
Google Analytics
Plausible.io
Fathom Analytics
Clicky
Open Web Analytics
StatCounter
Mixpanel
Matomo is an open-source web analytics platform

Optimizely
VWO
Chartbeat
Evolv
Adalysis
Webtrends Optimize
Intellimize
ABlyft is an A/B testing platform for experts. All functions are especially designed for experienced users and agencies – rocket fast and ultra flexible. If you’re used to A/B testing in JavaScript and CSS, this is your tool!
Which is more popular?
Based on our record, Matomo seems to be more popular. It has been mentioned 86 times since March 2021.
Website, pricing, platforms and company facts side by side.
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| Website | matomo.org | ablyft.com |
| Pricing | ||
| Company | Startup from New Zealand | — |
| Listed in |
What each product offers, as listed by its team.


Possible disadvantages
Possible disadvantages
An editorial look at what each product does well and who it suits.


Overall verdict
Why this product is good
Recommended for
No analysis of ABlyft yet.
Walkthroughs and reviews on video.
Matomo Analytics - Dashboards
More videos
ABlyft - How to create a Custom Integration
How often each product is chosen within a category, 0–100% relative to the other.


Share your experience with using Matomo and ABlyft. For example, how are they different and which one is better?
External articles and on-site reviews we used to compare the two products.


Free: the core Matomo analytics, plus a GDPR manager, IP anonymisation, an opt-out shortcode and data retention settings.
With advanced web analytics Matomo Analytics also provides eCommerce analytics capabilities.
We have no reviews of ABlyft yet. Be the first one to post
Recommendations tracked on public social media and blogs since March 2021.


Another case involves a duo launching an eco-friendly e-commerce website. Using WordPress paired with WooCommerce, they built a fully featured site with a sustainable operational model. Enhanced analytics from Matomo brought data-driven... - Source: dev.to / over 1 year ago
As an open-source cloud and on-premise tool, Matomo gives users complete control over their data, allowing them to host it on their servers and comply with privacy regulations such as GDPR. - Source: dev.to / over 1 year ago
Analytical tools like Matomo provide critical insights into user behavior and site performance. - Source: dev.to / over 1 year ago
Tracking ABlyft since Mar 2021.
When comparing Matomo and ABlyft, you can also consider the following products.

Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.
Compare Google Analytics to Matomo or ABlyft:


Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure 🇪🇺
Compare Plausible.io to Matomo or ABlyft:

Use VWO to tweak, optimize & personalize your website with minimal IT help.
Compare VWO to Matomo or ABlyft:

Simple, trustworthy website analytics (finally)
Compare Fathom Analytics to Matomo or ABlyft:

Chartbeat shows you real-time traffic to your website and allows you to set alerts for any downtime or spikes in traffic.
Compare Chartbeat to Matomo or ABlyft: