Software Alternatives, Accelerators & Startups

Cassandra Incrementality VS OptiMine

Compare Cassandra Incrementality VS OptiMine and see what are their differences

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Cassandra Incrementality logo Cassandra Incrementality

Cassandra Incrementality allows Performance Marketers to Run & Analyze Incrementality tests with 3 clicks & learn where to allocate their budget to generate the highest ROI possible

OptiMine logo OptiMine

Disrupting the Marketing and Advertising Industry via Agile Marketing Attribution, Marketing Mix Modeling & Optimization
  • Cassandra Incrementality Landing page
    Landing page //
    2023-10-09
  • OptiMine Landing page
    Landing page //
    2022-06-24

OptiMine is a leader in privacy-forward, agile marketing measurement and optimization, helping marketers and agencies lift marketing performance and achieve significant ROI lift from their advertising investments. OptiMine delivers the fastest attribution and marketing mix modeling solutions providing deep campaign-level guidance across digital & traditional marketing channels covering any online & offline conversions. And OptiMine is the only privacy-forward and future-proof solution using no cookies, PII, or cross-device identity data.

OptiMine was founded in 2008, is privately held, and has a strong track record of growth with sound, stable and profitable financials. Our team is comprised of deeply experienced marketing, analytics and technology professionals who are passionate about helping guide our clients to growth via performance improvement and agile test & learn approaches.

OptiMine was recently selected as a top vendor in the Forrester Wave™: Marketing Measurement And Optimization Solutions, Q1 2022 with commentary including, "Invest in OptiMine if you want fast, scalable insights", "OptiMine...poised to disrupt", and one of the "Top 10 Providers that Matter Most".

Bottom Line: if your brand is looking to move to the next generation of marketing measurement & optimization for improved speed, privacy, flexibility, and actionable guidance, contact OptiMine to learn more.

Cassandra Incrementality features and specs

No features have been listed yet.

OptiMine features and specs

  • Scenario Planning
  • Digital & Traditional Marketing Measurement
  • Cross-Channel Visibility
  • Expert Support & Experienced Consulting Services
  • Performance Forecasts
  • Agency Partnerships

Cassandra Incrementality videos

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OptiMine videos

OptiMine: How it Works

Category Popularity

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Marketing
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Marketing Automation
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100% 100
Marketing Analytics
100 100%
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Office & Productivity
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100% 100

User comments

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Social recommendations and mentions

Based on our record, Cassandra Incrementality seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Cassandra Incrementality mentions (1)

OptiMine mentions (0)

We have not tracked any mentions of OptiMine yet. Tracking of OptiMine recommendations started around Mar 2021.

What are some alternatives?

When comparing Cassandra Incrementality and OptiMine, you can also consider the following products

Measured.com - Measured incrementality measurement informs cross-channel media investment decisions, providing source-of-truth reporting and a privacy-compliant data warehouse to store and maintain marketing data.

Omnia Retail - Omnia Dynamic Marketing is a leading intelligent bid automation solution that optimizes and automates CPC bids for every marketing channel.

Forvio - All-in-one marketing measurement platform unifying MMM, Geolift testing, and causal attribution, revealing hidden growth opportunities and guiding smarter ad investments for marketers.

NotifyVisitors - Cross Device Customer Engagement & Conversion Rate Optimisation Software

Attribution - Attribution provides multi-touch attribution with ROI tracking for company's marketing channels.

EmailOctopus - Email marketing for less, via Amazon SES