Software Alternatives & Startups

ScreenCloud VS Smartlook

Compare ScreenCloud VS Smartlook and see what are their differences

ScreenCloud

Turn any screen into a powerful communication channel. ScreenCloud is the top-rated digital signage OS that securely displays metrics, news, and media on TVs. Seamlessly integrates with 90+ apps like Teams & Power BI.

Rating
4.0 · 1 review
Pricing
Paid Free trial $20 / Monthly
Smartlook

Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.

Rating
0 reviews
Pricing
Freemium Free trial
Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

Based on our record, ScreenCloud should be more popular than Smartlook. It has been mentioned 4 times since March 2021.

social mentions
4 vs 2
Digital Signage popularity
100% vs 0%

Base details

Website, pricing, platforms and company facts side by side.

ScreenCloud
Smartlook
Website screencloud.com smartlook.com
Pricing
Paid Free trial $20 / Monthly Official pricing
Freemium Free trial Official pricing
Company Startup from the United Kingdom Startup from the Czech Republic · 10 - 19 employees · 2016
Listed in

About ScreenCloud and Smartlook

In their own words, as submitted to SaaSHub.

ScreenCloud
Smartlook

ScreenCloud is a popular digital signage operating system, helping over 10,000 organizations communicate better by turning their screens into powerful, connected digital channels. With 80% of the workforce having no access to work devices, communication needs to adapt. Emails get ignored, and...

Read more about ScreenCloud

Smartlook is a qualitative analytics solution for web and mobile helping over 250,000 businesses of all sizes and industries answer the “whys” behind users’ actions — why do users churn, or why aren’t they using a feature, or why are they skipping onboarding? Now you can eliminate the guesswork....

Read more about Smartlook

Features and specs

What each product offers, as listed by its team.

ScreenCloud 7 features
Smartlook 10 features
  • Ease of Use
    ScreenCloud has a user-friendly interface that makes it simple for both tech-savvy users and novices to navigate and manage digital signage.
  • Security
    ScreenCloud adheres to industry-standard security practices, which include data encryption and secure access controls, ensuring that your content is protected.
  • Scalability
    The platform is designed to scale easily, making it a good fit for businesses of all sizes, from small startups to large enterprises.
  • Integration Capabilities
    ScreenCloud integrates with a variety of third-party applications and tools, like Google Workspace, Slack, and intranet platforms, which enhances its functionality.
  • Versatility
    The platform supports a wide range of media formats and can be used across various devices, including smart TVs, tablets, and desktop computers.
  • Cloud-Based
    Being a cloud-based solution, ScreenCloud allows for easy updates and real-time content management from any location.
  • Proprietary Media Players
    Power your displays with our high performance media players for best in class security and 99% glitch free operation.

Possible disadvantages

  • Cost
    While ScreenCloud offers a range of pricing plans, some users may find it relatively expensive compared to other digital signage solutions.
  • Internet Dependency
    As a cloud-based service, ScreenCloud requires a reliable internet connection for optimal performance, which can be a limitation in areas with poor connectivity.
  • Limited Offline Functionality
    Although ScreenCloud offers some offline functionality, its capabilities are significantly reduced when not connected to the internet.
  • Learning Curve for Advanced Features
    While basic usage is straightforward, leveraging advanced features and integrations may require additional time and effort to learn and utilize effectively.
  • Support Response Time
    Some users have reported longer-than-expected response times from customer support, which can be a drawback when urgent issues arise.
  • Comprehensive Analytics
    Smartlook provides detailed insights through session recordings, heatmaps, and event tracking, which helps businesses understand user behavior deeply.
  • User-Friendly Interface
    The platform is easy to navigate, making it accessible for users who may not be experienced with analytics tools.
  • Real-Time Data
    Smartlook offers real-time data monitoring, which allows businesses to promptly identify and address issues as they occur.
  • Cross-Platform Support
    The tool supports web, iOS, and Android platforms, enabling businesses to track user behavior across different devices seamlessly.
  • Advanced Filtering
    Users can apply advanced filters to their data, which helps in segmenting users and understanding specific behaviors more accurately.
  • Integrations
    Smartlook integrates with various third-party tools like Google Analytics, Slack, and others, providing a more versatile analytical environment.
  • Session Recordings
    Smartlook provides detailed session recordings for mobile apps, allowing teams to watch real user interactions, see exactly how users navigate through the app, and identify usability issues or friction points in the user experience.
  • Heatmaps for Mobile
    The platform offers touch heatmaps specifically designed for mobile apps, helping teams visualize where users tap, scroll, and interact most frequently, enabling data-driven UI/UX design decisions.
  • Event-Based Analytics
    Smartlook allows you to track custom events and user actions without requiring extensive coding, making it easier to monitor funnels, conversions, and key user behaviors within the mobile app.
  • Crash and Anomaly Detection
    The tool helps identify crashes and anomalies by linking session recordings to error events, enabling developers to see exactly what the user was doing before a crash occurred, which significantly speeds up debugging and issue resolution.

Possible disadvantages

  • Data Privacy Concerns
    Recording user sessions could potentially raise privacy issues if not managed correctly, requiring strict adherence to data protection regulations.
  • Learning Curve
    Even with a user-friendly interface, new users might still encounter a learning curve when trying to utilize all features effectively.
  • Cost
    While offering a free tier, the costs can add up for premium features or advanced usage, which might be a constraint for smaller businesses.
  • Performance Impact
    The presence of session recording scripts can sometimes slow down website performance, affecting the user experience negatively.
  • Limited Free Plan
    The free plan comes with limitations in terms of data retention and the number of sessions that can be recorded, which might not be sufficient for larger businesses or detailed analysis.
  • Privacy and Compliance Concerns
    Capturing session recordings on mobile apps raises significant privacy concerns. Teams must carefully configure data masking and ensure compliance with GDPR, CCPA, and app store privacy policies, which adds complexity to implementation.
  • Data Sampling at Scale
    For apps with high traffic volumes, Smartlook may sample data rather than capturing every session, which means some user interactions could be missed and analytics may not represent the full picture of user behavior.
  • Learning Curve for Advanced Features
    While basic session playback is straightforward, setting up advanced features like custom event tracking, funnel analysis, and proper data filtering requires technical knowledge and time investment, which can slow down initial adoption.

Analysis

An editorial look at what each product does well and who it suits.

ScreenCloud
Smartlook

Overall verdict

  • Yes, ScreenCloud is considered a good choice for digital signage needs due to its versatility, ease of use, and robust feature set. It provides excellent value for businesses of all sizes looking to enhance their communication and engagement through digital displays.

Why this product is good

  • ScreenCloud is highly regarded for its user-friendly digital signage solutions that allow businesses and organizations to easily display content on screens. Its cloud-based platform offers seamless integration with various apps and services, making it a flexible and powerful tool for creating engaging digital displays. Users appreciate its intuitive interface, reliable performance, and the ability to manage screens remotely from anywhere.

Recommended for

    ScreenCloud is recommended for businesses, educational institutions, and organizations that need to display dynamic content across multiple locations. It's well-suited for marketing teams, communication departments, and IT managers who require a scalable solution to manage digital signage networks efficiently.

Overall verdict

  • Smartlook is generally well-regarded for its comprehensive analytics capabilities, ease of integration, and intuitive user interface. It offers valuable data and insights that can help businesses enhance their digital platforms. While some users have noted occasional issues with data accuracy or performance, the overall feedback is positive, making it a suitable tool for many organizations.

Why this product is good

  • Smartlook is a digital analytics tool designed for websites and mobile apps to help businesses understand user behavior through features like session recordings, heatmaps, event tracking, and conversion funnels. These functionalities provide insights into user interactions and can help identify areas for optimization, improve user experience, and increase conversion rates.

Recommended for

  • E-commerce businesses looking to understand customer behavior
  • Product managers aiming to optimize user experience
  • Marketers who need to analyze conversion rates and funnels
  • UX/UI designers focused on improving website or app interfaces
  • Businesses seeking to identify and troubleshoot technical issues quickly

Videos

Walkthroughs and reviews on video.

ScreenCloud 2 videos + Add
Smartlook 3 videos + Add

ScreenCloud Digital Signage Product Demo

More videos

  • - How to set screen operating hours

Smartlook - Get an insider look

More videos

  • - Join the TurboTax SmartLook Team
  • - With TurboTax SmartLook, You're Never Alone

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
ScreenCloud
Smartlook
100% 100%
0% 0%
0% 0%
100% 100%
100% 100%
0% 0%
0% 0%
100% 100%

Questions & Answers

As answered by people managing ScreenCloud and Smartlook.

What makes your product unique?

ScreenCloud's answer

Powered by our custom built OS, ScreenCloud is a hardware agnostic digital signage CMS platform that allows teams to manage content from anywhere. Offering remote device management, enterprise grade security and the best user experiences via our dashboard, ScreenCloud is the industry leading digital signage solution.

Why should a person choose your product over its competitors?

ScreenCloud's answer

ScreenCloud features remote device management (RDM), a choice of professional hardware players including PIXI - currently the lowest priced digital signage player on the market, and cutting edge digital signage apps and tools including our Quick Post app. No more headaches creating content - simply add your text and images and Quick Post does the rest for you.

How would you describe the primary audience of your product?

ScreenCloud's answer

ScreenCloud is the digital signage choice of over 10,000 businesses worldwide. We power screens from single use retail or offices, through to some of the biggest global enterprise customers. ScreenCloud is built for IT professionals and communications teams who want the easiest to use and most powerful signage solution for their budget.

User comments

Share your experience with using ScreenCloud and Smartlook. For example, how are they different and which one is better?

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

ScreenCloud 4.0 · 1 review
Smartlook no reviews yet
  • Rated 4/5 by JenSmith2006
    SaaSHub review
    · Jun 2026

    ScreenCloud has been a reliable solution for managing digital signage. I like how easy it is to display dashboards, news, and media across screens while integrating smoothly with other tools and services.

  • Top 5 Digital Signage Software for Small Businesses and SMBs
    www.smartersign.com · Mar 2024

    However, as with any platform, ScreenCloud is not without its drawbacks. Some users have reported occasional software glitches, which, while generally minor, can cause inconvenience. Additionally, while ScreenCloud...

  • Top 15 Best TelemetryTV Alternatives In 2022
    gokicker.com · Sep 2022

    The remote digital and screen management platform called ScreenCloud Digital Signage is utilised to make the screen’s most accessible display content simpler. It is a straightforward digital signage platform that...

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Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

ScreenCloud 4 mentions
Smartlook 2 mentions
  • Digital signage in food service lines
    Https://screencloud.com and a firestick. Source: about 4 years ago
  • Looking for a digital signage software with alerts and notifications
    In search of a program like ScreenCloud that allows you to display messages, alerts, weather, time, etc. But also allows you to set alarms to indicate start/break times and interrupts the regular flow of information on the screen to... Source: almost 5 years ago
  • I'd like to make a media distribution cloud-based webapp with a hardware/software ending that can display it on TV. Would you help me finding all i need?
    I'd love to progress the product into something like this: Screencloud which has its app on every app store available for TVs. Source: over 5 years ago

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Alternatives to ScreenCloud and Smartlook

When comparing ScreenCloud and Smartlook, you can also consider the following products.