Software Alternatives, Accelerators & Startups

Smartlook VS mxGraph

Compare Smartlook VS mxGraph and see what are their differences

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Smartlook logo Smartlook

Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.

mxGraph logo mxGraph

mxGraph is a fully client side JavaScript diagramming library - jgraph/mxgraph
  • Smartlook Landing page
    Landing page //
    2023-08-22

Smartlook is a qualitative analytics solution for web and mobile helping over 250,000 businesses of all sizes and industries answer the โ€œwhysโ€ behind usersโ€™ actions โ€” why do users churn, or why arenโ€™t they using a feature, or why are they skipping onboarding? Now you can eliminate the guesswork.

With a unique feature set, Smartlook gives you a way to finally understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, and heatmaps give you mass data about where most people click and scroll. Automatic event tracking lets you know how (and how often) your visitors do specific things, while conversion funnels take those events and show you how much success you're having with conversions.

Started in 2016, Smartlook has grown into a complete solution for qualitative analytics, making guesswork a thing of the past. Stop wondering why, and start getting answers today.

  • mxGraph Landing page
    Landing page //
    2023-09-07

Smartlook features and specs

  • Comprehensive Analytics
    Smartlook provides detailed insights through session recordings, heatmaps, and event tracking, which helps businesses understand user behavior deeply.
  • User-Friendly Interface
    The platform is easy to navigate, making it accessible for users who may not be experienced with analytics tools.
  • Real-Time Data
    Smartlook offers real-time data monitoring, which allows businesses to promptly identify and address issues as they occur.
  • Cross-Platform Support
    The tool supports web, iOS, and Android platforms, enabling businesses to track user behavior across different devices seamlessly.
  • Advanced Filtering
    Users can apply advanced filters to their data, which helps in segmenting users and understanding specific behaviors more accurately.
  • Integrations
    Smartlook integrates with various third-party tools like Google Analytics, Slack, and others, providing a more versatile analytical environment.
  • Session Recordings
    Smartlook provides detailed session recordings for mobile apps, allowing teams to watch real user interactions, see exactly how users navigate through the app, and identify usability issues or friction points in the user experience.
  • Heatmaps for Mobile
    The platform offers touch heatmaps specifically designed for mobile apps, helping teams visualize where users tap, scroll, and interact most frequently, enabling data-driven UI/UX design decisions.
  • Event-Based Analytics
    Smartlook allows you to track custom events and user actions without requiring extensive coding, making it easier to monitor funnels, conversions, and key user behaviors within the mobile app.
  • Crash and Anomaly Detection
    The tool helps identify crashes and anomalies by linking session recordings to error events, enabling developers to see exactly what the user was doing before a crash occurred, which significantly speeds up debugging and issue resolution.

Possible disadvantages of Smartlook

  • Data Privacy Concerns
    Recording user sessions could potentially raise privacy issues if not managed correctly, requiring strict adherence to data protection regulations.
  • Learning Curve
    Even with a user-friendly interface, new users might still encounter a learning curve when trying to utilize all features effectively.
  • Cost
    While offering a free tier, the costs can add up for premium features or advanced usage, which might be a constraint for smaller businesses.
  • Performance Impact
    The presence of session recording scripts can sometimes slow down website performance, affecting the user experience negatively.
  • Limited Free Plan
    The free plan comes with limitations in terms of data retention and the number of sessions that can be recorded, which might not be sufficient for larger businesses or detailed analysis.
  • Privacy and Compliance Concerns
    Capturing session recordings on mobile apps raises significant privacy concerns. Teams must carefully configure data masking and ensure compliance with GDPR, CCPA, and app store privacy policies, which adds complexity to implementation.
  • Data Sampling at Scale
    For apps with high traffic volumes, Smartlook may sample data rather than capturing every session, which means some user interactions could be missed and analytics may not represent the full picture of user behavior.
  • Learning Curve for Advanced Features
    While basic session playback is straightforward, setting up advanced features like custom event tracking, funnel analysis, and proper data filtering requires technical knowledge and time investment, which can slow down initial adoption.

mxGraph features and specs

  • Open Source
    mxGraph is an open-source project, which allows developers to use, modify, and distribute the library freely.
  • Cross-Platform
    The library is designed to work seamlessly across multiple platforms (e.g., web browsers, desktop), providing flexibility in application deployment.
  • Rich Feature Set
    mxGraph provides a comprehensive set of features for building interactive diagramming applications, including support for drag-and-drop, undo/redo, zoom, and layout algorithms.
  • Lightweight
    Despite its rich feature set, mxGraph is relatively lightweight, which can yield better performance in terms of speed and resource usage.
  • Good Documentation
    mxGraph offers extensive documentation, making it easier for developers to understand and implement features in their projects.

Possible disadvantages of mxGraph

  • Steep Learning Curve
    Due to its extensive feature set and flexibility, mxGraph might have a steep learning curve for developers who are new to the library.
  • Limited Community Support
    Compared to more mainstream libraries, mxGraph may have a smaller community, potentially limiting the availability of community-based support and resources.
  • Legacy Codebase
    Some parts of mxGraph's codebase may be considered outdated, particularly as newer technologies and frameworks have emerged since its initial development.
  • Complex Customization
    While mxGraph offers powerful customization capabilities, achieving specific custom behaviors and styles can be complex without in-depth knowledge of the library.
  • Sparse Ecosystem
    As a specialized library, it may have fewer third-party plugins and extensions compared to more widely-adopted graph libraries.

Analysis of Smartlook

Overall verdict

  • Smartlook is generally well-regarded for its comprehensive analytics capabilities, ease of integration, and intuitive user interface. It offers valuable data and insights that can help businesses enhance their digital platforms. While some users have noted occasional issues with data accuracy or performance, the overall feedback is positive, making it a suitable tool for many organizations.

Why this product is good

  • Smartlook is a digital analytics tool designed for websites and mobile apps to help businesses understand user behavior through features like session recordings, heatmaps, event tracking, and conversion funnels. These functionalities provide insights into user interactions and can help identify areas for optimization, improve user experience, and increase conversion rates.

Recommended for

  • E-commerce businesses looking to understand customer behavior
  • Product managers aiming to optimize user experience
  • Marketers who need to analyze conversion rates and funnels
  • UX/UI designers focused on improving website or app interfaces
  • Businesses seeking to identify and troubleshoot technical issues quickly

Smartlook videos

Smartlook - Get an insider look

More videos:

  • Review - Join the TurboTax SmartLook Team
  • Review - With TurboTax SmartLook, You're Never Alone

mxGraph videos

mxGraph Made Easy 3

Category Popularity

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Web Analytics
100 100%
0% 0
Javascript UI Libraries
0 0%
100% 100
Analytics
100 100%
0% 0
Development
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Smartlook and mxGraph

Smartlook Reviews

10 Best Mixpanel Alternatives for Product Analytics in 2024
Smartlook is an advanced analytics tool that provides real-time insights into user behaviors and experiences. Understand how users engage with your products, and identify areas for improvement in your customer experience.
Source: clickup.com
11 Hotjar alternatives and competitors in 2024
Another key consideration is that Smartlook provides most of its features on the Pro plan, whereas Hotjar limits features by plan. For example, trend analysis is only available in the Scale planโ€”which starts at $171 per month. When using Smartlook, this functionality is available in all plans.
Source: maze.co
12 Hotjar alternatives for website and mobile app analytics
is the product manager at Smartlook. Martin is enthusiastic about delivering the best possible customer experience. Prior to joining Smartlook as a product manager, he used to work as a consultant for Oracle NetSuite. Martin has a deep professional interest in biometric signing and work digitalization. He is also an NFL enthusiast and likes to enjoy good food (ideally while...
10 Best Hotjar Alternatives & Competitors in 2023
The second Hotjar alternative on our list is Smartlook. As a marketing analytics tool, Smartlook seems to provide its users with session recordings of visitors and allows them to create heatmaps and add events to funnels.
Top 10 CRO Tools to Boost Conversions for Free in 2023
Smartlook is one of the conversion optimization tools that claim to increase traffic rate, and, eventually, your web conversions. It offers key features like event tracking, session replays, heatmaps, and funnels.
Source: aigrow.me

mxGraph Reviews

20+ JavaScript libraries to draw your own diagrams (2022 edition)
mxGraph uses no third-party software, it requires no plugins and can be integrated into virtually any framework. The mxGraph package contains a client software, written in JavaScript, and a series of backends for various languages. The client software is a graph component with an optional application wrapper that is integrated into an existing web interface. The client...

Social recommendations and mentions

mxGraph might be a bit more popular than Smartlook. We know about 2 links to it since March 2021 and only 2 links to Smartlook. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Smartlook mentions (2)

mxGraph mentions (2)

  • Process Analytics - March 2022 News
    It is possible to use the new API to retrieve the bpmn-visualization and mxGraph versions used at runtime: getVersion(). - Source: dev.to / about 4 years ago
  • mxGraph usage in TypeScript projects
    This article is the first one of a series about mxGraph, the Javascript diagramming library. - Source: dev.to / about 5 years ago

What are some alternatives?

When comparing Smartlook and mxGraph, you can also consider the following products

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

GoJS - GoJS is a JavaScript library for building interactive diagrams on HTML web pages. Build apps with flowcharts, org charts, BPMN, UML, modeling, and other visual graph types.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Paper.js - Open source vector graphics scripting framework that runs on top of the HTML5 Canvas.

FullStory - Meet FullStory, the app that captures all your customer experience data in one powerful platform.

jsPlumb - jsPlumb is an advanced, standards-compliant and easy to use JS library for building connectivity based applications, such as flowcharts, process flow diagrams, sequence diagrams, organisation charts, etc. More than just a diagram library.