What are some alternatives?
When comparing Contentools and Storify, you can also consider the following products
uberflip - Organize and Centralize ALL of your Content in minutes
CoSchedule - CoSchedule is the #1 marketing calendar that helps you stay organized and get sh*t done. Plan, produce, publish and promote your content.
Embedly - Embedly helps publishers and consumers manage embed codes from websites and APIs.
Rocketium - A DIY video creation platform. Make videos in minutes using preset themes and templates.
Promo.com - Every promotion starts with Promo.com.
VigLink - VigLink identifies commercial products mentioned within content and links them to destinations determined in real-time, advertiser-bid auctions.