Software Alternatives & Startups

Embedly VS Hotjar

Compare Embedly VS Hotjar and see what are their differences

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Embedly logo Embedly

Embedly helps publishers and consumers manage embed codes from websites and APIs.

Hotjar logo Hotjar

The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!
  • Embedly Landing page
    Landing page //
    2021-09-21
  • Hotjar Landing page
    Landing page //
    2023-07-23

Hotjar's product experience insights make it easy to understand what users are really doing on your site.

  • Visualize behavior on your site with Heatmaps

  • Eliminate guesswork with user Recordings

  • Understand the reasons behind behavior with Surveys and Incoming Feedback

Hotjar

Website
hotjar.com
$ Details
freemium €39 / Monthly (Starting at: 3,000 Recordings per month with unlimited Heatmaps)
Release Date
2014 June
Startup details
Country
Malta

Embedly features and specs

  • Ease of Use
    Embedly provides a simple API that allows developers to embed content from a wide variety of sources with minimal effort.
  • Content Versatility
    Supports embedding content from many major providers such as YouTube, Instagram, Twitter, and more, enhancing the versatility of web content.
  • Customization
    Offers customizable embed options so developers can tailor the appearance and behavior of the embedded content to fit their needs.
  • Aggregated Data
    Provides enriched metadata from embedded content, which could be useful for SEO and content analysis.
  • Cross-Platform Support
    Embeds are responsive and work well across different devices and platforms, providing a consistent user experience.

Possible disadvantages of Embedly

  • Cost
    Embedly offers a freemium model, but the free tier has limitations, and the premium plans can be expensive for small businesses or individual developers.
  • Dependency
    Relying on a third-party service means developers are dependent on Embedly for uptime and performance, which could be a potential risk if the service experiences issues.
  • Privacy Concerns
    Using Embedly means sharing data with a third-party service, which could raise privacy concerns depending on the type of content being embedded.
  • Limitations in Custom Sources
    While Embedly supports many major providers, it may not support lesser-known or niche content sources, which could be a drawback for certain use cases.
  • API Rate Limits
    The API has rate limits even on premium plans, which could be restrictive for high-traffic websites or applications requiring extensive embedding.

Hotjar features and specs

  • Heatmaps
    Visually represent where users click, move, and scroll on your site. With this context, you'll learn how users really behave.
  • Recordings
    Live playbacks of users on your site.
  • Surveys
    Bring the voice-of-customer to your decision making.
  • Incoming Feedback
    A real-time suggestion box on your site, that lets users express frustration or delight about individual parts of your site.

Analysis of Embedly

Overall verdict

  • Embedly is generally considered a good option for content embedding due to its comprehensive API and ease of use.

Why this product is good

  • Embedly provides a robust platform that allows developers to easily embed multimedia content from a wide range of sources. The service simplifies the process of extracting and displaying content such as images, videos, and articles by providing a unified API. It supports a vast number of providers and offers customization options, making it a flexible tool for developers. Additionally, Embedly delivers content in a mobile-optimized way, ensuring a better user experience across different devices.

Recommended for

  • Developers looking to integrate multimedia content into websites or applications
  • Content creators and publishers who want to enrich their platforms with external content
  • Web and mobile app developers needing a simple solution for embedding content from multiple sources

Analysis of Hotjar

Overall verdict

  • Overall, Hotjar is considered a good tool for businesses looking to gain deeper insights into user behavior and enhance their websites based on real user data. It offers a combination of qualitative and quantitative analytics which adds a significant advantage for understanding key user interaction points.

Why this product is good

  • Hotjar is a popular analytics tool that provides heatmaps, session recordings, and surveys to help businesses understand user behavior on their websites. It is praised for its ease of use, intuitive interface, and comprehensive features that offer valuable insights into how users interact with a site. Additionally, it enables businesses to collect direct feedback from users, helping to identify areas for improvement and optimize user experience.

Recommended for

    Hotjar is recommended for small to medium-sized businesses, eCommerce sites, and startups looking to improve their website's user experience. It is also suitable for UX/UI designers and product managers who want detailed analytics without the complexity of larger enterprise-level tools. However, larger organizations may want to consider more robust analytics platforms that can handle and analyze larger volumes of data.

Embedly videos

Tips On Embedding In Blogs And Websites Using Embedly

Hotjar videos

What is Hotjar?

More videos:

  • Review - Invision prize Hotjar's straightforward, shareable insights
  • Tutorial - Why you should be using Hotjar Analytics
  • Tutorial - Google Analytics vs. Hotjar - Which one should you use?

Category Popularity

0-100% (relative to Embedly and Hotjar)
Advertising
100 100%
0% 0
Web Analytics
0 0%
100% 100
Content Marketing
100 100%
0% 0
Heatmaps
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Embedly and Hotjar

Embedly Reviews

We have no reviews of Embedly yet.
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Hotjar Reviews

  1. Kris Leviss
    · Founder at KrisLess ·
    Love it

    I've been using Hotjar for a few months, and it's been a perfect tool for understanding how users interact with my website. The heatmaps and session recordings are especially helpful for identifying problem areas, and the feedback polls give me direct insights from visitors. The platform is easy to navigate, but I’ve noticed the session recordings can be a bit glitchy at times, and the free version is quite limited. Despite these small issues, Hotjar has definitely helped me improve user experience and optimize my site’s performance.

    Pros:    Intuitive user interface|Good session recordings|Useful feedback tools
    Cons:    Free plan is limited|Occasional recording glitches|Data processing can be slow
  2. Prema Toppo
    · SEO Specialist at TechUp Labs ·
    Must have tool

    Hotjar has been our go-to for optimizing UI, reducing bounce rates, and refining CTAs. Its powerful insights have been instrumental in enhancing user experience. A staple tool for data-driven decisions!

  3. Feeling disappointed

    I don't like the service. It is very slow and very expensive. Not recommended it to others.

    Competitors: WatchThemLive

7 Best Product Discovery Tools for High-Growth B2B SaaS Teams (2026)
Hotjar is a behavioral analytics tool that provides heatmaps and session recordings. In the discovery process, it acts as the "eyes," showing where users get stuck, click out of frustration, or ignore a new feature entirely, providing the "why" behind the data.
Source: www.laneapp.co
10 Best Mixpanel Alternatives for Product Analytics in 2024
Hotjar is an all-in-one feedback and analytics software suite to optimize your website and make data-driven decisions. Hotjar Observe is the suite’s most popular Mixpanel alternative—pair it with Hotjar Ask, Hotjar Engage, and Hotjar Funnels for all the tools you need to succeed. 😎
Source: clickup.com
7 best Mixpanel alternatives to understand your users
💡 Pro tip: you don't need to choose between Hotjar and Mixpanel. With the Hotjar-Mixpanel integration, you not only identify what's happening on your website (e.g. users frequently add certain items to their cart), but you'll also understand why it's happening (e.g. Hotjar's heatmaps and recordings show users are attracted to a particular promotional banner).
Source: www.hotjar.com
The best Hotjar alternatives & competitors, compared
Sprig is a decent replacement for Hotjar, especially if you find Hotjar's survey tools lacking. It's support for mobile apps is another key differentiator.
Source: posthog.com
11 Hotjar alternatives and competitors in 2024
Hotjar features primarily focus on how users interact with your website rather than gaining in-depth insights that can explain why they interact that way. As a strictly-quantitative data tool, Hotjar only gives you half the answers. While you can run user surveys with Hotjar, the tool lacks many other research methods—such as card sorting, tree testing, user interviews, and...
Source: maze.co

Social recommendations and mentions

Hotjar might be a bit more popular than Embedly. We know about 13 links to it since March 2021 and only 13 links to Embedly. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Embedly mentions (13)

  • Automod remove videos less than 1second long?
    You can see what kinds of properties you can see for media - I fed the URL of a video into embed.ly as that document suggested, but none of the fields returned gave me a video length... You may want to try with one of the images posted to your sub and see what properties you get. Maybe there's something else in the metadata you can search for that is common across the short videos. Source: almost 3 years ago
  • Embedding videos on reddit
    Some people report success with getting approved by https://embed.ly/, others report that service never responded to them. Source: about 3 years ago
  • free-for.dev
    Embed.ly — Provides APIs for embedding media in a webpage, responsive image scaling, extracting elements from a webpage. Free for up to 5,000 URLs/month at 15 requests/second. - Source: dev.to / almost 4 years ago
  • How to ban specific YouTube links?
    Use https://embed.ly to extract the MEDIA_AUTHoR or MEDIA_AUTHOR_URL from the link and add it to either of the 2 rules below. Source: almost 4 years ago
  • How does Reddit embed “unavailable” Youtube videos? (example included)
    If you pull up that script, it references "cdn.embedly.com", a third-party content delivery network. See their home page at https://embed.ly/. Source: over 4 years ago
View more

Hotjar mentions (13)

  • The Best 100 Free UI/UX Resources for Every Designer & Developer
    Hotjar Hotjar.com Heatmaps, session recordings, and feedback polls (free basic plan). - Source: dev.to / over 1 year ago
  • A list of SaaS, PaaS and IaaS offerings that have free tiers of interest to devops and infradev
    Hotjar — Website Analytics and Reports . Free Plan allows 2000 pageviews/day. One hundred snapshots/day (max capacity: 300). Three snapshot heatmaps can be stored for 365 days. Unlimited Team Members. - Source: dev.to / over 2 years ago
  • What do I do after ProductHunt?
    So you can use heatmapping software such as Crazy Egg and Hotjar to see how your end users use your website. Source: almost 3 years ago
  • Lots of Traffic but no sales
    If you have installed a heat map like hotjar.com then I will tell you that I used that for a month and found 5 or so dead ends where users were not getting to the cart or clicking on things that where not informative enough to lead to the next action. Source: over 3 years ago
  • Anyone willing to provide feedback on my newly created website?
    Install hotjar.com - it's free. It's a heatmap that tracks how people navigate around your site. Why this matters? You can see where people drop off on your site (specifically, what content they see/don't see). Then, you can make informed decisions on what content is landing and what needs to change. Source: over 3 years ago
View more

What are some alternatives?

When comparing Embedly and Hotjar, you can also consider the following products

uberflip - Organize and Centralize ALL of your Content in minutes

Smartlook - Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.

CoSchedule - CoSchedule is the #1 marketing calendar that helps you stay organized and get sh*t done. Plan, produce, publish and promote your content.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Rocketium - A DIY video creation platform. Make videos in minutes using preset themes and templates.

FullStory - Meet FullStory, the app that captures all your customer experience data in one powerful platform.