
Crowdin
Lokalise
POEditor
Transifex
Smartling
OneSky
Localize
The world’s leading Language Intelligence Platform.

HelpScout
Hiver
Freshdesk
Zendesk
Helpy.io
Front
Zoho Desk
Turns Google Workspace Into Your Team’s Help Desk

Which is more popular?
Based on our record, Phrase seems to be more popular. It has been mentioned 5 times since March 2021.
Website, pricing, platforms and company facts side by side.
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| Website | phrase.com | keeping.com |
| Pricing | ||
| Platforms | — | |
| Company | 2010 | Startup from the United States · 1 - 9 employees · 2020 |
| Listed in |
In their own words, as submitted to SaaSHub.


Phrase is a leader in Language Intelligence. Its enterprise platform automates, manages, and delivers multilingual content and experiences, helping organizations build deeper customer connections and accelerate business growth. Thousands of global brands use Phrase across hundreds of languages to...
Keeping is a shared inbox and helpdesk tool that lives inside Gmail, turning a shared mailbox like support@company(dot)com into a collaborative workspace where customer emails become trackable tickets with assignments, statuses, tags, and collision detection. It adds helpdesk power (templates,...
What each product offers, as listed by its team.


Possible disadvantages
An editorial look at what each product does well and who it suits.


Overall verdict
Why this product is good
Recommended for
Phrase is recommended for software developers, product managers, localization teams, and businesses involved in international markets or seeking growth through multilingual product offerings. It is particularly useful for companies with complex project requirements and those in need of seamless integration with their existing tools and platforms.
No analysis of Keeping yet.
Walkthroughs and reviews on video.
Introducing Phrase Studio
More videos
DROP 2025 REVIEW | Keeping the Shot INTERESTING!
More videos
How often each product is chosen within a category, 0–100% relative to the other.


As answered by people managing Phrase and Keeping.
Keeping's answer:
Small and medium sized businesses
Keeping's answer:
Built in GCP (Google Cloud), with React, Elixir, and Phoenix.
Keeping's answer:
Keeping was built to help teams manage customer support without leaving Gmail. It brings the structure of a help desk to shared inboxes, making it easier to assign, track, and respond to customer emails as a team.
Share your experience with using Phrase and Keeping. For example, how are they different and which one is better?
External articles and on-site reviews we used to compare the two products.


Memsource is a cloud-based translation platform built to support the safe and seamless collaboration of translators. This software offers easy yet robust translation tools that allow users to process hundreds of...
Are you a fan of Gmail? Or would you prefer to not have to log into a dedicated tool to answer support requests? If it’s the latter, then Keeping might be for you. Keeping works by turning Gmail into a fully featured...
Recommendations tracked on public social media and blogs since March 2021.


Tools like Phrase, Smartcat or even self-hosted options built on OpenNMT can maintain a TM alongside your glossary. Practical setup:. - Source: dev.to / 10 days ago
According to this article from Phrase, software localization is a process in software development that aims to adapt a web or mobile app to the culture and language of users in a target market. - Source: dev.to / almost 3 years ago
There are also backends / SaaS tools that offers some of the management for the translations, for example: https://phrase.com/ or https://locize.com/. Source: almost 5 years ago
Tracking Keeping since Mar 2021.
When comparing Phrase and Keeping, you can also consider the following products.

Localize your product in a seamless way with Crowdin's translation management software
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Help Scout is a simple, straightforward way to provide excellent support
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Localization tool for software developers. Web-based collaborative multi-platform editor, API/CLI, numerous plugins, iOS and Android SDK.
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The translation and localization management platform that's easy to use *and* affordable!
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Freshdesk is a cloud-based customer support software that lets you support customers through traditional channels like phone and email, social channels like Facebook and Twitter, and your own branded community
Compare Freshdesk to Phrase or Keeping: