Apptimize
Optimizely
Mixpanel
Taplytics
Google Analytics
LeanPlum
AB Tasty
Heap
SplitPea.co
Growth Book
Optimizely
Split.io
VWO
AB Tasty
Splitforce
SplitHub.io
SplitPea is an A/B testing tool for the rest of us. Paste one snippet, set up an experiment with the visual editor, and get a plain answer: Ship A, Ship B, or wait. Every decision gets logged with a date, a person, and a note.
Works with Webflow, Framer, Shopify, WordPress, Next.js, Astro, or plain HTML. The snippet is under 18KB, loads async, and respects Do Not Track. Start free, no card required.
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SplitPea.co's answer:
โข Python (FastAPI) โข PostgreSQL โข HTMX โข Bayesian statistical engine for experiment analysis โข Lightweight client-side JavaScript snippet (~18KB)
SplitPea.co's answer:
Most A/B testing tools either start at $200/month or want you to talk to a sales team. They're built for companies with dedicated growth departments. SplitPea is built for everyone else. You get one snippet under 18KB, a visual editor, plain results, and a decision log. It works on static sites, Webflow, Shopify, WordPress - basically anything that takes a script tag.
SplitPea.co's answer:
Price and simplicity. The big platforms (VWO, Optimizely, AB Tasty) are powerful, but they're designed for teams with a testing budget and a stats background. SplitPea gives you the core workflow - set up a test, split traffic, get a clear answer - without the complexity or enterprise price tag. You get a straightforward recommendation (Ship A, Ship B, or wait), and every decision is logged with a date and note.
SplitPea.co's answer:
Founders, freelancers, small agencies, and marketers who run their own websites and want to test changes without adopting a heavy analytics stack. People who are close to the work. They're making the calls on the homepage, the pricing page, the email..They don't have a growth team. They just want to know if a change helped move the dial.
SplitPea.co's answer:
When Google Optimize shut down in 2023, the cheapest A/B testing alternatives started around $200 a month. If you're a freelancer or a small team just trying to figure out whether a different headline would get more clicks, that's a hard number to justify. SplitPea started because that gap seemed wrong. Small websites deserve a way to test changes without an enterprise budget or a statistics degree.
SplitPea.co's answer:
SplitPea is in beta right now, so we don't have big-name logos to drop. We're built for small teams, freelancers, and founders, not enterprise accounts, and the people using SplitPea are running their own sites and testing changes themselves. That's the audience we care about.
Optimizely - A/B testing you'll actually use.
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