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Mapular Consumer Analytics Smarter Consumer Analytics, Location Strategy, and Geomarketing โ in One Unified Platform
The best product at the wrong location wonโt sell - thatโs why mapular Consumer Analytics helps retail and D2C brands make smarter, revenue-driven decisions about where to open stores, how to boost marketing ROI, and when to expand โ all powered by real-world location and consumer behavior data.
With mapular Consumer Analytics, you can:
Capture First-Party Demand
Connect real signals from your store locator, CRM, campaigns, and in-store activity โ to understand what your customers want, and where they want it.
Combine with Location Intelligence
Enrich your internal data with external sources like foot traffic, competitor locations, demographics, and regional trends โ to see the full picture.
Act on Real-World Insight
Spot underperforming stores, uncover demand hotspots, and predict ROI across locations, products, and channels.
Simulate and Predict with Digital Twin Modeling
Test store openings, product launches, and marketing campaigns before spending budget โ with a virtual twin of your real-world business.
See How Online Drives Offline
Track how store locator searches and digital engagement turn into foot traffic and in-store revenue โ closing the attribution gap between digital and physical.
Pipedrive is the easy-to-use, #1 user-rated CRM tool. Get more qualified leads and grow your business. Sign up for a 14-day free trial.
Mapular PipedrivePipedrive is recommended for small to medium-sized businesses (SMBs) and sales teams seeking a straightforward, affordable, and efficient tool to manage and improve their sales operations. Particularly, it suits teams that prioritize visual sales pipelines and require an easy learning curve.
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Mapular's answer
Mapular Consumer Analytics combines high-resolution geospatial data with real-time consumer behaviour insights, creating a digital twin of retail environments. Unlike traditional analytics tools, it integrates store locator data, mobility trends, demographics, and competitor locations into one intuitive platform, enabling brands to visualise, simulate, and optimise their retail strategy with precision.
Mapular's answer
Brands choose Mapular Consumer Analytics because it delivers actionable, hyperlocal insights without complex IT setups. Itโs plug-and-play, GDPR-compliant, and designed for fast decision-makingโhelping retailers identify high-potential locations, optimise expansion, and attribute in-store visits to online campaigns. Our modular pricing and full customisation make it accessible and scalable for businesses of any size.
Mapular's answer
Our primary audience includes retail strategists, expansion managers, marketing teams, and data analysts within consumer brands, retailers, and FMCG companies who want to leverage location intelligence to drive foot traffic, optimise store performance, and make data-driven growth decisions.
Mapular's answer
Mapular Consumer Analytics was created to solve a critical gap: brands lacked real-time, actionable location data to understand consumer movement and behaviour. Founded by experts in geospatial technology and retail analytics, Mapular empowers businesses to turn complex data into simple, strategic insights that fuel smarter retail growth.
Mapular's answer
Mapular integrates online and offline dataโfrom store locator searches to foot traffic and salesโinto a real-time, map-based dashboard, enabling smarter decisions around marketing, store performance, and expansion.
Mapular's answer
Our customers include leading global retailers and consumer brands across Europe and North America who rely on Mapular to optimise their store networks, marketing investments, and expansion strategies. Due to NDAs, specific names are available upon request.
We adopted Pipedrive for our sales team because we were looking for a CRM that was sales focused and didn't come with all the other unnecessary features and complexity of other solutions. We have been very happy with Pipedrive and our sales team consistently have good things to say about it. More importantly though our sales team do actually add and update the data which had been a problem with our previous CRM which was too complex and cumbersome to get regular useage. The reporting functionality is good too and I can get a clear view on deals and where they are up to.
Pipedrive has made our business much more efficient in following up deals. Keep track of deals, meetings, mails and phone calls all in one place. We can quickly follow up on offers and used Pipedrive's automations and API to integrate our Vizito trials directly into Pipedrive.
It offers the most flexibility while maintaining an easy-to-use interface and their support is superb!
Keep up the great work!
All alternatives are good but we prefer Pipedrive because of its great customization and most fit for company/business development.
Based on our record, Pipedrive seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.
I feel like Microsoft could offer a more robust CRM than what's present with 'Contacts' under Outlook, and pretty easily. Something like Pipedrive... I mean it could syncronize all the datapoints that local Microsoft programs already have access to: mail, contacts, projects, teams, and LinkedIn. Source: over 3 years ago
Pipedrive โ our CRM for tracking leads, tasks, conversations, and deals. We chose Pipedrive because it does a good job of providing an intuitive and relatively simple CRM while still having enough features to track our sales conversations. Pricing is accessible. Source: over 4 years ago
Placer.ai - Unprecedented visibility into consumer foot-traffic
Zoho CRM - Omnichannel CRM for Businesses of all sizes
Shareloc - Tells you where to open your next location. And exactly why.
Freshsales CRM - A full-fledged CRM for high-velocity sales teams.
Intelligence Node MAP Monitoring - With Intelligence Nodeโs MAP monitoring, users can actively identify MAP violations in real-time, halt brand degradation, and send a warning notifications to the violators.
Copper - Copper (formerly ProsperWorks) is easy-to-use customer relationship management for small businesses. Capture contacts and sales leads direct from Gmail with our simple CRM.