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Hub'Scan VS Smartlook

Compare Hub'Scan VS Smartlook and see what are their differences

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Hub'Scan logo Hub'Scan

Hub’Scan is an SaaS platform that performs web analytics tag audits and validates tagging plans & certifies banner ad campaigns.

Smartlook logo Smartlook

Qualitative analytics for websites and mobile apps Start understanding the 'whys' of your users' behaviors with clear, visual insights. With session recordings and event tracking, you get the complete picture.
  • Hub'Scan Landing page
    Landing page //
    2023-06-25
  • Smartlook Landing page
    Landing page //
    2023-08-22

Smartlook is a qualitative analytics solution for web and mobile helping over 250,000 businesses of all sizes and industries answer the “whys” behind users’ actions — why do users churn, or why aren’t they using a feature, or why are they skipping onboarding? Now you can eliminate the guesswork.

With a unique feature set, Smartlook gives you a way to finally understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, and heatmaps give you mass data about where most people click and scroll. Automatic event tracking lets you know how (and how often) your visitors do specific things, while conversion funnels take those events and show you how much success you're having with conversions.

Started in 2016, Smartlook has grown into a complete solution for qualitative analytics, making guesswork a thing of the past. Stop wondering why, and start getting answers today.

Hub'Scan features and specs

  • Comprehensive Analytics
    Hub'Scan offers detailed analytics that help businesses track and improve their digital marketing strategies and web performance.
  • Data Accuracy
    The platform ensures high-level data accuracy, reducing the risk of errors in reporting and analysis.
  • Integration Capability
    Seamless integration with various digital marketing tools and platforms enhances its functionality and user flexibility.
  • User-Friendly Interface
    The user-friendly interface makes it easier for businesses to navigate different features and understand analytics without technical expertise.
  • Customer Support
    Offers efficient customer support services, aiding users in resolving issues quickly and effectively.

Possible disadvantages of Hub'Scan

  • Cost
    The pricing might be on the higher side for small businesses or startups with limited budgets.
  • Complexity for Beginners
    Despite its user-friendly interface, the multitude of features may seem overwhelming to new users with no prior experience in analytics tools.
  • Learning Curve
    There might be a significant learning curve associated with mastering all functionalities of the software.
  • Dependency on Internet Connection
    As a cloud-based service, it requires a stable internet connection for optimal performance, which may be a limitation in areas with poor connectivity.
  • Limited Customization
    Users may find limited options for customizing reports and dashboards to fit specific business needs.

Smartlook features and specs

  • Comprehensive Analytics
    Smartlook provides detailed insights through session recordings, heatmaps, and event tracking, which helps businesses understand user behavior deeply.
  • User-Friendly Interface
    The platform is easy to navigate, making it accessible for users who may not be experienced with analytics tools.
  • Real-Time Data
    Smartlook offers real-time data monitoring, which allows businesses to promptly identify and address issues as they occur.
  • Cross-Platform Support
    The tool supports web, iOS, and Android platforms, enabling businesses to track user behavior across different devices seamlessly.
  • Advanced Filtering
    Users can apply advanced filters to their data, which helps in segmenting users and understanding specific behaviors more accurately.
  • Integrations
    Smartlook integrates with various third-party tools like Google Analytics, Slack, and others, providing a more versatile analytical environment.

Possible disadvantages of Smartlook

  • Data Privacy Concerns
    Recording user sessions could potentially raise privacy issues if not managed correctly, requiring strict adherence to data protection regulations.
  • Learning Curve
    Even with a user-friendly interface, new users might still encounter a learning curve when trying to utilize all features effectively.
  • Cost
    While offering a free tier, the costs can add up for premium features or advanced usage, which might be a constraint for smaller businesses.
  • Performance Impact
    The presence of session recording scripts can sometimes slow down website performance, affecting the user experience negatively.
  • Limited Free Plan
    The free plan comes with limitations in terms of data retention and the number of sessions that can be recorded, which might not be sufficient for larger businesses or detailed analysis.

Analysis of Smartlook

Overall verdict

  • Smartlook is generally well-regarded for its comprehensive analytics capabilities, ease of integration, and intuitive user interface. It offers valuable data and insights that can help businesses enhance their digital platforms. While some users have noted occasional issues with data accuracy or performance, the overall feedback is positive, making it a suitable tool for many organizations.

Why this product is good

  • Smartlook is a digital analytics tool designed for websites and mobile apps to help businesses understand user behavior through features like session recordings, heatmaps, event tracking, and conversion funnels. These functionalities provide insights into user interactions and can help identify areas for optimization, improve user experience, and increase conversion rates.

Recommended for

  • E-commerce businesses looking to understand customer behavior
  • Product managers aiming to optimize user experience
  • Marketers who need to analyze conversion rates and funnels
  • UX/UI designers focused on improving website or app interfaces
  • Businesses seeking to identify and troubleshoot technical issues quickly

Hub'Scan videos

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Smartlook videos

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Smartlook - Get an insider look

More videos:

  • Review - Join the TurboTax SmartLook Team
  • Review - With TurboTax SmartLook, You're Never Alone

Category Popularity

0-100% (relative to Hub'Scan and Smartlook)

Hub'Scan

Smartlook

Analytics
3 3%
Analytics
97% 97
Web Analytics
2 2%
Web Analytics
98% 98
AI
100 100%
AI
0% 0
Heatmaps
0 0%
Heatmaps
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Hub'Scan and Smartlook

Hub'Scan Reviews

We have no reviews of Hub'Scan yet.
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Smartlook Reviews

10 Best Mixpanel Alternatives for Product Analytics in 2024
Smartlook is an advanced analytics tool that provides real-time insights into user behaviors and experiences. Understand how users engage with your products, and identify areas for improvement in your customer experience.
Source: clickup.com
11 Hotjar alternatives and competitors in 2024
Another key consideration is that Smartlook provides most of its features on the Pro plan, whereas Hotjar limits features by plan. For example, trend analysis is only available in the Scale plan—which starts at $171 per month. When using Smartlook, this functionality is available in all plans.
Source: maze.co
12 Hotjar alternatives for website and mobile app analytics
is the product manager at Smartlook. Martin is enthusiastic about delivering the best possible customer experience. Prior to joining Smartlook as a product manager, he used to work as a consultant for Oracle NetSuite. Martin has a deep professional interest in biometric signing and work digitalization. He is also an NFL enthusiast and likes to enjoy good food (ideally while...
Source: www.smartlook.com
10 Best Hotjar Alternatives & Competitors in 2023
The second Hotjar alternative on our list is Smartlook. As a marketing analytics tool, Smartlook seems to provide its users with session recordings of visitors and allows them to create heatmaps and add events to funnels.
Source: www.socialpros.co
Top 10 CRO Tools to Boost Conversions for Free in 2023
Smartlook is one of the conversion optimization tools that claim to increase traffic rate, and, eventually, your web conversions. It offers key features like event tracking, session replays, heatmaps, and funnels.
Source: aigrow.me

Social recommendations and mentions

Based on our record, Smartlook seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Hub'Scan mentions (0)

We have not tracked any mentions of Hub'Scan yet. Tracking of Hub'Scan recommendations started around Mar 2021.

Smartlook mentions (2)

What are some alternatives?

When comparing Hub'Scan and Smartlook, you can also consider the following products

AnalyticsPulse.ai - Monitor your Google Analytics setup to keep your digital marketing data in good health

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

Tag Inspector - Tag Inspector is a marketing tag auditing and alerting tool that empowers its clients to report on web analytics tags.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Blue Triangle - Blue Triangle's analytics platform uncovers issues on your website measurably impacting your revenue and helps you fix them.

FullStory - Meet FullStory, the app that captures all your customer experience data in one powerful platform.

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