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Mapular Consumer Analytics Smarter Consumer Analytics, Location Strategy, and Geomarketing โ in One Unified Platform
The best product at the wrong location wonโt sell - thatโs why mapular Consumer Analytics helps retail and D2C brands make smarter, revenue-driven decisions about where to open stores, how to boost marketing ROI, and when to expand โ all powered by real-world location and consumer behavior data.
With mapular Consumer Analytics, you can:
Capture First-Party Demand
Connect real signals from your store locator, CRM, campaigns, and in-store activity โ to understand what your customers want, and where they want it.
Combine with Location Intelligence
Enrich your internal data with external sources like foot traffic, competitor locations, demographics, and regional trends โ to see the full picture.
Act on Real-World Insight
Spot underperforming stores, uncover demand hotspots, and predict ROI across locations, products, and channels.
Simulate and Predict with Digital Twin Modeling
Test store openings, product launches, and marketing campaigns before spending budget โ with a virtual twin of your real-world business.
See How Online Drives Offline
Track how store locator searches and digital engagement turn into foot traffic and in-store revenue โ closing the attribution gap between digital and physical.
Founded in 2003, AnyChart is one of the global leaders in interactive data visualization, offering award-winning, flexible JavaScript (HTML5) charting libraries with numerous chart types and features, great API & documentation, and enterprise-grade support.
Cross-browser JS charts and graphs, maps, stock charts, and Gantt charts powered by AnyChart have helped thousands of companies including industry leaders โ from startups to corporate giants such as AT&T, Bosch, BP, Citi, ExxonMobil, Lockheed Martin, Merck, Novartis, Oracle, Reuters, Samsung, Tencent, UBS, Volkswagen, Yahoo, 3M & many others โ gain better insight, make right decisions, and improve their enterprise performance based on robust, insightful data visualization.
Whether you need to enhance your website with better reporting, embed dashboards into your on-premises and SaaS systems, or build an entirely new product, AnyChart covers all your data visualization needs. The company's products include massive out-of-the-box capabilities, combined with flexibility & simplicity.
Loved by thousands of happy customers, including more than 75% of Fortune 500 companies across all industries and over half of the top 1,000 software vendors worldwide.
In 2019, AnyChart launched a technology alliance partnership with Qlik, adding three new product extensions for Qlik Sense. The partnership enables the Qlik community to be provided with more than 30 new chart types and many valuable features natively in the Qlik environment.
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Mapular's answer
Mapular Consumer Analytics combines high-resolution geospatial data with real-time consumer behaviour insights, creating a digital twin of retail environments. Unlike traditional analytics tools, it integrates store locator data, mobility trends, demographics, and competitor locations into one intuitive platform, enabling brands to visualise, simulate, and optimise their retail strategy with precision.
Mapular's answer
Brands choose Mapular Consumer Analytics because it delivers actionable, hyperlocal insights without complex IT setups. Itโs plug-and-play, GDPR-compliant, and designed for fast decision-makingโhelping retailers identify high-potential locations, optimise expansion, and attribute in-store visits to online campaigns. Our modular pricing and full customisation make it accessible and scalable for businesses of any size.
Mapular's answer
Our primary audience includes retail strategists, expansion managers, marketing teams, and data analysts within consumer brands, retailers, and FMCG companies who want to leverage location intelligence to drive foot traffic, optimise store performance, and make data-driven growth decisions.
Mapular's answer
Mapular Consumer Analytics was created to solve a critical gap: brands lacked real-time, actionable location data to understand consumer movement and behaviour. Founded by experts in geospatial technology and retail analytics, Mapular empowers businesses to turn complex data into simple, strategic insights that fuel smarter retail growth.
Mapular's answer
Mapular integrates online and offline dataโfrom store locator searches to foot traffic and salesโinto a real-time, map-based dashboard, enabling smarter decisions around marketing, store performance, and expansion.
Mapular's answer
Our customers include leading global retailers and consumer brands across Europe and North America who rely on Mapular to optimise their store networks, marketing investments, and expansion strategies. Due to NDAs, specific names are available upon request.
Probably the best JS chart library on the market right now.
Placer.ai - Unprecedented visibility into consumer foot-traffic
Chart.js - Easy, object oriented client side graphs for designers and developers.
Shareloc - Tells you where to open your next location. And exactly why.
Highcharts - A charting library written in pure JavaScript, offering an easy way of adding interactive charts to your web site or web application
Intelligence Node MAP Monitoring - With Intelligence Nodeโs MAP monitoring, users can actively identify MAP violations in real-time, halt brand degradation, and send a warning notifications to the violators.
D3.js - D3.js is a JavaScript library for manipulating documents based on data. D3 helps you bring data to life using HTML, SVG, and CSS.
