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Optimizely VS Ghost

Compare Optimizely VS Ghost and see what are their differences

Flagsmith
Flagsmith lets you manage feature flags and remote config across web, mobile and server side applications. Deliver true Continuous Integration. Get builds out faster. Control who has access to new features. We're Open Source. featured
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  4. » Alternatives

Optimizely logo Optimizely

A/B testing you'll actually use.

Ghost logo Ghost

Ghost is a fully open source, adaptable platform for building and running a modern online publication. We power blogs, magazines and journalists from Zappos to Sky News.
  • Optimizely Landing page
    Landing page //
    2023-10-04
  • Ghost Landing page
    Landing page //
    2022-10-10

Optimizely videos

+ Add

Optimizely Review | A/B Testing | Pearl Lemon Reviews

More videos:

  • Tutorial - Optimizely X Tutorial 2019 - How to Use Optimizely for A/B, MVT, Personalization, Program Management
  • Review - A/B Testing with Optimizely

Ghost videos

+ Add

Why I Moved My Blog From WordPress to Ghost

More videos:

  • Review - Ghost review - CMS for creators to build a membership

Category Popularity

0-100% (relative to Optimizely and Ghost)

Optimizely

Ghost

A/B Testing
100 100%
A/B Testing
0% 0
CMS
0 0%
CMS
100% 100
Analytics
100 100%
Analytics
0% 0
Blogging
0 0%
Blogging
100% 100

User comments

Share your experience with using Optimizely and Ghost. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Optimizely and Ghost

Optimizely Reviews

  1. Good A/B and multivariate testing tool

    Optimizely is a lower cost entry tool for anyone looking to do website testing. While their pricing structure has changed over the years it still is a pretty cost effective solution. It is easy to get tests up and running within 5 minutes once you have code placed on your site.

    I love the drag and drop features of Optimizely. It makes it very easy to make simple changes to do landing page testing for my paid search campaigns. It also frees up dev time for our web team. Also, The findings from Optimizely tests are so valuable for an end customer experience.

    🏁 Competitors: VWO
15 Best A/B Testing Tools And Software (2021 List)
Optimizely is more of a personalization tool but you cannot ignore its A/B testing superiority. It helps you put the face of the most appealing site in front of customers. There’s a lot of things that are good in this software such as the ability to set up a quick test, and a real-time statistical dashboard. No programming prerequisite needed but front-end development and...
Source: www.einsstark.tech
Top Mobile Feature Flag Tools
Optimizely is a well known A/B testing and experimentation tool for both web and mobile. It claims to be built for the enterprise with features like roles, permissions, and two-factor authentication while still maintaining excellent usability. Along with user targeting, remote configuration, and instant rollbacks, Optimizely offers advanced A/B testing and experimentation...
Source: instabug.com
18 Top A/B Testing Tools Reviewed by CRO Experts
“Convert is a fantastic tool that should be considered and evaluated by any CRO agency or end-user client that also evaluates Optimizely and VWO. They offer a level of functionality that is globally on par with them for testing, but at a lower price level once you go above the free level offered by Optimizely.
Source: conversionxl.com
Top 5 A/B Testing Tools List
All in all, Optimizely is the complete package: if you want to get started with A/B testing, it’s definitely worth trying out, considering the pricing and trial plans. If you are a more of a power user with the budget to support the top tiers, Optimizely’s advanced features might also be for you.
Source: blog.testlodge.com
How to Choose the Right Testing Software For Your Business
“Overall, Visual Website Optimizer has the slight edge for casual A/B testers, but it’s more expensive than the basic version of Optimizely. For serious A/B testers, I definitely recommend Optimizely – more comprehensive offering, even though you have to pay extra for premium features.” – Rich Page, Website Optimization Consultant
Source: www.crazyegg.com

Ghost Reviews

Top 10 Web Content Management Systems
Ghost is here as one of the first entries that can be classified as a pure headless CMS. Ghost is not only one of the best headless CMS options, but it also does so while being focused primarily on the blogger community. So if you have or are thinking about starting a large blogging operation featuring many different presentation layers, then Ghost is definitely for you....
Source: cloudzy.com
25+ Medium Alternative Platforms for Publishing Articles
Ghost open-source blogging and the indirect medium alternative platform. Its interface makes blogging easy for users, but also offers SEO tools and other plugins that are built into the platform. This makes it simple for users to publish high-quality content without technical difficulties.
Source: forgefusion.io
10 Best Medium Alternatives for Reading and Publishing
With Ghost, you’ll discover a dynamic space where you can even share newsletters and earn revenues. Plus, Ghost’s opеn-sourcе naturе providеs flеxibility and control ovеr your contеnt, making it a top choice for thosе looking to makе a mark in thе digital publishing world.
Source: www.geeksforgeeks.org
9 Best Medium Alternatives for Making Money With Your Writing in 2023
In this case, you’ll need to buy and set up a custom domain, purchase web hosting, remember to update the Ghost software, manage the content curation, and so on. You don’t need to know this right out of the gate, but you do need to be comfortable with learning.
Source: www.authorityhacker.com
13 Best Website Builders for Creators and Social Entrepreneurs(2023)
Ghost is a powerful app for new-media creators to publish, share, and grow a business around their content. It comes with modern tools to build a website, publish content, send newsletters & offer paid subscriptions to members.
Source: causeartist.com

Social recommendations and mentions

Based on our record, Ghost seems to be more popular. It has been mentiond 175 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Optimizely mentions (0)

We have not tracked any mentions of Optimizely yet. Tracking of Optimizely recommendations started around Mar 2021.

Ghost mentions (175)

  • Redirect YAML From Ghost Data Using JQ
    Quick aside: To go over how to find the redirect section through the Ghost interface you can check out my earlier post in this series How to Find the Redirect Section on Your Ghost Account. After this one I'll share an alternative way to do this. If you are looking for my original full post you can check out Oh No, I Need to Create Redirect Text for All My Posts!. - Source: dev.to / about 1 month ago
  • Setting up a www subdomain on a self-hosted Ghost blog
    Ghost CMS makes it fairly easy to link your blog to your own domain and set up SSL. The ghost setup command in ghost-cli basically does it for you. However, for me it didn't automatically set up a www subdomain. So I could access, say, https://https://myblog.lol, but https://www.myblog.lol would result in a 502. I was thinking of just adding a CNAME or ALIAS record in my providers DNS settings, but that didn't... - Source: dev.to / 23 days ago
  • Proton and Standard Notes are joining forces
    Diversifying a lot. Next acquisition will be Ghost(https://ghost.org/) I bet. Similar DNA, fits in the portfolio (If they are trying to match the feature set of Google) and have no VC backing. - Source: Hacker News / 2 months ago
  • Why I Care Deeply About Web Accessibility And You Should Too
    For example, if you are in a country where you can accept Stripe and are publishing a newsletter through, Substack or using the Ghost platform, enabling the ability to accept payments is a few clicks away. For those who cannot accept payment with Stripe, well, you are up the creek without a paddle. I do not know about you, but I see that as a barrier to access. - Source: dev.to / 3 months ago
  • Faster Blogging: A Developer's Dream Setup
    Glee our dev friendly blogging setup has been undergoing a huge transformation for the last few weeks. For those who don't know, glee is a simple open source CLI tool that converts markdown posts into ghost blog posts. Check out the glee demo video when you have a moment! Glee: Dev-friendly Blogging Setup. - Source: dev.to / 4 months ago
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What are some alternatives?

When comparing Optimizely and Ghost, you can also consider the following products

VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.

WordPress - WordPress is web software you can use to create a beautiful website or blog. We like to say that WordPress is both free and priceless at the same time.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Medium - Welcome to Medium, a place to read, write, and interact with the stories that matter most to you.

AB Tasty - AB Tasty is an all-inclusive platform for conversion rate optimization, personalization, customer activation, and testing.

Tumblr - A feature rich and free blog hosting platform offering professional and fully customizable templates, bookmarklets, photos, mobile apps, and social network integration.

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