Software Alternatives, Accelerators & Startups

Pathmatics VS LiveAgent

Compare Pathmatics VS LiveAgent and see what are their differences

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Pathmatics logo Pathmatics

Pathmatics provides actionable display and mobile intelligence to many brands, agencies, publishers, and advertisers.

LiveAgent logo LiveAgent

LiveAgent is a fully-featured live chat and help desk software with AI functions. It harnesses the power of a universal inbox, real-time live chat, built-in call center, and a robust customer service portal. Start your free 1 month trial today!
  • Pathmatics Landing page
    Landing page //
    2023-06-21
  • LiveAgent Landing page
    Landing page //
    2023-10-12

LiveAgent is a fully-featured omnichannel help desk software that offers an all-in-one help desk solution for businesses of all sizes and types. LiveAgent's core strength is the ability to integrate multiple communication channels such as email, live chat, phone support, social media but also rarely integrated channels like WhatsApp, Instagram and Viber.

LiveAgent boasts the fastest live chat widget on the market and over 180+ additional features, including ticketing, automation, tags, a customer portal and more. LiveAgent's pricing plans are smart - they enable you to pay for only what you use. Save money and time with LiveAgent.

LiveAgent is used by over 15,000 businesses worldwide including Forbes, Yamaha, eSky and Huawei. It has served over 150M end-users worldwide. Join them in providing world-class customer service. Start your free 30-day trial now, no contracts or credit card required.

Pathmatics

$ Details
-
Platforms
-
Release Date
2010 January
Startup details
Country
United States
State
California
Founder(s)
Gabe Gottlieb
Employees
50 - 99

Pathmatics features and specs

  • Comprehensive Ad Intelligence
    Pathmatics provides in-depth insights into digital advertising campaigns across various platforms, allowing users to see where competitors are spending their ad dollars and what creatives they are using.
  • User-Friendly Interface
    The platform is designed with a focus on usability, making it easier for both seasoned marketers and newcomers to navigate the tool and extract valuable insights.
  • Real-Time Data
    Pathmatics offers real-time data and reports, ensuring that users have access to the most recent information on digital ad campaigns, spending patterns, and more.
  • Customizable Reporting
    Users can generate custom reports tailored to their specific needs, enabling them to focus on the metrics and data points that matter most to their business.
  • Competitive Analysis
    The platform excels in competitive analysis, offering powerful tools to compare your advertising efforts against competitors and identify new opportunities for growth.

Possible disadvantages of Pathmatics

  • Pricing
    Pathmatics can be quite expensive, particularly for small businesses or startups with limited budgets. This could limit accessibility for some potential users.
  • Platform Limitations
    While Pathmatics covers a wide range of digital platforms, it may not include all possible advertising channels, potentially leaving out niche or emerging platforms.
  • Learning Curve
    Despite the user-friendly interface, there is still a learning curve for new users to become proficient in navigating the tool and using all of its features effectively.
  • Data Accuracy
    Although generally reliable, there can be occasional discrepancies in data accuracy, which may affect the precision of competitive analysis and decision-making.
  • Customization Restrictions
    While the reporting features are robust, there might be some limitations in how deeply you can customize data views and reports to fit specific, unique needs.

LiveAgent features and specs

  • Ticket management
  • Live Chat & In-App-Messaging
  • AI Chatbot
  • AI answer assistant
  • Email notifications
  • Email Templates
  • Emailing
  • Live Chat Support
  • Call Forward
  • Call Transfer
  • Call Analytics and Reporting
  • Attachment viewer
  • Spam filter
  • Help desk & requests management
  • Reports
  • Reporting
  • Reports & analytics
  • Knowledge Base
  • Knowledge Management
  • Customer Service
  • Customer Support
  • Customer Feedback Widget
  • Customer Management
  • Mobile Apps
  • White Labeling
  • Chat
  • Chat Support
  • Gamification
  • Social Media Integrations
  • Time Tracking
  • Email Management
  • IVR

Analysis of Pathmatics

Overall verdict

  • Yes, Pathmatics is considered good for businesses that require robust digital ad intelligence. It provides reliable data and valuable insights into digital advertising that can enhance marketing strategies.

Why this product is good

  • Pathmatics provides actionable insights into digital advertising trends by tracking and analyzing ad spend, creatives, and impressions across various platforms. It is known for offering transparency and detailed data, which can help businesses make informed marketing decisions. Their data visualization tools and comprehensive reports are highly regarded in the industry.

Recommended for

  • Digital marketers looking to optimize their advertising strategies.
  • Business analysts seeking detailed ad spend and impression data.
  • Advertisers needing competitive intelligence on ad creative and placements.
  • Agencies looking for detailed market insights to guide client campaigns.

Analysis of LiveAgent

Overall verdict

  • LiveAgent is generally regarded as a solid customer support solution, particularly for small to medium-sized businesses. Its functionalities, ease of use, and integration capabilities offer substantial value. However, as with any software, it is important to consider specific business needs and budget constraints when evaluating LiveAgent's fit. Some users mention that while it is feature-rich, it might be more than needed for very small teams without complex requirements.

Why this product is good

  • LiveAgent is often considered a good choice due to its comprehensive set of features tailored for customer support. It offers a multichannel support system, including email, chat, social media, and phone, allowing businesses to streamline communications in one place. Its user-friendly dashboard, robust reporting capabilities, and automation options allow teams to efficiently address customer inquiries and improve service quality. Additionally, LiveAgent provides customizable templates and a reliable ticketing system, which can enhance productivity and customer satisfaction.

Recommended for

    LiveAgent is recommended for businesses and organizations looking for a versatile and integrated customer support platform. It's ideal for customer support teams in small to medium-sized companies across various industries. Companies seeking to consolidate their customer service interactions across multiple channels into a single, efficient platform may find it particularly beneficial.

Pathmatics videos

2020 and Pathmatics : A Year In Review

More videos:

  • Review - Pathmatics & Mintel - Who Doesn't Like Pizza?
  • Review - Pathmatics Ad of the Week, Episode #1 - TD Bank Group

LiveAgent videos

LiveAgent Review - Unitied Inbox, Ticket Desk, Phone System, Live Chat, Video Chat & More

More videos:

  • Tutorial - LiveAgent Review & Tutorial (Including Twilio Setup) [AppSumo 2019]
  • Review - LiveAgent Review on AppSumo
  • Demo - Product Tour

Category Popularity

0-100% (relative to Pathmatics and LiveAgent)
SEO
100 100%
0% 0
Customer Support
0 0%
100% 100
Marketing Platform
100 100%
0% 0
Help Desk
0 0%
100% 100

Questions & Answers

As answered by people managing Pathmatics and LiveAgent.

What makes your product unique?

LiveAgent's answer:

LiveAgent stands out with its ultra-fast performance, robust ticketing system, and user-friendly interface. It is a scalable solution equipped with over 180+ features and 200+ integrations, capable of growing as your customer service needs expand.

Why should a person choose your product over its competitors?

LiveAgent's answer:

LiveAgent offers 24/7 availability, an exceptional 20-second average response time, and extraordinary usability. Suitable for any type of business, its unbeatable value for money makes it a top choice for reliable and efficient customer service.

How would you describe the primary audience of your product?

LiveAgent's answer:

Our primary audience consists of businesses of all sizes seeking to enhance their customer service experience. This includes startups, SMEs, and large corporations across various industries.

What's the story behind your product?

LiveAgent's answer:

Born out of the need for better customer interactions, LiveAgent was founded in 2004. Driven by the philosophy 'to treat customers as people, not tickets,' we've grown into a leading customer service solution.

Which are the primary technologies used for building your product?

LiveAgent's answer:

As a cloud-based solution, LiveAgent employs cutting-edge technologies to ensure a fast, secure, and reliable customer service platform. Our intricate infrastructure guarantees optimal functionality and high performance at all times.

Who are some of the biggest customers of your product?

LiveAgent's answer:

Renowned brands like Huawei, Yamaha, BMW, and Oxford University are proud users of LiveAgent, trusting us for world-class customer service.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Pathmatics and LiveAgent

Pathmatics Reviews

We have no reviews of Pathmatics yet.
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LiveAgent Reviews

  1. Usama Idrees
    ยท CEO & CTO at HUK SONS ยท
    Transformative Customer Support Solution

    LiveAgent has been a game-changer for our customer support operations. Its intuitive platform streamlined our ticket management, reduced response times by 40%, and empowered our team to focus on high-impact tasks. The automation features and omnichannel integration have elevated team productivity and customer satisfactionโ€”a must-have for scaling tech-driven businesses.

    ๐Ÿ Competitors: Zendesk, Freshdesk
    ๐Ÿ‘ Pros:    Omnichannel support: seamless integration across email, chat, social media, and phone.|Automation & workflow customization: saved hours with pre-set triggers and personalized workflows.|User-friendly interface: minimal training requiredโ€”our team adopted it effortlessly.|Analytics & reporting: actionable insights helped refine our customer strategy.|Scalability: grows with our business without compromising performance.|24/7 uptime: reliable support during peak demand periods.
    ๐Ÿ‘Ž Cons:    Advanced features learning curve: some automation tools require deeper exploration (worth the effort).|Limited customization in reporting: minor gaps for hyper-specific metrics (workarounds exist).|Mobile app: functional but could use a ui refresh for faster navigation.
  2. Michal K
    ยท CEO ยท
    Great Helpdesk solution

    Helped us to manage customer communications from one place. Easy to use and learn.

    ๐Ÿ Competitors: Zendesk, Freshdesk
    ๐Ÿ‘ Pros:    Easy to use|Easy integration|Automation and custom functions
    ๐Ÿ‘Ž Cons:    Nothing, so far

10 Best Freshdesk Alternatives for Businesses in 2024
LiveAgent is an excellent choice for live chat support. It provides best features that increases customer support online.
Top 11 Freshdesk Alternatives for 2024 (Ranked & Rated)
If chat widgets are your most wanted feature, LiveAgent is the live chat specialist. If you want more than a live chat bubble, LiveAgentโ€™s comparable plans offer familiar features.
Top 13 Freshdesk alternatives and competitors for 2024
LiveAgent is a help desk solution with customer communication and organizational tools, like live chat and a ticket management system. LiveAgent includes a multichannel interface with access to voice, chat, social media, SMS, and email support. Its ticketing system can automatically distribute tickets to agents based on predefined rules.
Source: www.zendesk.com
The 19 Best Call Center Software (& Features You Need) in 2022
LiveAgent's call center solution is built directly into their multi-channel help desk, so you can help customers over any channel you choose. One of the only tools on the list not to charge a per-minute usage fee, LiveAgent can be a cost-effective solution for small and medium-sized businesses that rely on phone support.
10 Best Call Center Software (December 2022)
LiveAgent offers a free forever plan, which makes it an ideal choice for solopreneurs who want to provide support on a budget. As with most free plans, LiveAgentโ€™s free option is limited, but you do get most omnichannel support for your call center, including voice, email, live chat, contact forms and a customer portal.
Source: www.forbes.com

What are some alternatives?

When comparing Pathmatics and LiveAgent, you can also consider the following products

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

Freshdesk - Freshdesk is a cloud-based customer support software that lets you support customers through traditional channels like phone and email, social channels like Facebook and Twitter, and your own branded community

Looker - Looker makes it easy for analysts to create and curate custom data experiencesโ€”so everyone in the business can explore the data that matters to them, in the context that makes it truly meaningful.

Zendesk - Zendesk is a beautiful, lightweight help-desk solution.

HubSpot Marketing Hub - HubSpot is a cloud-based inbound marketing software that allows businesses to transform the way that they market online.

Intercom - Intercom is a customer relationship management and messaging tool for web businesses. Build relationships with users to create loyal customers.