Software Alternatives, Accelerators & Startups

Google Analytics

Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Some of the top features or benefits of Google Analytics are: Comprehensive Data Collection, Integration with Other Google Services, Free Tier Available, Customizable Reports and Dashboards, Advanced Segmentation, Real-Time Data, and E-commerce Tracking. You can visit the info page to learn more.

Google Analytics

Google Analytics Alternatives & Competitors

The best Google Analytics alternatives based on verified products, community votes, reviews and other factors.
Filter: 12 Open-Source Alternatives. EU Alternatives. Latest update:

  1. 326

    Mixpanel is the most advanced analytics platform in the world for mobile & web.

    Key Mixpanel features:

    User-Focused Analytics Event Tracking Advanced Segmentation A/B Testing

    /mixpanel-alternatives
  2. 315

    Matomo is an open-source web analytics platform.

    Key Matomo features:

    Open Source Data Ownership Privacy Compliance Self-Hosting Option

    Open Source

    /matomo-alternatives
  3. Do-It-Yourself Data Analytics & Business Intelligence, Powered by AI.

    Key Grapple features:

    Automatic Data Refresh Universal Data Library Natural Language Map Data

    Visit website freemium $99.0 / Monthly (Per Editor, Unlimited Viewers)

    Visit website
  4. 168

    Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure ๐Ÿ‡ช๐Ÿ‡บ .

    Key Plausible.io features:

    Privacy-focused Simple to Use Lightweight Open-Source

    Open Source paid Free Trial $9.0 / Monthly (10,000 pageviews)

    /plausible-io-alternatives
  5. 245

    Clicky Web Analytics is a simple way to monitor, analyze, and react to your blog or web site's traffic in real time.

    Key Clicky features:

    Real-time Analytics User-friendly Interface Detailed Insights Privacy-focused

    /clicky-alternatives
  6. 136

    Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.

    Key Adobe Analytics features:

    Comprehensive Data Collection Advanced Segmentation Real-Time Analytics Customizable Dashboards

    /adobe-analytics-alternatives
  7. 113

    The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

    Key Hotjar features:

    Heatmaps Recordings Surveys Incoming Feedback

    freemium โ‚ฌ39.0 / Monthly (Starting at: 3,000 Recordings per month with unlimited Heatmaps)

    /hotjar-alternatives
  8. 188

    Analytics for web and iOS. Heap automatically captures every user action in your app and lets you measure it all. Clicks, taps, swipes, form submissions, page views, and more.

    Key Heap features:

    Automatic Event Tracking User-friendly Interface Retroactive Analysis Comprehensive Data

    /heap-alternatives
  9. 146

    Simple, trustworthy website analytics (finally).

    Key Fathom Analytics features:

    Privacy-Focused Simplicity Fast Setup Lightweight Script

    Open Source $14.0 / Monthly (100,000 Pageviews)

    /fathom-analytics-alternatives
  10. 209

    Open Web Analytics - Web Analytics โ€“ Open Source Web Analytics Framework.

    Key Open Web Analytics features:

    Open Source Cost-Effective Self-Hosting Comprehensive Features

    Open Source

    /open-web-analytics-alternatives
  11. 236

    StatCounter is a simple but powerful real-time web analytics service that helps you track, analyse and understand your visitors so you can make good decisions to become more successful online.

    Key StatCounter features:

    Ease of Use Real-time Tracking Detailed Visitor Information Customizable Reports

    /statcounter-alternatives
  12. 130

    Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture. .

    Key Smartlook features:

    Comprehensive Analytics User-Friendly Interface Real-Time Data Cross-Platform Support

    freemium

    /smartlook-alternatives
  13. 151

    Track your customers' web and mobile activity, forms, emails, support tickets and more, all in one place with customer analytics. Analyze and take action.

    Key Woopra features:

    Real-Time Analytics User Profiles Customizable Dashboards Integrations

    /woopra-alternatives
  14. 131

    Mouseflow is the most popular session replay / recording and website heatmap tool. Sign up today or call +1 (855) 668-7335 for a personal demonstration!

    Key Mouseflow features:

    Comprehensive Heatmaps Session Replay Form Analytics Funnel Analysis

    /mouseflow-alternatives
Suggest an alternative
If you think we've missed something, please suggest an alternative to Google Analytics.

Google Analytics discussion

Log in or Post with
  1. User avatar
    Levwy
    ยท 3 months ago
    ยท Reply

    Easy to use, to find insights of traffic. though I've switched to posthog now.

  2. User avatar
    Veritads
    ยท 3 months ago
    ยท Reply

    Best in the market, does it's job and it's free!

  3. User avatar
    Stash-Nexus
    ยท 3 months ago
    ยท Reply

    Simple and easy and hooked into everything.

  4. User avatar
    Myhu
    ยท 3 months ago
    ยท Reply

    Google Analytics is useful for seeing how people use your website. It shows where visitors come from, what pages they view, and how they move through your site. It can be a bit confusing at first, but once you get used to it, it gives you the basics you need to understand whatโ€™s working and what isnโ€™t.

  5. Azvya Erstevan avatar
    Azvya Erstevan
    ยท 11 months ago
    ยท Reply

    Google Analytics is the free detective on your website, tracking who comes in, where theyโ€™re from, and what theyโ€™re doing. Itโ€™s powerful, straightforward, and trusted by every serious marketer because data talks and guesses walk.