Software Alternatives & Startups

AdRoll VS Decodo

Compare AdRoll VS Decodo and see what are their differences

AdRoll

AdRoll is a leader in retargeting display advertising. Draw the right people with the right strategies.

Rating
0 reviews
Decodo

Decodo is perhaps the most user-friendly way to access local data anywhere. It has global coverage with 195 locations, offers more than 55M residential proxies worldwide and a great deal of scraping solutions.

Rating
4.5 · 2 reviews
Pricing
$12.5 (1 GB)
Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

Based on our record, Decodo seems to be more popular. It has been mentioned 6 times since March 2021.

social mentions
0 vs 6
Ad Networks popularity
100% vs 0%

Base details

Website, pricing, platforms and company facts side by side.

AdRoll
Decodo
Website adroll.com decodo.com
Pricing
$12.5 (1 GB) Official pricing
Company — 2018
Listed in

About AdRoll and Decodo

In their own words, as submitted to SaaSHub.

AdRoll
Decodo

No description of AdRoll yet.

Decodo has been a promising proxy provider since its first days in 2018. They offer a wide selection of proxies (residential, shared and private datacenter proxies) and three full-stack scraping APIs with 100% success rates and a no-code scraper. It has an easy-to-use dashboard, public API, and...

Read more about Decodo

Features and specs

What each product offers, as listed by its team.

AdRoll 5 features
Decodo 6 features
  • Comprehensive Ad Solutions
    AdRoll provides a wide range of ad formats including display, social, and email, making it a one-stop-shop for comprehensive marketing strategies.
  • Retargeting Capabilities
    AdRoll is particularly strong in retargeting, enabling businesses to re-engage previous visitors with tailored ads that can lead to higher conversion rates.
  • Analytics and Reporting
    The platform offers robust analytics and reporting tools to track campaign performance, providing insights that can be used to optimize future campaigns.
  • Third-Party Integrations
    AdRoll integrates with a variety of third-party services including major e-commerce platforms and marketing tools, which can streamline marketing efforts.
  • User-Friendly Interface
    The interface is designed to be user-friendly, making it easier for businesses to set up and manage their ad campaigns without requiring advanced technical skills.

Possible disadvantages

  • Cost
    AdRoll can be expensive, particularly for small businesses with limited budgets, as costs can add up quickly based on campaign scale and duration.
  • Complex Pricing Model
    The pricing model can be complex and somewhat opaque, making it challenging for users to estimate their monthly expenses accurately.
  • Limited Customization
    While AdRoll offers various ad formats, some users might find the customization options for creative elements limited compared to other platforms.
  • Customer Support
    Though generally helpful, some users have reported delays and varying levels of effectiveness in customer support, which can be problematic when immediate assistance is needed.
  • Learning Curve
    For users new to digital marketing, there can be a steep learning curve to effectively use all of AdRoll’s features and capabilities.
  • Large Proxy Pool
    Smartproxy offers a vast pool of residential and data center proxies, which expands the choice and decreases the chance of IP bans.
  • User-friendly Dashboard
    The service provides an intuitive and easy-to-use dashboard, making it simple for users to manage their proxies and monitor usage.
  • High Anonymity
    Smartproxy ensures high levels of anonymity and privacy, useful for activities requiring discreetness like web scraping.
  • Global Coverage
    With proxies available in numerous locations worldwide, users can access geographically restricted content or conduct broad market research.
  • 24/7 Customer Support
    Their customer support is available around the clock, offering reliable and prompt assistance to users via live chat and email.
  • Flexible Pricing Plans
    Smartproxy provides a range of pricing plans catering to different needs and budgets, including pay-as-you-go options.

Possible disadvantages

  • Higher Cost for Premium Plans
    While they do offer flexible pricing, the more advanced plans can be expensive, making them less accessible for smaller businesses or individual users.
  • Usage Limitations
    There are bandwidth limitations depending on the plan you choose, which can be restrictive for tasks requiring large data transfers.
  • Shared Proxies
    Some of the proxies are shared, which can potentially slow down connection speeds or lead to IP bans if other users abuse the service.
  • No Free Trials
    Smartproxy does not offer a free trial, which could deter potential customers who are unwilling to commit without trying the service first.
  • Learning Curve for Advanced Features
    Utilizing some of the more sophisticated functionalities might require a learning curve, especially for users not familiar with proxy services.

Analysis

An editorial look at what each product does well and who it suits.

AdRoll
Decodo

Overall verdict

  • AdRoll is generally seen as a good choice for businesses looking to enhance their online marketing efforts through targeted advertising and retargeting strategies. It offers a user-friendly interface and comprehensive support, making it accessible for both small businesses and larger enterprises.

Why this product is good

  • AdRoll is considered a reputable digital marketing platform providing services like programmatic advertising, retargeting, and personalized marketing. It is favored for its robust analytics, expansive display network, and ability to integrate with other marketing tools, helping businesses optimize their advertising strategies and reach their target audience effectively.

Recommended for

    AdRoll is particularly recommended for e-commerce businesses seeking to increase customer engagement and conversions, as well as digital marketing teams looking to streamline and optimize their advertising efforts across multiple platforms.

Overall verdict

  • Smartproxy is generally well-regarded in the proxy service industry. It is recommended for those who need reliable and efficient proxy solutions with a balance of cost and performance. However, like any service, it’s important for users to assess their specific needs and test the platform to ensure it meets their requirements.

Why this product is good

  • Smartproxy is considered a good proxy service provider due to its extensive network of residential IP addresses, competitive pricing, and high success rates for web scraping and bypassing geo-restrictions. The service offers user-friendly management tools and responsive customer support, making it suitable for both beginners and advanced users. Additionally, Smartproxy places a strong emphasis on security and privacy, which are crucial factors for many users.

Recommended for

  • Web scraping professionals
  • SEO specialists
  • Businesses looking to bypass geo-restrictions
  • Users concerned with online privacy and security
  • Data miners needing reliable residential proxies

Videos

Walkthroughs and reviews on video.

AdRoll 3 videos + Add
Decodo 9 videos + Add

AdRoll Review - Beginners Guide PREVIEW by Bizversity.com

More videos

  • - AdRoll Dashboard Demo
  • - Using Adroll to Retarget

Residential rotating proxies. Why choose Smartproxy?

More videos

  • - Smartproxy review & How to smartproxy
  • - Proxies for Scraping
  • - How to Start Using Smartproxy
  • - Smartproxy Review 2023: Best Price To Value Proxies
  • - IPFighter| Review Smartproxy
  • - DECODO Review 2025 (Ex-Smartproxy) | Still the BEST Proxy?
  • - Decodo Review 2025 (former Smartproxy) | FULL Review of new features!

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
AdRoll
Decodo
100% 100%
0% 0%
0% 0%
100% 100%
100% 100%
0% 0%
0% 0%
100% 100%

User comments

Share your experience with using AdRoll and Decodo. For example, how are they different and which one is better?

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

AdRoll no reviews yet
Decodo 4.5 · 2 reviews
  • 10 Alternatives To Google And Facebook Ads
    www.ppchero.com · Jun 2019

    AdRoll also offers other products outside of just retargeting. These include prospecting (programmatic display), email retargeting, and AdRoll Video Ads. AdRoll Video Ads are now available for both retargeting and...

  • 10 Alternatives To Google AdWords
    www.ppchero.com · Apr 2017

    AdRoll also offers other products outside of just retargeting. These include prospecting (programmatic display), email retargeting, and AdRoll Video Ads. AdRoll Video Ads are now available for both retargeting and...

  • Proxy Service Awards 2024
    proxyway.com · May 2024

    After all these years, we still can’t find a provider that combines mid-market rates, premium-grade performance, and newbie-friendly user experience as well as Smartproxy. You can get proxies that work effectively as...

  • Very good quality
    SaaSHub review
    · Mar 2024

    Residential proxy is quite good. High success rate with their proxies even though it is quite expensive

  • My Review of Smartproxy Service
    SaaSHub review
    · Dec 2023

    Smartproxy, in my experience, is a solid choice for heavy-duty web scraping tasks. Been using it for bulk data mining. Their proxy pool's massive – good for avoiding blocks and captchas. Speed's decent, uptime...

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Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

AdRoll 0 mentions
Decodo 6 mentions

Tracking AdRoll since Mar 2021.

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Alternatives to AdRoll and Decodo

When comparing AdRoll and Decodo, you can also consider the following products.