Software Alternatives & Startups

Hotjar VS Hex

Compare Hotjar VS Hex and see what are their differences

Hotjar

The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

Rating
2.3 · 8 reviews
Pricing
Freemium Free trial €39 / Monthly (Starting at: 3,000 Recordings per month with unlimited Heatmaps)
Hex

Hex is a modern data platform for data science and analytics. Collaborative notebooks, beautiful data apps and enterprise-grade security.

Rating
0 reviews
Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

Hotjar might be a bit more popular than Hex. We know about 13 links to it since March 2021 and only 9 links to Hex.

social mentions
13 vs 9
Web Analytics popularity
100% vs 0%
alternatives listed
240+ vs 105

Base details

Website, pricing, platforms and company facts side by side.

Hotjar
Hex
Website hotjar.com hex.tech
Pricing
Freemium Free trial €39 / Monthly (Starting at: 3,000 Recordings per month with unlimited Heatmaps) Official pricing
Company Startup from Malta · 2014 —
Listed in

About Hotjar and Hex

In their own words, as submitted to SaaSHub.

Hotjar
Hex

Hotjar's product experience insights make it easy to understand what users are really doing on your site. Visualize behavior on your site with Heatmaps Eliminate guesswork with user Recordings Understand the reasons behind behavior with Surveys and Incoming Feedback

Read more about Hotjar

No description of Hex yet.

Features and specs

What each product offers, as listed by its team.

Hotjar 4 features
Hex 5 features
  • Heatmaps
    Visually represent where users click, move, and scroll on your site. With this context, you'll learn how users really behave.
  • Recordings
    Live playbacks of users on your site.
  • Surveys
    Bring the voice-of-customer to your decision making.
  • Incoming Feedback
    A real-time suggestion box on your site, that lets users express frustration or delight about individual parts of your site.
  • Collaboration
    Hex provides a collaborative environment where data scientists, analysts, and other stakeholders can work together in real-time, enhancing teamwork and improving productivity.
  • Integration
    Hex integrates well with various data sources and platforms, making it easier to pull in data from different systems and analyze it within a single interface.
  • Visualization
    The platform offers robust visualization tools that allow users to create interactive and insightful data visualizations, helping to communicate findings effectively.
  • User-friendly Interface
    Hex is designed with an intuitive and user-friendly interface, making it accessible for both technical and non-technical users to perform data analysis.
  • Version Control
    The platform includes version control features, which helps teams to track changes, revert to previous versions, and manage project iterations efficiently.

Possible disadvantages

  • Learning Curve
    Users may encounter a learning curve when getting started with the platform, especially if they are not familiar with data analysis tools or collaboration software.
  • Resource Intensive
    Running complex data analyses on Hex might require significant computing resources, which could be a limitation for teams with constrained budgets or infrastructure.
  • Limited Customization
    While Hex offers a variety of features, there might be limitations in terms of customization and flexibility to tailor the platform to specific organizational needs.
  • Dependence on Internet
    Being a cloud-based service, Hex requires a reliable internet connection to function effectively, which might be a challenge in areas with limited connectivity.
  • Cost
    The subscription and usage costs associated with Hex can be a concern for smaller organizations or startups that need to manage their budgets carefully.

Analysis

An editorial look at what each product does well and who it suits.

Hotjar
Hex

Overall verdict

  • Overall, Hotjar is considered a good tool for businesses looking to gain deeper insights into user behavior and enhance their websites based on real user data. It offers a combination of qualitative and quantitative analytics which adds a significant advantage for understanding key user interaction points.

Why this product is good

  • Hotjar is a popular analytics tool that provides heatmaps, session recordings, and surveys to help businesses understand user behavior on their websites. It is praised for its ease of use, intuitive interface, and comprehensive features that offer valuable insights into how users interact with a site. Additionally, it enables businesses to collect direct feedback from users, helping to identify areas for improvement and optimize user experience.

Recommended for

    Hotjar is recommended for small to medium-sized businesses, eCommerce sites, and startups looking to improve their website's user experience. It is also suitable for UX/UI designers and product managers who want detailed analytics without the complexity of larger enterprise-level tools. However, larger organizations may want to consider more robust analytics platforms that can handle and analyze larger volumes of data.

No analysis of Hex yet.

Videos

Walkthroughs and reviews on video.

Hotjar 4 videos + Add
Hex 0 videos + Add

What is Hotjar?

More videos

  • - Invision prize Hotjar's straightforward, shareable insights
  • - Why you should be using Hotjar Analytics
  • - Google Analytics vs. Hotjar - Which one should you use?

No Hex videos yet. You could help us improve this page by suggesting one.

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
Hotjar
Hex
100% 100%
0% 0%
0% 0%
AI
100% 100%
100% 100%
0% 0%
0% 0%
100% 100%

User comments

Share your experience with using Hotjar and Hex. For example, how are they different and which one is better?

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

Hotjar 2.3 · 8 reviews
Hex no reviews yet
  • 7 Best Product Discovery Tools for High-Growth B2B SaaS Teams (2026)
    www.laneapp.co · Jan 2026

    Hotjar is a behavioral analytics tool that provides heatmaps and session recordings. In the discovery process, it acts as the "eyes," showing where users get stuck, click out of frustration, or ignore a new feature...

  • 10 Best Mixpanel Alternatives for Product Analytics in 2024
    clickup.com · Oct 2024

    Hotjar is an all-in-one feedback and analytics software suite to optimize your website and make data-driven decisions. Hotjar Observe is the suite’s most popular Mixpanel alternative—pair it with Hotjar Ask, Hotjar...

  • Love it
    SaaSHub review
    · Oct 2024

    I've been using Hotjar for a few months, and it's been a perfect tool for understanding how users interact with my website. The heatmaps and session recordings are especially helpful for identifying problem areas, and...

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Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Hotjar 13 mentions
Hex 9 mentions

View more

View more

Alternatives to Hotjar and Hex

When comparing Hotjar and Hex, you can also consider the following products.

  • Smartlook

    Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.

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  • Metabase

    Metabase is the easy, open source way for everyone in your company to ask questions and learn from...

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  • Google Analytics

    Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

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  • Basedash

    Connect your database. Get an admin panel. Basedash is an AI-generated interface to visualize, edit, and explore your data.

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  • FullStory

    Meet FullStory, the app that captures all your customer experience data in one powerful platform.

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  • Tableau

    Tableau can help anyone see and understand their data. Connect to almost any database, drag and drop to create visualizations, and share with a click.

    Compare Tableau to Hotjar or Hex: