Cassandra Incrementality Alternatives & Competitors

All-in-one marketing measurement platform unifying MMM, Geolift testing, and causal attribution, revealing hidden growth opportunities and guiding smarter ad investments for marketers.

Key Forvio features:

Marketing Mix Modeling Causal Attribution Geo Experiments Incrementality Testing

No-code MMM: Measure the true marketing ROI.

Supercharge your Ad audiences with AI.

Key KeywordSearch features:

AI Ad Targeting AI Keyword Research AI Audience Builder YouTube Ad Spy

Try for free Free Trial

Measured incrementality measurement informs cross-channel media investment decisions, providing source-of-truth reporting and a privacy-compliant data warehouse to store and maintain marketing data.

Easily boost website traffic and sales with Google AdWords. Appeal to customers who are already interested in what you are advertising by appearing on Google searches.

Key Google Ads features:

Wide Reach Targeted Advertising Measurable Results Cost Control

Meta is a powerful yet easy to use music tag editor for Mac.

Key Meta features:

Collaboration Enhancements User-Friendly Interface Scalability Integration Capabilities

A unified marketing measurement platform that leverages MMM, incrementality testing & causal attribution to help marketers make better decisions.

Key Lifesight.io features:

Marketing Mix Modelling Causal Attribution Incrementality Testing Privacy Compliance

Attribution provides multi-touch attribution with ROI tracking for company's marketing channels.

Key Attribution features:

Comprehensive Data Aggregation Cross-Channel Insights Customizable Attribution Models Real-Time Analytics

Creativity doesn’t just open doors.

Key Adobe features:

Comprehensive Suite Industry Standard Constant Updates Creative Cloud Integration

Triple Whale helps ecommerce brands make better decisions with better data.

Key Triple Whale features:

Comprehensive Analytics User-Friendly Interface Real-Time Data Updates Customizable Dashboards

BlueAlpha equips marketing leaders with the tools to maximize growth and ROI, by accurately measuring the true incrementality of campaigns and providing intelligent budget allocation recommendations.

Key BlueAlpha.ai features:

AI-Powered Recommendations User-Friendly Interface Real-Time Market Analysis Automated Portfolio Management

Nielsen Data Management Platform (DMP) helps you better manage, customize and activate your customer data across all digital marketing channels.

Key Nielsen DMP features:

Comprehensive Data Integration Advanced Audience Segmentation Cross-device Measurement Robust Analytics and Reporting

We make customer data simple.

Key Segment features:

Data Integration Ease of Use Real-time Data Scalability

Disrupting the Marketing and Advertising Industry via Agile Marketing Attribution, Marketing Mix Modeling & Optimization.

Key OptiMine features:

Scenario Planning Digital & Traditional Marketing Measurement Cross-Channel Visibility Expert Support & Experienced Consulting Services

paid