Software Alternatives & Startups

Hotjar VS BrowserStack

Compare Hotjar VS BrowserStack and see what are their differences

Hotjar

The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

Rating
2.3 · 8 reviews
Pricing
Freemium Free trial €39 / Monthly (Starting at: 3,000 Recordings per month with unlimited Heatmaps)
BrowserStack

BrowserStack is a software testing platform for developers to comprehensively test websites and mobile applications for quality.

Rating
0 reviews
Pricing
Open source Freemium Free trial $29 / Monthly (Starts at single user plans and billed annually)
Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

Based on our record, Hotjar should be more popular than BrowserStack. It has been mentioned 13 times since March 2021.

social mentions
13 vs 8
Web Analytics popularity
100% vs 0%

Base details

Website, pricing, platforms and company facts side by side.

Hotjar
BrowserStack
Website hotjar.com browserstack.com
Pricing
Freemium Free trial €39 / Monthly (Starting at: 3,000 Recordings per month with unlimited Heatmaps) Official pricing
Open source Freemium Free trial $29 / Monthly (Starts at single user plans and billed annually) Official pricing
Platforms —
Mac OSX Android Windows Browser Web iOS Google Chrome Firefox Safari REST API Internet Explorer +8
Company Startup from Malta · 2014 Startup from Ireland · 500 - 999 employees · 2012
Listed in

About Hotjar and BrowserStack

In their own words, as submitted to SaaSHub.

Hotjar
BrowserStack

Hotjar's product experience insights make it easy to understand what users are really doing on your site. Visualize behavior on your site with Heatmaps Eliminate guesswork with user Recordings Understand the reasons behind behavior with Surveys and Incoming Feedback

Read more about Hotjar

BrowserStack is a leading software testing platform powering over two million tests every day across 15 global data centers. With BrowserStack, developers can comprehensively test their websites and mobile applications across 2,000+ real mobile devices and browsers in a single cloud platform—and...

Read more about BrowserStack

Features and specs

What each product offers, as listed by its team.

Hotjar 4 features
BrowserStack 3 features
  • Heatmaps
    Visually represent where users click, move, and scroll on your site. With this context, you'll learn how users really behave.
  • Recordings
    Live playbacks of users on your site.
  • Surveys
    Bring the voice-of-customer to your decision making.
  • Incoming Feedback
    A real-time suggestion box on your site, that lets users express frustration or delight about individual parts of your site.
  • Cloud-based
  • Browser Extensions
  • SaaS

Analysis

An editorial look at what each product does well and who it suits.

Hotjar
BrowserStack

Overall verdict

  • Overall, Hotjar is considered a good tool for businesses looking to gain deeper insights into user behavior and enhance their websites based on real user data. It offers a combination of qualitative and quantitative analytics which adds a significant advantage for understanding key user interaction points.

Why this product is good

  • Hotjar is a popular analytics tool that provides heatmaps, session recordings, and surveys to help businesses understand user behavior on their websites. It is praised for its ease of use, intuitive interface, and comprehensive features that offer valuable insights into how users interact with a site. Additionally, it enables businesses to collect direct feedback from users, helping to identify areas for improvement and optimize user experience.

Recommended for

    Hotjar is recommended for small to medium-sized businesses, eCommerce sites, and startups looking to improve their website's user experience. It is also suitable for UX/UI designers and product managers who want detailed analytics without the complexity of larger enterprise-level tools. However, larger organizations may want to consider more robust analytics platforms that can handle and analyze larger volumes of data.

Overall verdict

  • Overall, BrowserStack is considered a highly effective and reliable tool in the web development and testing community. Its extensive features, real-device testing capabilities, and seamless integration make it a good choice for those needing comprehensive cross-browser testing solutions.

Why this product is good

  • BrowserStack is a robust and widely used web testing platform that provides developers with the ability to test their websites and applications across a vast array of browsers and devices. It offers real device cloud testing, ensuring that users can assess how their applications perform on actual devices rather than simulations. This makes it an invaluable tool for identifying and resolving cross-browser compatibility issues. Additionally, it integrates with popular CI/CD tools, enhancing the workflow efficiency for development teams.

Recommended for

  • Web developers
  • QA engineers
  • Agile development teams
  • Companies needing cross-browser testing across multiple devices
  • Teams looking for CI/CD integration in their testing process

Videos

Walkthroughs and reviews on video.

Hotjar 4 videos + Add
BrowserStack 3 videos + Add

What is Hotjar?

More videos

  • - Invision prize Hotjar's straightforward, shareable insights
  • - Why you should be using Hotjar Analytics
  • - Google Analytics vs. Hotjar - Which one should you use?

BrowserStack Overview

More videos

  • - SpeedLab by BrowserStack
  • - SharePoint Team Finds BrowserStack Invaluable

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
Hotjar
BrowserStack
100% 100%
0% 0%
0% 0%
100% 100%
100% 100%
0% 0%
0% 0%
100% 100%

User comments

Share your experience with using Hotjar and BrowserStack. For example, how are they different and which one is better?

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

Hotjar 2.3 · 8 reviews
BrowserStack no reviews yet
  • 7 Best Product Discovery Tools for High-Growth B2B SaaS Teams (2026)
    www.laneapp.co · Jan 2026

    Hotjar is a behavioral analytics tool that provides heatmaps and session recordings. In the discovery process, it acts as the "eyes," showing where users get stuck, click out of frustration, or ignore a new feature...

  • 10 Best Mixpanel Alternatives for Product Analytics in 2024
    clickup.com · Oct 2024

    Hotjar is an all-in-one feedback and analytics software suite to optimize your website and make data-driven decisions. Hotjar Observe is the suite’s most popular Mixpanel alternative—pair it with Hotjar Ask, Hotjar...

  • Love it
    SaaSHub review
    · Oct 2024

    I've been using Hotjar for a few months, and it's been a perfect tool for understanding how users interact with my website. The heatmaps and session recordings are especially helpful for identifying problem areas, and...

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  • Other alternatives to Tuskr
    testpad.com · Jun 2025

    BrowserStack lets you test your website or app on actual phones, tablets, and browsers so you see exactly how it will work in real life. It also includes some basic test management features.

  • Top Selenium Alternatives
    bugbug.io · Nov 2023

    BrowserStack is another leading cloud-based testing platform that offers access to a vast array of browsers and real mobile devices. It's designed to simplify the testing process by allowing tests to run in parallel...

  • Why choose HeadSpin over BrowserStack?
    www.headspin.io · Mar 2022

    Companies like HeadSpin and BrowserStack play a significant role in fulfilling the demand for testing on real devices and cross-browser devices. Their ability to test on real devices online and monitor digital...

Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Hotjar 13 mentions
BrowserStack 8 mentions

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Alternatives to Hotjar and BrowserStack

When comparing Hotjar and BrowserStack, you can also consider the following products.