Software Alternatives, Accelerators & Startups

Viant DSP VS Split Fee

Compare Viant DSP VS Split Fee and see what are their differences

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Viant DSP logo Viant DSP

The Adelphic self-service programmatic platform offers unprecedented transparency, breakthrough pricing and data-driven results through machine learning.

Split Fee logo Split Fee

Split Fee connects UK recruitment agencies to collaborate on permanent placements. Share candidates and vacancies, match automatically, and split the fee.
  • Viant DSP Landing page
    Landing page //
    2023-09-27
  • Split Fee Login screen
    Login screen //
    2026-03-16
  • Split Fee Dashboard page
    Dashboard page //
    2026-03-16

Split Fee is a platform for UK recruitment agencies to collaborate on permanent placements.

Every agency has candidates they can't place and vacancies they can't fill. Another agency almost certainly has what you need โ€” but finding them, trusting them, and making the collaboration work has always been the hard part.

Split Fee solves this. Post your candidates and vacancies to the platform. Our matching algorithm finds opportunities across every agency on the network โ€” by skills, location, salary, and seniority. Candidate and client data stays anonymised until both sides agree to work together. When a placement is made, we handle the fee split and invoicing automatically.

No more posting in social media groups and hoping someone replies. No more sharing candidate details with strangers on trust alone. No more chasing invoices from agencies you barely know.

45% for you. 45% for them. 10% platform fee โ€” only when a placement is made.

Half of a placement fee is infinitely better than none of it.

Split Fee

$ Details
freemium ยฃ97.0 / Monthly
Release Date
2026 March
Startup details
Country
United Kingdom
Founder(s)
Abbie Taylor
Employees
1 - 9

Viant DSP features and specs

  • Omni-Channel Capabilities
    Adelphic offers integrated omni-channel advertising solutions that enable advertisers to manage campaigns across various channels, including mobile, desktop, connected TV, and streaming audio. This holistic approach can enhance targeting and audience engagement.
  • Data-Driven Insights
    The platform provides robust analytics and reporting tools that allow advertisers to derive actionable insights from their campaigns. This helps in optimizing ad spend and improving performance based on real-time data.
  • Programmatic Precision
    Adelphic's programmatic advertising capabilities allow for automated, scalable and efficient ad buying, ensuring that advertisers can reach their target audiences with precision, reducing waste and improving ROI.
  • Cross-Device Identification
    Adelphic uses advanced technology to identify users across multiple devices, enabling more accurate targeting and measurement of ad effectiveness, which is critical in todayโ€™s multi-device consumer landscape.
  • Flexible Integrations
    The platform supports flexible integrations with various data partners and third-party services, allowing businesses to customize and enhance their advertising strategies according to unique needs.

Possible disadvantages of Viant DSP

  • Complexity for New Users
    The comprehensive nature of Adelphic's platform can be overwhelming for new users or those unfamiliar with programmatic advertising, necessitating a learning curve to utilize its full potential effectively.
  • Cost Consideration
    While Adelphic offers powerful features, its pricing might be a barrier for smaller businesses or those with limited advertising budgets, as high costs can accrue with extensive usage.
  • Limited Customer Support
    Some users may experience challenges with customer support response times or resource availability, which can affect campaign deployment and troubleshooting efficiency.
  • Potential Data Privacy Concerns
    As with any data-driven advertising platform, there might be concerns regarding data privacy and compliance with international regulations like GDPR, necessitating careful evaluation and management by users.
  • Integration Complexities
    Despite offering various integrations, users might encounter challenges in seamlessly connecting all their existing tools and data sources, leading to potential delays in campaign execution.

Split Fee features and specs

No features have been listed yet.

Analysis of Split Fee

Overall verdict

  • Split Fee (split-fee.com) appears to be a niche referral/fee-splitting platform aimed at connecting professionalsโ€”likely in real estate, legal, or brokerage-type industriesโ€”to share commissions on referred deals. Without independent reviews or verified track record widely available, it should be approached with due diligence, but the concept itself addresses a real market need for structured referral partnerships.

Why this product is good

  • Provides a structured framework for professionals to formally split fees or commissions on referred business
  • Can help expand referral networks beyond one's immediate contacts or region
  • May reduce disputes over referral agreements by formalizing terms upfront
  • Potentially useful for professionals who receive occasional out-of-market or out-of-expertise leads they want to monetize

Recommended for

  • Real estate agents or brokers looking to refer out-of-area clients
  • Legal or financial professionals wanting to formalize referral fee arrangements
  • Freelancers or consultants who want to monetize leads outside their expertise
  • Small firms seeking to expand reach through partner referral networks

Viant DSP videos

Adelphic: The Better Programmatic

More videos:

  • Review - Become a Programmatic Expert with Adelphic Certification
  • Review - Adelphic: A True Partner

Split Fee videos

No Split Fee videos yet. You could help us improve this page by suggesting one.

Add video

Category Popularity

0-100% (relative to Viant DSP and Split Fee)
Ad Networks
100 100%
0% 0
Recruitment Solutions
0 0%
100% 100
Business & Commerce
100 100%
0% 0
Recruitment
0 0%
100% 100

Questions & Answers

As answered by people managing Viant DSP and Split Fee.

Which are the primary technologies used for building your product?

Split Fee's answer:

A next-generation serverless platform, built for AWS.

What makes your product unique?

Split Fee's answer:

Split Fee is the first purpose-built platform for split fee recruitment in the UK. Instead of relying on LinkedIn groups, WhatsApp messages, and manual agreements, agencies upload their candidates and vacancies and the platform automatically matches them across agencies.

Candidate identities are revealed gradually; anonymised at first, then progressively disclosed as both sides accept, so agencies can collaborate without the risk of circumvention.

Why should a person choose your product over its competitors?

Split Fee's answer:

Most "split fee networks" are just directories or social groups where agencies post and hope someone responds. Split Fee is an actual matching engine. It scores candidate-vacancy pairs, handles the legal agreements (non-circumvention, self-billing), automates invoicing and fee splits, and manages the entire placement lifecycle from match to payment. Everything that normally requires trust, phone calls, and spreadsheets is handled by the platform.

How would you describe the primary audience of your product?

Split Fee's answer:

UK recruitment agencies; from boutique firms with a handful of consultants to mid-sized agencies with specialist sector coverage. Any agency that has either strong candidates without the right vacancies, or client vacancies they can't fill from their own candidate pool. Split Fee turns those dormant assets into placements.

What's the story behind your product?

Split Fee's answer:

Abbie, our founder, knew that although split fee arrangements have existed in recruitment for decades, the process has always been manual: find a partner agency, negotiate terms, trust them with your candidate data, chase invoices. Most agencies avoid it because the overhead and risk outweigh the reward. Abbie built Split Fee to remove that friction entirely, with automated matching, progressive identity disclosure, built-in legal agreements, and automated billing, making split placements as straightforward as direct ones.

User comments

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What are some alternatives?

When comparing Viant DSP and Split Fee, you can also consider the following products

Mediasmart - Mediasmart is a programmatic advertising platform that provides businesses of all sizes with the tools they need to create and manage effective digital advertising campaigns.

Unbench - Beyond recruitment, Unbench became a dynamic matchmaking platform, efficiently connecting companies with top specialists.

AppNexus Programmable Platform - AppNexus Programmable Platform, now acquired by Xander, is a data-enabled advertising and analytics platform that helps businesses unlock the value of their data.

Bidtheatre - Bidtheatre is a data-driven advertising and marketing software that ensures your campaigns are as effective as possible.

Mobusi - Mobusi is a leading mobile user acquisition and marketing services company.

GetIntent - GetIntent RTBSuite is an enterprise-grade programmatic platform that enables building of DSPs & SSPs, reducing time-to-market & saving cost.