatives (Free & Paid)
Want an analytics tool to analyze your mobile app? Smartlook is a behavioral analytics tool for websites and mobile app that can track visitors’ activities across devices. As you know, understanding customer behavior is beyond just looking at raw numbers, which GA offers.
The Top 10 Website Session Recording Tools for 2022
Smartlook keeps track of user activity on websites and in mobile apps. It is software made to capture user screen recordings on your websites. You can watch what website visitors click, type into form fields, where they spend the most time, and how they navigate through each page of your website with the Smartlook session recording software.

Social recommendations and mentions

Based on our record, Google Analytics seems to be a lot more popular than Smartlook. While we know about 36 links to Google Analytics, we've tracked only 2 mentions of Smartlook. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Analytics mentions (36)

  • Navigating the Digital Landscape: The Role of Website Analytics in Measuring Performance
    Let’s discuss Google Analytics in particular and other tools in general, which are available online to measure the website performance. Source: 8 months ago
  • 10 BEST FREE SEO REPORTING TOOLS
    Google Analytics: A free tool from Google that provides in-depth website analytics and performance metrics, including traffic sources, user behavior, and conversions. Source: 8 months ago
  • Affiliate Marketing Automation: How to Save Time and Improve Your Results?
    Automating your affiliate marketing has a clear advantage: scalability. As your affiliate network grows, manual management becomes difficult. Automation makes it easier to handle a larger volume of affiliates, communicate with them, and monitor their performance. This means that your affiliate program can grow without sacrificing efficiency. You can also use automation tools to track and report affiliate... Source: 8 months ago
  • Which tool do you use the most for SEO?
    Google Analytics: It provides in-depth insights into website traffic, user behavior, conversions, and other important metrics. Source: 9 months ago
  • The dos and don'ts of website redesigns and migrations
    Implement a robust website analytics tool, such as Google Analytics, to track key metrics and gather insights about user behavior. Set up goals and conversion tracking to measure the impact of your website redesign or migration on your business objectives. Source: 10 months ago
View more

Smartlook mentions (2)

What are some alternatives?

When comparing Google Analytics and Smartlook, you can also consider the following products

Matomo - Matomo is an open-source web analytics platform

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.

FullStory - Meet FullStory, the app that captures all your customer experience data in one powerful platform.

Adobe Analytics - Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.

LiveSession - LiveSession helps you analyze users’ behavior, improve UX, find JS bugs, and increase conversion rates using session replays, and event-based product analytics.