Best Privacy Products in 2025

Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure 🇪🇺 .

Key Plausible.io features:

Privacy-focused Simple to Use Lightweight Open-Source

Open Source paid Free Trial $9.0 / Monthly (10,000 pageviews)

Discover Electe, our data analytics platform dedicated to SMEs. Don't let your data go unused, take your business into the future!

Key Electe features:

Connect your Data Analyze the Data Generate custom reports

Visit website paid €379.0 / Annually (https://en.electe.net/prezzi)

Simple, trustworthy website analytics (finally).

Key Fathom Analytics features:

Privacy-Focused Simplicity Fast Setup Lightweight Script

Open Source $14.0 / Monthly (100,000 Pageviews)

Matomo is an open-source web analytics platform.

Key Matomo features:

Open Source Data Ownership Privacy Compliance Self-Hosting Option

Open Source

The privacy-first Google Analytics alternative located in Europe.

Key Simple Analytics features:

Privacy-focused Ease of Use No Cookies Transparent Pricing

Open Source paid Free Trial $9.0 / Monthly (Max 10,000 page views)

Privacy Management Software.

Key OneTrust features:

Comprehensive Compliance Solutions User-friendly Interface Scalability Strong Customer Support

Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Key Google Analytics features:

Comprehensive Data Collection Integration with Other Google Services Free Tier Available Customizable Reports and Dashboards

The Age of Privacy requires a new standard of transparency.

Key DataGrail features:

Comprehensive Privacy Compliance Automated Data Discovery Integration Capabilities User-Friendly Interface

A simple and open-source own your website analytics.

Key umami features:

Streamlined Content Management Flexibility and Customization SEO Optimization Multilingual Support

Open Source

Privacy tool for transparency and control.

Key Ghostery features:

Enhanced Privacy Ad Blocking Customizable Blocking Speed Improvement

You.com, the world's first open search engine platform that summarizes the web for users, with superior privacy choices, actionable results, extensible apps and personalization through preferred sources.

Key You.com features:

Customizable Search Privacy-Focused Multiple Perspectives Integration with Apps

Privacy Badger blocks spying ads and invisible trackers. How is Privacy Badger different from Disconnect, Adblock Plus, Ghostery, and other blocking extensions?

Key Privacy Badger features:

Automatic Tracking Protection Open Source No Manual Configuration Blocking Third-Party Cookies

Open Source

AdBlock Plus is a browser extension for Firefox, Chrome, Opera, and several other popular browsers that prevents intrusive ads like pop-ups and malicious code from appearing on websites you visit.

Key Adblock Plus features:

Blocks Ads Improved Speed Privacy Protection Customizable Filters

Popular and efficient blocker for Chromium, Chrome, Edge, Firefox, Opera, Safari, Thunderbird.

Key uBlock Origin features:

Efficient Performance Customizability Open Source Wide Range of Filters

Open Source