Software Alternatives, Accelerators & Startups

Pipedrive VS Setuply

Compare Pipedrive VS Setuply and see what are their differences

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Pipedrive logo Pipedrive

Sales pipeline software that gets you organized. Helps you focus on the right deals, so easy to use that salespeople just love it. Great for small teams.
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Setuply logo Setuply

Setuply: Transform Clients into Brand Advocates. An AI-powered, purpose-built platform for client onboarding and lifecycle management, helping B2B teams accelerate revenue recognition, boost retention, and scale operations with confidence.
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  • Pipedrive Landing page
    Landing page //
    2024-08-12

Pipedrive is the easy-to-use, #1 user-rated CRM tool. Get more qualified leads and grow your business. Sign up for a 14-day free trial.

  • Setuply Setuply Leadership Dashboard
    Setuply Leadership Dashboard //
    2025-04-24
  • Setuply Setuply Consultant Dashboard
    Setuply Consultant Dashboard //
    2025-04-24
  • Setuply Setuply My Tasks View
    Setuply My Tasks View //
    2025-04-24
  • Setuply Setuply Project Dashboard
    Setuply Project Dashboard //
    2025-04-24
  • Setuply Setuply Client Portal
    Setuply Client Portal //
    2025-04-24

Setuply is an AI-powered, purpose-built platform for client onboarding and lifecycle management. Designed for B2B service providers, Setuply helps teams streamline complex, cross-functional workflows—from onboarding and implementation to ongoing service and support—while maintaining consistency, visibility, and control at scale.

The platform unifies project management, case management, secure data staging, configurable forms and surveys, and integrated client communications—replacing siloed tools and disconnected processes with a single, structured system.

Powered by agentic AI and a built-in machine learning engine, Setuply intelligently guides tasks, decisions, and follow-ups across internal teams and external stakeholders. This reduces delays, eliminates manual busywork, and ensures clients are supported with clarity from day one.

Setuply integrates seamlessly into existing tech stacks—connecting to CRMs, ERP/accounting systems, and proprietary applications—to deliver a connected, end-to-end client experience that extends across sales, operations, finance, and support.

B2B providers using Setuply have seen measurable results, including: 300% improvement in client response times 2x increase in delivery capacity Over 30% reduction in onboarding timelines Full elimination of onboarding backlogs —all without increasing headcount. Setuply provides the structure, automation, and insight needed to transform client journeys into scalable, repeatable growth—regardless of complexity, volume, or industry.

Pipedrive

$ Details
paid Free Trial $14.0 / Monthly (Essential package)
Platforms
Android iOS Browser Web
Release Date
2011 July
Startup details
Country
United States
State
New York
City
New York
Founder(s)
Martin Henk
Employees
500 - 999

Setuply

Pricing URL
-
$ Details
-
Platforms
Salesforce Hubspot Asana Smartsheet Microsoft Teams Google Suite Acumatica NetSuite QuickBooks
Release Date
2022 July
Startup details
Country
United States
State
NH
City
Portsmouth
Founder(s)
Rachel Lyubovitzky
Employees
20 - 49

Pipedrive features and specs

  • User-Friendly Interface
    Pipedrive is known for its intuitive and easy-to-navigate interface, making it accessible for users without extensive technical skills.
  • Pipeline Management
    It offers robust pipeline management features that help users visualize their sales processes and track deal progress effortlessly.
  • Customization Options
    Pipedrive allows for extensive customization, enabling users to tailor the CRM to their specific needs, including custom fields and workflow automations.
  • Integration Capabilities
    It integrates with numerous third-party applications like Gmail, Outlook, and Zapier, enhancing its functionality and allowing for seamless data flow.
  • Mobile App
    Pipedrive provides a well-designed mobile app that allows users to manage their sales activities on the go, ensuring productivity from anywhere.

Setuply features and specs

  • Project Management
    Setuply’s Project Management capability is purpose-built for the complexity of client-facing work. It brings structure to onboarding and service delivery by combining intelligent task flows, dynamic timelines, and embedded collaboration—ensuring teams stay aligned and clients stay informed. Whether launching a new client or rolling out an additional service, Setuply allows teams to configure projects with built-in templates, risk management, and milestone tracking, while its AI-driven SmartTasks proactively manage dependencies and surface bottlenecks. The result is predictable delivery, better visibility for all stakeholders, and the operational efficiency needed to scale—without relying on disconnected tools or manual workarounds.
  • Case Management
    Setuply’s Case Management is purpose-built to support client-facing service teams with the structure and visibility they need to manage ongoing work, requests, and issues—long after onboarding is complete. Unlike traditional ticketing systems, Setuply offers a more intelligent, client-centric approach by organizing requests into meaningful case types tied to specific client outcomes, compliance needs, or service objectives. Built-in automation, priority handling, and dynamic routing ensure nothing falls through the cracks, while embedded collaboration tools make it easy for internal teams and clients to stay aligned in real time. Integrated with Setuply’s broader onboarding and project workflows, Case Management ensures continuity, transparency, and faster resolution—driving client satisfaction and operational scale.
  • Secure Data Staging
    Setuply’s Secure Data Staging gives service teams a safe, structured way to collect, review, and act on sensitive client data—without relying on risky email threads, shared drives, or unsecured spreadsheets. The platform provides a controlled environment where data can be uploaded, validated, and transformed before it ever reaches production systems. With customizable templates, granular permissions, and built-in audit trails, Setuply ensures that both teams and clients stay aligned on what’s needed, what’s missing, and what’s ready for handoff. This creates clarity, reduces rework, and protects data integrity at every stage of the onboarding and service lifecycle. Unlike generic file sharing or ticketing tools, Setuply offers a purpose-built, end-to-end approach to data management that’s uniquely suited to the complexity of B2B service delivery.
  • Client Impact Control Panel
    Setuply’s Client Impact Control Panel brings unprecedented transparency to the client experience—making it easy for B2B providers to share progress, surface blockers, and align stakeholders in real time. Instead of relying on ad hoc status updates or fragmented email threads, clients get a clear, consolidated view of where things stand, what’s needed, and what’s next. Internally, teams gain actionable insights into service health, client engagement, and potential risks—so they can be proactive rather than reactive. This level of visibility strengthens trust, improves collaboration, and reduces the back-and-forth that slows down momentum. It’s a modern approach to client communication—purpose-built for long-term relationships and complex service delivery.
  • Forms and Questionnaires
    Setuply’s Forms and Questionnaires module empowers teams to gather structured, actionable information from clients with maximum flexibility and minimal friction. Users can create any number of dynamic forms, guided questionnaires, or onboarding wizards—complete with conditional logic, digital signatures, and secure collaboration. Whether it’s collecting implementation details, compliance documentation, or service preferences, Setuply transforms static data collection into an interactive, trackable experience. Inputs can be mapped into tabular formats for easy review and reuse, and forms can be assigned, collaborated on, and monitored in real time. It’s everything B2B service teams need to collect the right data, from the right people, at the right time—without the endless email threads or spreadsheet chaos.
  • Surveys
    Setuply’s built-in survey capabilities make it easy to capture client feedback at every stage of the journey—from onboarding to ongoing service and renewal. Teams can create custom surveys to assess satisfaction, gather insights, or track key metrics, with flexible question types, branding options, and automated delivery. Surveys can be triggered based on project milestones, service events, or timeline intervals, ensuring feedback is timely and relevant. Results are centralized and actionable—helping teams identify patterns, address issues early, and continuously improve the client experience. With Setuply, collecting feedback isn’t a disconnected task—it’s part of a larger, integrated effort to turn clients into long-term advocates.
  • Centralized Communications
    Setuply centralizes all client communications—emails, updates, and action items—into a single, secure, and trackable workspace. With built-in secure email functionality, messages are not only encrypted but fully routable within the platform, ensuring the right stakeholders are looped in and that no task or response falls through the cracks. Action items can be tied directly to communications, so follow-ups are clear and progress is visible. Unlike disconnected inboxes or fragmented tools, Setuply maintains a complete record of every exchange—organized by client, project, or case—providing transparency and continuity across every stage of the client lifecycle. It’s the modern way to manage communications: secure, contextual, and built for scale.
  • Connected Experiences
    Setuply delivers connected experiences by integrating seamlessly with the tools B2B providers already rely on—CRMs, ERPs, accounting platforms, proprietary systems, and more. These deep integrations eliminate manual data entry, reduce silos, and ensure a smooth flow of information across every stage of the client journey. Whether syncing deal data from the sales pipeline, updating billing systems post-launch, or feeding project outcomes into customer success platforms, Setuply acts as a bridge across departments and workflows. The result is a unified, real-time view of client activity that empowers teams to act faster, collaborate better, and deliver with confidence. In a world of disconnected point solutions, Setuply stands apart by offering true end-to-end visibility and operational alignment.
  • ML and Agentic AI
    Setuply leverages built-in machine learning and agentic AI to drive smarter, more proactive client delivery. The platform doesn’t just track tasks—it learns from them, predicting timelines, flagging risks, and recommending next steps based on historical patterns and real-time activity. Its agentic AI engine goes a step further by autonomously guiding workflows, surfacing dependencies, and nudging both internal teams and clients toward timely, coordinated action. This reduces delays, eliminates busywork, and creates a more seamless experience without the need for micromanagement. Setuply’s intelligence is embedded throughout the platform—so every project, case, and communication benefits from the system’s evolving insight.

Analysis of Pipedrive

Overall verdict

  • Overall, Pipedrive is a well-regarded CRM solution especially praised for its ease of use and effectiveness in helping small to medium-sized businesses streamline their sales process.

Why this product is good

  • Pipedrive is often regarded as a good CRM tool because it provides a simple, user-friendly interface that helps sales teams manage leads, track communications, automate repetitive tasks, and analyze data to improve sales processes. It integrates well with other tools and offers customization options to fit various business needs.

Recommended for

    Pipedrive is recommended for small to medium-sized businesses (SMBs) and sales teams seeking a straightforward, affordable, and efficient tool to manage and improve their sales operations. Particularly, it suits teams that prioritize visual sales pipelines and require an easy learning curve.

Pipedrive videos

Pipedrive Review - Sales CRM Tool

More videos:

  • Review - Pipedrive Review: the Good the Bad and the Ugly
  • Review - What's new in 2019 - Pipedrive
  • Tutorial - What is CRM? (Customer Relationship Management)
  • Review - Pipedrive CRM Review 2021
  • Review - Pipedrive is the Best CRM for More Sales
  • Review - Pipedrive CRM Review: Key Features, Pros And Cons, And Alternative Products
  • Review - Pipedrive Review, Pricing and Features

Setuply videos

Experience Onboarding World 2024 | October 2-4 in Boston | Setuply

More videos:

  • Review - Join Setuply's Onboarding World 2024 in Boston | October 2-4 | Transform Your Client Onboarding
  • Review - Make Meaningful Connections at Onboarding World 2024 | October 2-4 in Boston | Setuply

Category Popularity

0-100% (relative to Pipedrive and Setuply)
CRM
100 100%
0% 0
Project Management
0 0%
100% 100
Sales
100 100%
0% 0
Task Management
0 0%
100% 100

Questions and Answers

As answered by people managing Pipedrive and Setuply.

Who are some of the biggest customers of your product?

Setuply's answer:

Technology companies (solution providers): Client adoption of software or technological solutions often comes with a complex onboarding process where Setuply can be instrumental. The platform provides an organized, transparent view that keeps sales teams engaged and informed while ensuring clients can successfully adopt and use the solution. Meanwhile, customer support reps have insights into the entire onboarding journey, better equipping them to anticipate and address questions and concerns as clients transition to using the technology.

Consulting or implementation providers: Often tasked with guiding clients through the maze of adopting new systems, processes, or solutions, Setuply is an indispensable tool for consulting and implementation firms. Through a central hub, they can maintain transparent communication, manage project timelines, handle change requests, and ensure a seamless transition for clients. Leaders and managers, meanwhile, can use Setuply to monitor team activities, identify bottlenecks, and ensure projects align with broader business objectives.

Why should a person choose your product over its competitors?

Setuply's answer:

Why choose Setuply over other platforms? Because Setuply is purpose-built for the complexity of B2B client onboarding and service delivery, while most alternatives are either general-purpose project tools or legacy systems that force teams into rigid, disconnected workflows.

Unlike competitors, Setuply combines project management, case tracking, secure data staging, forms, surveys, communications, and AI-powered guidance into a single, unified platform. It’s not just about managing tasks—it’s about transforming how client work gets done across teams and touchpoints.

With Setuply, you get: A platform built for client-facing workflows (not retrofitted for them) Embedded agentic AI and machine learning to reduce manual work and drive outcomes Seamless integrations with your existing systems (CRMs, ERPs, proprietary apps) Structured transparency that builds trust and alignment with clients Proven impact: Clients see faster onboarding, higher capacity, and stronger retention—without adding headcount Setuply doesn’t just help deliver. It helps scale, evolve, and turn every client into a long-term advocate.

Which are the primary technologies used for building your product?

Setuply's answer:

Setuply is built using a modern, scalable technology stack designed for performance, flexibility, and intelligence. At its core, Setuply leverages Java for backend stability and enterprise-grade scalability, Python for AI/ML-driven logic and data processing, and integrates with OpenAI to power its agentic AI features, enabling smarter task routing, predictive workflows, and contextual automation throughout the platform. The architecture supports seamless integration with external systems (like CRMs, ERPs, and custom tools), and is designed for extensibility to support evolving client needs and complex service environments.

What makes your product unique?

Setuply's answer:

What makes Setuply unique? Setuply is the only AI-powered platform purpose-built to manage the full client lifecycle—from onboarding to ongoing service delivery—within complex B2B environments.

Unlike generic project tools, CRMs, or support systems retrofitted for onboarding, Setuply offers a unified, client-centric workspace that brings together project management, case tracking, secure data handling, custom forms and surveys, and integrated communications—all in one place.

What truly sets Setuply apart: 🔁 End-to-end structure for managing onboarding and service delivery at scale 🤖 Embedded agentic AI and machine learning that automate, guide, and optimize workflows in real time 🔐 Secure, centralized communication and data staging designed for sensitive client information 🔗 Rich integrations with CRMs, ERPs, accounting systems, and proprietary apps—ensuring alignment across the entire client journey 📈 Proven outcomes: Clients have seen 2x delivery capacity, 30% faster project timelines, and zero backlog—without increasing headcount

Setuply is the operational foundation that allows B2B service teams to deliver consistently, scale efficiently, and turn onboarding into a strategic advantage.

How would you describe your primary audience?

Setuply's answer:

Setuply is built for operations-driven B2B organizations that deliver complex, high-touch services, especially in industries where onboarding is critical to client success and long-term value.

Our core audience includes: COOs and operational leaders aiming to scale delivery without growing headcount Client onboarding and implementation teams managing cross-functional, multi-phase rollouts Customer success and service leaders focused on retention, satisfaction, and lifecycle value CFOs and growth executives seeking faster revenue recognition, improved margins, and stronger ROI on service delivery

We’re focused on serving companies in highly regulated, compliance-driven, or integration-heavy industries, where onboarding and ongoing service delivery are complex and strategic: Human Capital Management (HCM) Benefits Administration (Benetech) Financial Technology (Fintech) Regulatory Technology (Regtech) Professional Services Payroll & Workforce Management Platforms Managed Services Providers (MSPs)

These organizations often face fragmented tools, manual processes, and inconsistent client experiences. Setuply provides the structure, automation, and visibility needed to scale efficiently and deliver better outcomes, without chaos.

What's the story behind your product?

Setuply's answer:

The Story Behind Setuply

Setuply was born out of firsthand experience with a frustrating reality: even in the most sophisticated B2B organizations, client onboarding and service delivery are still painfully manual. Despite operating in a digital-first world, teams continue to rely on spreadsheets, disconnected tools, and tribal knowledge to manage complex onboarding processes that often drag on for months, sometimes years.

The result was missed revenue, client churn, operational chaos, and a whole lot of wasted effort.

Setuply was founded to change that. We saw a better way—one rooted in structure, automation, and intelligence. Our platform brings together everything needed to manage the client lifecycle in one place: project management, case tracking, secure data staging, forms, surveys, integrated communications, and deep system integrations—all powered by built-in machine learning and agentic AI.

Setuply doesn’t just digitize onboarding—it transforms it into a scalable, repeatable growth engine. We help B2B providers accelerate revenue recognition, boost retention, and deliver the kind of experience that turns clients into long-term advocates.

We’re on a mission to eliminate the chaos, busywork, and inefficiencies that hold great teams back—and replace them with the structure, clarity, and control they need to scale with confidence.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Pipedrive and Setuply

Pipedrive Reviews

  1. michelleturner
    · Managing Director at Nuvoro Digital ·
    Pipedrive is sales focused and easy to use

    We adopted Pipedrive for our sales team because we were looking for a CRM that was sales focused and didn't come with all the other unnecessary features and complexity of other solutions. We have been very happy with Pipedrive and our sales team consistently have good things to say about it. More importantly though our sales team do actually add and update the data which had been a problem with our previous CRM which was too complex and cumbersome to get regular useage. The reporting functionality is good too and I can get a clear view on deals and where they are up to.

    👍 Pros:    Easy to use|Sales first approach|Good reporting options
    👎 Cons:    Mainly self-service support
  2. Pieter Jan
    · Co-founder at Vizito ·
    The best CRM for our SaaS business

    Pipedrive has made our business much more efficient in following up deals. Keep track of deals, meetings, mails and phone calls all in one place. We can quickly follow up on offers and used Pipedrive's automations and API to integrate our Vizito trials directly into Pipedrive.

    It offers the most flexibility while maintaining an easy-to-use interface and their support is superb!

    Keep up the great work!

    🏁 Competitors: HubSpot CRM, Teamleader
    👍 Pros:    Easy to use|Quick and easy|Stable|Easy integration|Api integration|Rest api|Cost-efficient
  3. jeet998
    · Chief Manager at Entab Infotech Pvt Ltd ·
    Best CRM Software: PipeDrive

    All alternatives are good but we prefer Pipedrive because of its great customization and most fit for company/business development.


Why We’re Building Mria CRM: The First Truly Native CRM for Jira
Next, we tried going outside the Atlassian ecosystem – using standalone CRMs like Zoho and Pipedrive. While these platforms were powerful, integrating them with Jira was costly, complex, and prone to syncing issues. We constantly battled data silos, duplicated effort, and poor visibility across systems. What we gained in CRM functionality, we lost in efficiency.
Source: mriacrm.com
Top 9 Best Copper CRM Alternatives for Businesses in 2023
Pipedrive offers a low-cost version for $12.50 per month that excludes the majority of the CRM capabilities that salespeople seek. Users must purchase the $50 version at least in order to run a business.
Source: magenest.com
Top 21 Salesforce’s Competitors and Alternatives
Using Pipedrive, businesses can customize chatbots and web forms and import or export data to and from spreadsheets or another CRM like Salesforce. The solution offers an AI-powered sales mentor for analyzing customer data usage. And its easy-to-use CRM software simplifies marketing and sales processes for businesses with small teams. Pipedrive is economically priced, making...
14 Best Copper CRM Alternatives to Use in 2022
Pipedrive is a CRM designed to grow sales. This Copper alternative provides businesses the ability to build custom sales pipelines to visualize the movement of prospects through the sales cycle. Pipedrive’s analytics help eliminate guesswork and allow you to make smarter decisions for your business. The software also allows you to automate several aspects of your sales...
What is CRM?
Hubspot is known for its marketing tools focused on the digital world. It launched its CRM just 3 years ago, and it has been widely accepted by small businesses due to its simplicity and low price. Another very similar alternative in this regard is Pipedrive.
Source: prokom.es

Setuply Reviews

We have no reviews of Setuply yet.
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Social recommendations and mentions

Based on our record, Pipedrive seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Pipedrive mentions (2)

  • Why doesn't Microsoft have a better CRM product...?
    I feel like Microsoft could offer a more robust CRM than what's present with 'Contacts' under Outlook, and pretty easily. Something like Pipedrive... I mean it could syncronize all the datapoints that local Microsoft programs already have access to: mail, contacts, projects, teams, and LinkedIn. Source: almost 3 years ago
  • Building Reach in Public
    Pipedrive → our CRM for tracking leads, tasks, conversations, and deals. We chose Pipedrive because it does a good job of providing an intuitive and relatively simple CRM while still having enough features to track our sales conversations. Pricing is accessible. Source: over 3 years ago

Setuply mentions (0)

We have not tracked any mentions of Setuply yet. Tracking of Setuply recommendations started around Jul 2024.

What are some alternatives?

When comparing Pipedrive and Setuply, you can also consider the following products

Zoho CRM - Omnichannel CRM for Businesses of all sizes

Asana - Asana project management is an effort to re-imagine how we work together, through modern productivity software. Fast and versatile, Asana helps individuals and groups get more done.

Copper - Copper (formerly ProsperWorks) is easy-to-use customer relationship management for small businesses. Capture contacts and sales leads direct from Gmail with our simple CRM.

Wrike - Wrike is a flexible, scalable, and easy-to-use collaborative work management software that helps high-performance teams organize and accomplish their work. Try it now.

Freshsales CRM - A full-fledged CRM for high-velocity sales teams.

Trello - Infinitely flexible. Incredibly easy to use. Great mobile apps. It's free. Trello keeps track of everything, from the big picture to the minute details.