Software Alternatives & Startups

Hotjar VS GMBapi.com

Compare Hotjar VS GMBapi.com and see what are their differences

Hotjar

The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

Rating
2.3 · 8 reviews
Pricing
Freemium Free trial €39 / Monthly (Starting at: 3,000 Recordings per month with unlimited Heatmaps)
GMBapi.com

Local Search software designed to save resources and increase local visibility. full reputation mgmt, bulk editing & local content, credit free geo grid, competitor and rank tracking. Local LLM tracking, white label, Apple Business sync. Free trials.

Rating
0 reviews
Pricing
Paid Free trial €4 / Monthly (When you have more than 200 locations.)
Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

Based on our record, Hotjar seems to be more popular. It has been mentioned 13 times since March 2021.

social mentions
13 vs 0
Web Analytics popularity
100% vs 0%
alternatives listed
240+ vs 35

Base details

Website, pricing, platforms and company facts side by side.

Hotjar
GMBapi.com
Website hotjar.com gmbapi.com
Pricing
Freemium Free trial €39 / Monthly (Starting at: 3,000 Recordings per month with unlimited Heatmaps) Official pricing
Paid Free trial €4 / Monthly (When you have more than 200 locations.) Official pricing
Platforms —
Google Apple TripAdvisor Bing OpenAI Here Foursquare Perplexity Chatgpt AI Mode AI Overview Gemini +9
Company Startup from Malta · 2014 Startup from The Netherlands · 10 - 19 employees · 2023
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About Hotjar and GMBapi.com

In their own words, as submitted to SaaSHub.

Hotjar
GMBapi.com

Hotjar's product experience insights make it easy to understand what users are really doing on your site. Visualize behavior on your site with Heatmaps Eliminate guesswork with user Recordings Understand the reasons behind behavior with Surveys and Incoming Feedback

Read more about Hotjar

GMBapi - The All-in-One Local SEO Powerhouse GMBapi is a comprehensive, enterprise-grade Local SEO solution built for multi-location brands and agencies. By utilizing Google Business Profile as the ultimate operational source of truth, the platform eliminates data silos and manual...

Read more about GMBapi.com

Features and specs

What each product offers, as listed by its team.

Hotjar 4 features
GMBapi.com 24 features
  • Heatmaps
    Visually represent where users click, move, and scroll on your site. With this context, you'll learn how users really behave.
  • Recordings
    Live playbacks of users on your site.
  • Surveys
    Bring the voice-of-customer to your decision making.
  • Incoming Feedback
    A real-time suggestion box on your site, that lets users express frustration or delight about individual parts of your site.
  • Reputation Management
    Yes, included in essential package.
  • Posting Content and Images
    Yes, included in essential package.
  • White Label
    Yes, included in essential package.
  • FB / Bing Places / Apple Business Connect
    Yes, upgrade in citations.
  • AI Review Responses
    Yes, included in essential package.
  • Free Trials
  • Citations
  • Bulk AI Review Replies
    Yes, included in essential package.
  • Customisable AI Review Agent
    Yes, included in essential package.
  • Bulk Add Services
    Yes, included in essential package.
  • Bulk Edit Opening Times
    Yes, included in essential package.
  • Real Time Review Import
    Yes, included in essential package.
  • Multiple Citation Networks
    Yes, this is an upgrade
  • Competitor Monitoring
    Yes, included in essential package. Free of credits.
  • Geo Grids Rank tracking
    Yes, included in essential package. Free of credits.
  • Big Query Integration
    Yes, included in essential package.
  • API / MCP access
    Yes, included in essential package.
  • Reserve with Google
    Yes, separate subscription
  • Menu Management
    Yes, separate subscription
  • Apple Ecosystem Integration
    Yes, separate subscription
  • GBP edit protection
    Yes, included in essential package.
  • Local Business Schema Markup
    Yes, included in essential package.
  • Website
    Yes, included in essential package.
  • AI Agent Integration
    Yes, included in essential package.

Analysis

An editorial look at what each product does well and who it suits.

Hotjar
GMBapi.com

Overall verdict

  • Overall, Hotjar is considered a good tool for businesses looking to gain deeper insights into user behavior and enhance their websites based on real user data. It offers a combination of qualitative and quantitative analytics which adds a significant advantage for understanding key user interaction points.

Why this product is good

  • Hotjar is a popular analytics tool that provides heatmaps, session recordings, and surveys to help businesses understand user behavior on their websites. It is praised for its ease of use, intuitive interface, and comprehensive features that offer valuable insights into how users interact with a site. Additionally, it enables businesses to collect direct feedback from users, helping to identify areas for improvement and optimize user experience.

Recommended for

    Hotjar is recommended for small to medium-sized businesses, eCommerce sites, and startups looking to improve their website's user experience. It is also suitable for UX/UI designers and product managers who want detailed analytics without the complexity of larger enterprise-level tools. However, larger organizations may want to consider more robust analytics platforms that can handle and analyze larger volumes of data.

No analysis of GMBapi.com yet.

Videos

Walkthroughs and reviews on video.

Hotjar 4 videos + Add
GMBapi.com 5 videos + Add

What is Hotjar?

More videos

  • - Invision prize Hotjar's straightforward, shareable insights
  • - Why you should be using Hotjar Analytics
  • - Google Analytics vs. Hotjar - Which one should you use?

Bulk Edit Services

More videos

  • - Short Commerical Product Demo
  • - Promotional Video - Your Best Value Local SEO Software
  • - Free Trial Online Onboarding
  • - Short Demo

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
Hotjar
GMBapi.com
100% 100%
0% 0%
0% 0%
100% 100%
100% 100%
0% 0%
0% 0%
100% 100%

Questions & Answers

As answered by people managing Hotjar and GMBapi.com.

Which are the primary technologies used for building your product?

GMBapi.com's answer:

Google Cloud, OpenAI, React.

What makes your product unique?

GMBapi.com's answer:

Free testing, superior pricing and excellent service with experienced support on all things Google. Free unlimited geo grids is also 100% unique, as is our service.

Why should a person choose your product over its competitors?

GMBapi.com's answer:

No need for long term contract - experience the platform for free and pay as you go. Do not sign up for long term software contracts - that is so 1997.

How would you describe the primary audience of your product?

GMBapi.com's answer:

Marketers and agencies that manage multi location businesses. From 20 locations to 100k. But we have also added fucntionality now for small busineses, like citations, geo grids and AI recommendations.

What's the story behind your product?

GMBapi.com's answer:

Tooling built by ex-Google folks that are very passionate about online marketing. First version of this was built inside the Google Cloud team.

Who are some of the biggest customers of your product?

GMBapi.com's answer:

Some of our most famous customers are Randstad, McDonalds, Mercedes Benz, T-Mobile, ParkBee, Pets Place and Hunkemöller. We mainly serve indie agencies across the globe.

User comments

Share your experience with using Hotjar and GMBapi.com. For example, how are they different and which one is better?

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

Hotjar 2.3 · 8 reviews
GMBapi.com no reviews yet
  • 7 Best Product Discovery Tools for High-Growth B2B SaaS Teams (2026)
    www.laneapp.co · Jan 2026

    Hotjar is a behavioral analytics tool that provides heatmaps and session recordings. In the discovery process, it acts as the "eyes," showing where users get stuck, click out of frustration, or ignore a new feature...

  • 10 Best Mixpanel Alternatives for Product Analytics in 2024
    clickup.com · Oct 2024

    Hotjar is an all-in-one feedback and analytics software suite to optimize your website and make data-driven decisions. Hotjar Observe is the suite’s most popular Mixpanel alternative—pair it with Hotjar Ask, Hotjar...

  • Love it
    SaaSHub review
    · Oct 2024

    I've been using Hotjar for a few months, and it's been a perfect tool for understanding how users interact with my website. The heatmaps and session recordings are especially helpful for identifying problem areas, and...

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We have no reviews of GMBapi.com yet. Be the first one to post

Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Hotjar 13 mentions
GMBapi.com 0 mentions

View more

Tracking GMBapi.com since Jul 2021.

Alternatives to Hotjar and GMBapi.com

When comparing Hotjar and GMBapi.com, you can also consider the following products.