TinyURL VS BatchSet

TinyURL's answer

TinyURL has been running continuously since January 2002, which makes it the first notable URL shortening service and one of the oldest still operating. For a link shortener that longevity is the product, not trivia: a short link is only useful for as long as it still resolves, and links created here don't expire.

Three things set it apart day to day:

• Human and bot clicks are reported separately. Most shorteners report raw click totals that quietly include crawlers and link-preview bots, so reported traffic reads higher than the real audience. Separating them means the numbers can be trusted for attribution.
• Destinations stay editable after a link is published. A link already printed on packaging or posted to social can be repointed without reissuing it.
• A permanent free tier, not a trial - 30 links a month, one branded domain, links that never expire.

BatchSet's answer:

BatchSet is one of the few image SaaS platforms that genuinely consolidates 8 different tools into one dashboard — instead of being a single-purpose product.

Most competitors do one thing well: - TinyPNG = compression only - CloudConvert = format conversion only - Bitly = URL shortening only - Canva = social media resizing only

BatchSet covers all of them: image conversion (JPG/PNG/WebP/AVIF), bulk processing, Excel-based batch jobs, QR codes (static and dynamic with scan analytics), URL shortener with click tracking, barcode generator, social media resizer with 28 presets, and a watermark tool.

The other key differentiator is predictable pricing. While CloudConvert charges by variable "conversion minutes" that depend on file size and type, BatchSet uses a simple 1-credit-per-action model regardless of file complexity.

A 30 credits/month free tier — that doesn't expire — rounds it out. No credit card required to start.

TinyURL's answer

Three practical reasons, depending on what you need:

• You want attribution you can trust. Analytics cover clicks over time, referrer, geography, device, OS, browser and language, retained for two years, with bot traffic separated out.
• You want your own brand on the link. Bring your own domain or subdomain on any plan, with up to three branded domains on paid tiers.
• You want links that outlive the campaign. Twenty-four years of continuous operation, and a free tier that doesn't expire, matter when a link is printed on something you can't reprint.

Pricing starts free and goes to $9/month billed annually ($11 month-to-month) for 125 links a month with unlimited tracked clicks. Bulk plans handle 50,000 links a month for agencies and high-volume senders, and there's a REST API for automating the whole lifecycle.

BatchSet's answer:

Three honest reasons:

1. Replace 4–6 subscriptions with one. A typical e-commerce or marketing workflow uses TinyPNG ($25/yr) + Bitly ($8–35/mo) + a QR code tool ($5–15/mo) + Canva ($15/mo) + CloudConvert (variable). That's $40–90/month across 4–5 separate dashboards. BatchSet's Pro plan is $19.99/month and covers all of it.

2. No-code bulk processing. BatchSet's Excel Converter lets you paste a column of image URLs from a spreadsheet and receive a ZIP of converted files. No API setup, no developer required. CloudConvert and TinyPNG require API integrations for bulk work.

3. Free tier that doesn't expire. CloudConvert gives you 25 trial conversion minutes — then you pay forever. BatchSet gives 30 credits every single month, free, with no credit card. For occasional users that covers most needs at zero cost.

When NOT to choose BatchSet: if you need video/audio/document conversion (use CloudConvert), or if you only ever need PNG compression and nothing else (TinyPNG is fine).

TinyURL's answer

• Marketing teams running campaigns across several channels who need per-link attribution rather than a single lumped traffic figure
• Social media managers and creators working inside character limits, who want a branded link rather than a generic one
• Agencies managing links for multiple clients, each on its own branded domain
• Developers automating link creation and analytics through the REST API
• Enterprises needing SLA-backed uptime and compliance support
• Educational Institutions
• The healthcare industry

It also has a long tail of individual users who simply need a link shortened, which the free tier covers without an account upgrade.

BatchSet's answer:

BatchSet is built for three audiences:

E-commerce sellers (Shopify, WooCommerce, Daraz, Etsy) who need to bulk-process product images to WebP for Core Web Vitals, generate QR codes for packaging, and resize images for product listings across multiple platforms.

Marketing teams and agencies who need social media image presets, URL shorteners for campaign tracking, dynamic QR codes for print campaigns, and bulk image processing — all without subscribing to 4–6 separate tools.

SEO specialists who use BatchSet to convert site image assets to WebP/AVIF for faster page loads, better LCP scores, and improved Core Web Vitals rankings.

Common across all three: people who value time efficiency, predictable pricing, and not having to switch between dashboards.

TinyURL's answer

Kevin Gilbertson, a web developer, launched TinyURL in January 2002 so he could link directly to newsgroup postings, which at the time had long and unwieldy addresses. It was the first notable URL shortening service, and it arrived years before shortening became a category.

Twitter used TinyURL as its default shortener until May 2009, which put it in front of a mass audience during the period when character limits made short links essential.

Since then it's grown from a single-purpose utility into a link management platform: branded domains, click analytics with two years of retained history, editable destinations, QR codes, bulk creation and a REST API. It now serves over 4.4 million registered users and has created billions of links.

BatchSet's answer:

BatchSet started from personal frustration.

I (Muhaymin) run a small Shopify store on the side. I was subscribed to TinyPNG for compression, Bitly for short links, a separate QR code service, and Canva for social media resizing — four separate subscriptions, four logins, four interfaces — all to do four things that were really one workflow: "prepare images and links for an e-commerce listing."

It felt absurd. I started building BatchSet in late 2025 to collapse all of that into one dashboard. Originally launched as ImageFlow on a Vercel subdomain to test the idea, then rebranded to BatchSet in May 2026 alongside the official launch on the batchset.com domain.

The product is built solo — no team, no investors yet. Just direct user feedback shaping the roadmap.

TinyURL's answer

TinyURL is a cloud-hosted web application, accessible from any browser with no install. Its public interface is a REST API (v2.4.2) published as an OpenAPI 3.0 specification and authenticated with bearer tokens, covering link creation, editing, destination changes, analytics retrieval and bulk batch processing.

BatchSet's answer:

• Next.js 14 (App Router, TypeScript) — frontend + server
• Supabase — authentication, database, RLS-based security
• Paddle — payment processing and merchant of record
• Vercel — hosting and edge deployment
• AWS S3 — temporary file storage during processing
• Sharp — high-performance image processing library
• Resend — transactional email
• shadcn/ui + Tailwind CSS — design system
• Lucide Icons — icon library

TinyURL's answer

Twitter used TinyURL as its default URL shortener until May 2009.

BatchSet's answer:

BatchSet officially launched in May 2026. We're in early days — currently onboarding e-commerce sellers and marketing teams.

If you're using BatchSet and would like to be featured here, contact us at muhayminkhan111@gmail.com.