Software Alternatives, Accelerators & Startups

Pipedrive VS Eagle Eye

Compare Pipedrive VS Eagle Eye and see what are their differences

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Pipedrive logo Pipedrive

Sales pipeline software that gets you organized. Helps you focus on the right deals, so easy to use that salespeople just love it. Great for small teams.

Eagle Eye logo Eagle Eye

The AI-powered loyalty and personalization platform - Built with retailers, for retailers
  • Pipedrive Landing page
    Landing page //
    2024-08-12

Pipedrive is the easy-to-use, #1 user-rated CRM tool. Get more qualified leads and grow your business. Sign up for a 14-day free trial.

  • Eagle Eye Eagle Eye Website
    Eagle Eye Website //
    2025-10-20

We're the personalization people.

We help enterprise retailers turn loyalty into a profit centre. Our AI-powered platform combines loyalty and personalization in one place - helping you capture rich first-party data, then use it to deliver smarter, 1:1 marketing at scale. Itโ€™s real-time, omnichannel, and built for retail - enabling you to deliver more value to customers in a way that's simpler for your teams to run and better for your bottom line.

Our Products

Every product we offer helps retailers earn the loyalty of their customers through the power of personalization, whilst we worry about the technology.

AI Personalization Science - Maximize the power of your customer data. Deliver personalization at scale with our tried and tested, built-for-retail AI-powered data science solutions.

Real-Time Loyalty - Create deeper customer connections with the best-in-class loyalty engine for leading omnichannel retailers.

Omnichannel Promotions - Reward the behavior you seek with the most flexible and scalable promotions personalization engine.

Smart Checkout - Bring the personalized customer experience to life at the exact moment it matters with our real-time, omnichannel execution capability.

Gifting & Top-Up - Build customer balances through omnichannel giftcards and self top-ups.

Our MACH-certified technology delivers real-time and omnichannel loyalty, promotions, gamification and subscription experiences for global leaders including Tesco, Loblaw, Carrefour, Giant Eagle, Woolworths Group, Asda, JD Sports and more.

Pipedrive

$ Details
paid Free Trial $14.0 / Monthly (Essential package)
Platforms
Android iOS Browser Web
Release Date
2011 July
Startup details
Country
United States
State
New York
City
New York
Founder(s)
Martin Henk
Employees
500 - 999

Pipedrive features and specs

  • User-Friendly Interface
    Pipedrive is known for its intuitive and easy-to-navigate interface, making it accessible for users without extensive technical skills.
  • Pipeline Management
    It offers robust pipeline management features that help users visualize their sales processes and track deal progress effortlessly.
  • Customization Options
    Pipedrive allows for extensive customization, enabling users to tailor the CRM to their specific needs, including custom fields and workflow automations.
  • Integration Capabilities
    It integrates with numerous third-party applications like Gmail, Outlook, and Zapier, enhancing its functionality and allowing for seamless data flow.
  • Mobile App
    Pipedrive provides a well-designed mobile app that allows users to manage their sales activities on the go, ensuring productivity from anywhere.

Eagle Eye features and specs

  • Omnichannel
    We think this sets us apart from other loyalty providers, our solution is built for omnichannel. This means your customers are met with a consistent and tailored experience, irrespective of the channel theyโ€™re in โ€”be it a brick-and-mortar store, mobile application or website. This is proven to drive long-term loyalty and boost your bottom line.
  • Real-Time
    One of our founding beliefs when building our platform at the start was that everything should be real-time, all the time. Personalized customer experiences work best when everything is instantly up-to-date. Match that with our blazing-fast response times, your customers won't even know we exist, like it should be. Our average API response time is less than 150ms - quicker than a Google search for comparison! We also understand that sometimes things have to be done with an exported file, and we can cater for those use cases too.
  • Cloud Native
    Hosted on the market-leading Google Cloud Platform, we have built our platform utilising the best cloud-based technology to ensure we can deliver maximum stability, security, flexibility & scalability, allowing you to execute your customer engagement strategy day-in-day-out, without worrying about any of the nuts and bolts.
  • API-first
    Our API-first approach enables a seamless integration with all your existing back-end systems, and with any partner or third-party system. Our flexible API layer is designed for innovation, helping futureproof your business and enhances customer experiences across multiple channels whilst capturing real-time valuable data insights with just a few lines of code!
  • Integration Capabilities
    Eagle Eye integrates with a range of third-party applications and systems, enhancing its functionality and providing businesses with versatile security solutions.
  • Created not curated
    Uses cutting-edge machine learning and AI to programmatically create uniquely personalized offers for customers rather than curating the โ€˜best fitโ€™ set of offers based on a finite number available.

Analysis of Pipedrive

Overall verdict

  • Overall, Pipedrive is a well-regarded CRM solution especially praised for its ease of use and effectiveness in helping small to medium-sized businesses streamline their sales process.

Why this product is good

  • Pipedrive is often regarded as a good CRM tool because it provides a simple, user-friendly interface that helps sales teams manage leads, track communications, automate repetitive tasks, and analyze data to improve sales processes. It integrates well with other tools and offers customization options to fit various business needs.

Recommended for

    Pipedrive is recommended for small to medium-sized businesses (SMBs) and sales teams seeking a straightforward, affordable, and efficient tool to manage and improve their sales operations. Particularly, it suits teams that prioritize visual sales pipelines and require an easy learning curve.

Pipedrive videos

Pipedrive Review - Sales CRM Tool

More videos:

  • Review - Pipedrive Review: the Good the Bad and the Ugly
  • Review - What's new in 2019 - Pipedrive
  • Tutorial - What is CRM? (Customer Relationship Management)
  • Review - Pipedrive CRM Review 2021
  • Review - Pipedrive is the Best CRM for More Sales
  • Review - Pipedrive CRM Review: Key Features, Pros And Cons, And Alternative Products
  • Review - Pipedrive Review, Pricing and Features

Eagle Eye videos

Discover the hidden power of Eagle Eye AIR!

More videos:

  • Demo - What is EagleAI?
  • Demo - We exist to help you earn customer loyalty

Category Popularity

0-100% (relative to Pipedrive and Eagle Eye)
CRM
100 100%
0% 0
Loyalty Marketing
0 0%
100% 100
Sales
100 100%
0% 0
Omnichannel Loyalty Platform

Questions & Answers

As answered by people managing Pipedrive and Eagle Eye.

How would you describe the primary audience of your product?

Eagle Eye's answer:

  • Retail
  • Travel
  • Hospitality

Who are some of the biggest customers of your product?

Eagle Eye's answer:

  • Tesco
  • ASDA
  • Morrisons
  • Waitrose
  • John Lewis & Partners
  • Carrefour
  • Loblaws
  • Woolworths Group
  • Auchan
  • JD Sports
  • Hudson's Bay
  • Pret a Manger
  • Giant Eagle
  • Staples
  • E. Leclerc
  • FairPrice Group
  • Shoppers Drug Mart
  • Virgin

What's the story behind your product?

Eagle Eye's answer:

In 2003, in a dimly-lit bedroom in Surrey, England, Eagle Eye was born. Although the business started "sort of by accident" (Steve Rothwell, 2022), it was founded on one core principle โ€“ treating people as they'd like to be treated.

The company was founded in 2003, with its origins traced back to a simple yet ingenious idea by our founder, Steve Rothwell. He was stuck at home, unable to meet his friends for a drink, and so came up with a solution to enable individuals to buy digital beer coupons which could be redeemed in their local pub. The aptly named buymeabeer.com perfectly combined Steveโ€™s three passions - solving problems, seeing things heโ€™s built in the hands of real people in the real world, and, of course, beer. The solution worked, but that was just the start. Within the next few years, the small team of Eagle Eye-ers (many of whom are still working here today) had secured contracts with the likes of Tesco, Pizza Express, and Asda (all of whom are still customers today).

In 2016, Tim Mason joined Steve Rothwell, becoming Eagle Eyeโ€™s CEO and bringing with him 30 years of experience working at Tesco in a number of senior management roles. Most notably, Tim was CMO from 1995 - 2006, where he was responsible for the launch of Tesco Clubcard, a very early pioneer of loyalty and something he is still deeply passionate about today.

Now, more than 20 years since its inception, itโ€™s safe to say weโ€™ve come a long way and that the Eagle (Eye) is soaring. We are now a team of +250 problem solvers, powering personalized marketing at a massive scale for some of the biggest and best-loved retailers in the world. But the core principle of treating people as they would like to be treated remains at the heart of our organization and serves as the secret behind our resounding success.

What makes your product unique?

Eagle Eye's answer:

We are the personalization people.

The Golden Rule: Treat people the way they want to be treated. That is the very heart of personalization.

That's why every product we offer enables organizations to follow the golden rule, helping them to earn the loyalty of their customers through the power of personalization, whilst we worry about the technology.

We are a team of "Purple" problem solvers - itโ€™s in our DNA

We exist to solve the biggest problems facing the worldโ€™s leading customer-centric businesses.

How do we do that? Through our amazing team of "Purple" people.

To find out more about the values that guide us and our exceptional culture, which enables us to deliver exceptional work, head here: https://eagleeye.com/our-values

Why should a person choose your product over its competitors?

Eagle Eye's answer:

Every product we offer helps retailers earn the loyalty of their customers through the power of personalization, whilst we worry about the technology.

We create value by ensuring our customers can deliver better, more personalized marketing, which is simpler for their teams to execute and cheaper for them to run.

Eagle Eye AIR is the world's most flexible and scalable loyalty and personalization platform.

  • +750m Personalized offers every week
  • +200m Loyalty members
  • 150ms Average API response time

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Pipedrive and Eagle Eye

Pipedrive Reviews

  1. michelleturner
    ยท Managing Director at Nuvoro Digital ยท
    Pipedrive is sales focused and easy to use

    We adopted Pipedrive for our sales team because we were looking for a CRM that was sales focused and didn't come with all the other unnecessary features and complexity of other solutions. We have been very happy with Pipedrive and our sales team consistently have good things to say about it. More importantly though our sales team do actually add and update the data which had been a problem with our previous CRM which was too complex and cumbersome to get regular useage. The reporting functionality is good too and I can get a clear view on deals and where they are up to.

    ๐Ÿ Competitors: HubSpot CRM, Salesforce Sales Cloud, Zoho CRM
    ๐Ÿ‘ Pros:    Easy to use|Sales first approach|Good reporting options
    ๐Ÿ‘Ž Cons:    Mainly self-service support
  2. Pieter Jan
    ยท Co-founder at Vizito ยท
    The best CRM for our SaaS business

    Pipedrive has made our business much more efficient in following up deals. Keep track of deals, meetings, mails and phone calls all in one place. We can quickly follow up on offers and used Pipedrive's automations and API to integrate our Vizito trials directly into Pipedrive.

    It offers the most flexibility while maintaining an easy-to-use interface and their support is superb!

    Keep up the great work!

    ๐Ÿ Competitors: HubSpot CRM, Teamleader
    ๐Ÿ‘ Pros:    Easy to use|Quick and easy|Stable|Easy integration|Api integration|Rest api|Cost-efficient
  3. jeet998
    ยท Chief Manager at Entab Infotech Pvt Ltd ยท
    Best CRM Software: PipeDrive

    All alternatives are good but we prefer Pipedrive because of its great customization and most fit for company/business development.


Why Weโ€™re Building Mria CRM: The First Truly Native CRM for Jira
Next, we tried going outside the Atlassian ecosystem โ€“ using standalone CRMs like Zoho and Pipedrive. While these platforms were powerful, integrating them with Jira was costly, complex, and prone to syncing issues. We constantly battled data silos, duplicated effort, and poor visibility across systems. What we gained in CRM functionality, we lost in efficiency.
Source: mriacrm.com
Top 9 Best Copper CRM Alternatives for Businesses in 2023
Pipedrive offers a low-cost version for $12.50 per month that excludes the majority of the CRM capabilities that salespeople seek. Users must purchase the $50 version at least in order to run a business.
Source: magenest.com
Top 21 Salesforceโ€™s Competitors and Alternatives
Using Pipedrive, businesses can customize chatbots and web forms and import or export data to and from spreadsheets or another CRM like Salesforce. The solution offers an AI-powered sales mentor for analyzing customer data usage. And its easy-to-use CRM software simplifies marketing and sales processes for businesses with small teams. Pipedrive is economically priced, making...
14 Best Copper CRM Alternatives to Use in 2022
Pipedrive is a CRM designed to grow sales. This Copper alternative provides businesses the ability to build custom sales pipelines to visualize the movement of prospects through the sales cycle. Pipedriveโ€™s analytics help eliminate guesswork and allow you to make smarter decisions for your business. The software also allows you to automate several aspects of your sales...
What is CRM?
Hubspot is known for its marketing tools focused on the digital world. It launched its CRM just 3 years ago, and it has been widely accepted by small businesses due to its simplicity and low price. Another very similar alternative in this regard is Pipedrive.
Source: prokom.es

Eagle Eye Reviews

We have no reviews of Eagle Eye yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Pipedrive seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Pipedrive mentions (2)

  • Why doesn't Microsoft have a better CRM product...?
    I feel like Microsoft could offer a more robust CRM than what's present with 'Contacts' under Outlook, and pretty easily. Something like Pipedrive... I mean it could syncronize all the datapoints that local Microsoft programs already have access to: mail, contacts, projects, teams, and LinkedIn. Source: over 3 years ago
  • Building Reach in Public
    Pipedrive โ†’ our CRM for tracking leads, tasks, conversations, and deals. We chose Pipedrive because it does a good job of providing an intuitive and relatively simple CRM while still having enough features to track our sales conversations. Pricing is accessible. Source: over 4 years ago

Eagle Eye mentions (0)

We have not tracked any mentions of Eagle Eye yet. Tracking of Eagle Eye recommendations started around Nov 2022.

What are some alternatives?

When comparing Pipedrive and Eagle Eye, you can also consider the following products

Zoho CRM - Omnichannel CRM for Businesses of all sizes

Talon.One - Talon.One is the world's most flexible Promotion Engine.

Freshsales CRM - A full-fledged CRM for high-velocity sales teams.

Antavo - Antavo helps businesses build their loyalty programs up to 10 times faster and run them on the most powerful Engine with the best Workflow editor on the market. All powered by AI.

Copper - Copper (formerly ProsperWorks) is easy-to-use customer relationship management for small businesses. Capture contacts and sales leads direct from Gmail with our simple CRM.

Loyal Guru - A powerful platform to collect and activate retail customer data in real-time, both online and at point-of-sale.