Software Alternatives, Accelerators & Startups

Things VS Ortto

Compare Things VS Ortto and see what are their differences

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Things logo Things

Things is an easy to use task manager.

Ortto logo Ortto

Journeys made simple. Your customer data, messaging and analytics working together.
  • Things Landing page
    Landing page //
    2023-01-17
  • Ortto Landing page
    Landing page //
    2022-12-08

Ortto is an Australian-founded global marketing platform. Since our launch, we have empowered over 10,000 businesses with our software. Ortto has recently launched its new platform, allowing online businesses to unify their customer data with their CDP (Customer Data Platform), segment key audiences across the customer lifecycle, activate these audiences with personalized, multichannel customer journeys, and analyze their business for growth with a powerful suite of BI tools. This all-in-one solution is revolutionizing how online businesses grow and scale, creating remarkable customer experiences.

Things

$ Details
-
Platforms
-
Release Date
-
Startup details
Country
Germany

Ortto

Website
ortto.com
$ Details
freemium $29.0 / Monthly (2,000 contacts, 8,000 email/month included.)
Platforms
Salesforce Zapier Cloud Magento Shopify WooCommerce BigCommerce Segment Google Facebook Typeform Stripe Slack Twitter Hubspot Chargebee
Release Date
2021 November
Startup details
Country
Australia

Things features and specs

  • User Experience
    Things is known for its clean, intuitive, and beautifully designed user interface, making it easy to use.
  • Integration with Apple Ecosystem
    Seamlessly integrates with macOS and iOS devices, offering features like Handoff and deep Apple Calendar integration.
  • Powerful Task Management
    Supports projects, areas, headings, and tags, providing a robust system for managing complex tasks and workflows.
  • Quick Entry
    Provides a quick entry function allowing users to capture tasks efficiently, which can later be categorized and detailed.
  • Updates and Support
    Regularly updated with new features and enhancements, backed by reliable customer support.
  • Keyboard Shortcuts
    Offers extensive keyboard shortcuts for power users to navigate and manage tasks quickly.
  • Natural Language Processing
    Allows users to input tasks using natural language, which is then intelligently parsed and scheduled.

Possible disadvantages of Things

  • Cost
    Things requires a one-time purchase for each platform (macOS, iOS), making it relatively expensive compared to some subscription-based competitors.
  • Platform Limitation
    Only available on Apple devices (macOS and iOS), making it inaccessible for users on Windows, Android, or other platforms.
  • No Collaboration Features
    Lacks built-in collaboration tools, which can be a drawback for teams looking to share and manage tasks collectively.
  • Learning Curve for Advanced Features
    While the basic interface is user-friendly, fully utilizing advanced features can require time and a deeper understanding.
  • Limited Automation
    Offers fewer automation options and integrations compared to some competitors like Todoist or Microsoft To Do.

Ortto features and specs

  • User-Friendly Interface
    Ortto offers an intuitive and clean user interface that makes navigating and managing campaigns easier, even for those who are not tech-savvy.
  • Comprehensive Automation
    The platform provides robust automation features, allowing users to streamline marketing processes and save time on repetitive tasks.
  • Detailed Analytics
    Ortto offers in-depth analytics and reporting tools, enabling users to track the performance of their campaigns and make data-driven decisions.
  • Integration Capabilities
    It supports integration with various third-party applications, making it easier to synchronize data across different platforms.
  • Segmentation and Personalization
    Ortto provides powerful segmentation and personalization features, allowing businesses to target their audience more effectively.
  • Customer Support
    Users have access to reliable customer support to help resolve issues and guide them through any difficulties they might encounter.

Possible disadvantages of Ortto

  • Learning Curve
    Although user-friendly, some advanced features may require a steep learning curve for beginners to fully utilize the platform.
  • Pricing
    The cost of using Ortto may be higher compared to some competitors, which could be a concern for small businesses or startups with limited budgets.
  • Limited Customization
    Some users may find the customization options to be somewhat limited, especially if they have highly specific requirements for their campaigns.
  • Feature Overload
    The extensive features available on Ortto could be overwhelming for users who only need basic functionalities, potentially leading to underutilization.

Analysis of Things

Overall verdict

  • Things is widely regarded as an excellent productivity tool, especially for Apple ecosystem users. It combines elegance with functionality, making it a top choice for those who prefer a minimalist but powerful task manager.

Why this product is good

  • Things by Cultured Code is highly acclaimed for its clean, intuitive design and effective task management features. It provides a seamless user experience with its natural language input, powerful integration with macOS and iOS, and features like projects, areas, deadlines, and reminders that help users organize their tasks efficiently. The app is particularly praised for its focus on simplicity and ease of use, which allows users to focus on their tasks without being overwhelmed by features.

Recommended for

    Things is ideal for individuals who are deeply integrated into the Apple ecosystem and appreciate a minimalist design approach. It's perfect for users who prefer a straightforward, no-frills task management system that emphasizes ease of use, efficiency, and aesthetic appeal.

Analysis of Ortto

Overall verdict

  • Ortto is a solid choice for businesses looking to streamline their marketing efforts and improve customer engagement through automation. Its robust feature set and ease of use make it a valuable tool for marketers who want to create more personalized experiences for their audience.

Why this product is good

  • Ortto is generally considered a good platform due to its comprehensive set of tools for marketing automation, customer journey mapping, and analytics. It allows businesses to engage with their audience efficiently by providing features like email automation, SMS marketing, and detailed customer insights. Users appreciate its intuitive user interface and the ability to easily integrate with various third-party applications, which enhances its functionality and makes it adaptable for different business needs.

Recommended for

    Ortto is highly recommended for small to medium-sized businesses and marketing teams that need a versatile and user-friendly marketing automation tool. It's particularly beneficial for organizations looking to enhance their customer journey management, automate campaigns, and gain deeper insights into customer behavior to optimize their marketing strategies.

Things videos

Brandon's Cult Movie Reviews: THINGS

More videos:

  • Review - Things 3: Full Review (2019)
  • Review - OmniFocus vs. Things 3 review: which is best for you?

Ortto videos

Ortto walk through video

Category Popularity

0-100% (relative to Things and Ortto)
Task Management
100 100%
0% 0
Email Marketing
0 0%
100% 100
Project Management
100 100%
0% 0
Marketing Automation
0 0%
100% 100

User comments

Share your experience with using Things and Ortto. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Things and Ortto

Things Reviews

11 Ayanza Alternatives
Things 3 is a multi-award-winning personal task manager that assists you in keeping track of your tasks. The environment of the application is attractive with a fresh new look, delightful integrations, and powerful features. It has been completely effective to boost efficiency with easy to use and is attractive to the eye. The themes are a creative and powerful feature that...
Five of the Best To-Do Apps for iOS
Things 3 is one of the few to-do apps that's not subscription based, and it costs $9.99 to purchase. Things 3 is also available for Mac and iPad, though each app must be purchased individually.

Ortto Reviews

Best 12 Klaviyo Alternatives for Shopify
Ortto, formerly known as Autopilot, allows you to view your marketing campaign through the eyes of your customers. That way, you have an idea of what needs to be adjusted. Create engaging campaigns with the drag and drop tool.
Source: adoric.com
15 Mailchimp Alternatives for SaaS Companies
Because of its focus, some of Ortto's features are more suitable for ecommerce businesses. However, the platform will help you welcome new users, send them one-off broadcasts, and schedule entire email campaigns.
Source: userlist.com
11 Best Omnisend Alternatives and Competitors for 2022
Ortto is an automated marketing platform that helps brands grow faster with customer data. It brings together businesses and customers by seamlessly uniting every interaction.
10 Best Email Marketing Software & Email Automation Tools of 2020
Starting at $49/month for 2,000 contacts, Autopilot is far from the cheapest option, particularly considering that Autopilot does not offer an in-built CRM. However, Autopilot is extremely intuitive and great for teams that need to collaborate on powerful email automation sequences. If we had to move from ActiveCampaign, this is likely where weโ€™d go.
The 36 Best Marketing Automation Tools to Use in 2020
Autopilot takes an entirely different approach to marketing automation compared to the rest of the tools on this post. Instead of trying to build a complete all-in-one tool, Autopilot helps you work with the best-in-class tools. Autopilot offers native integrations with a good number of tools and an easy to use visual flow builder.
Source: encharge.io

Social recommendations and mentions

Based on our record, Things should be more popular than Ortto. It has been mentiond 58 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Things mentions (58)

  • We don't need startups, we need Digital-Mittelstand
    Correct: https://culturedcode.com/things/ Looks like the different apps (desktop, mobile, iPad) have different prices, but all are one-time payments of $10-$50. - Source: Hacker News / over 1 year ago
  • Essential Software for Mac Users: Three Recommended Efficient Tools
    Things 3is an award-winning task management application known for its clean, elegant interface and intuitive usability. It employs a minimalist design style, allowing users to easily add, organize, and view tasks, helping individuals efficiently manage daily affairs. While Things 3 does not support team collaboration features, it provides a smooth user experience on macOS as a personal task management tool. - Source: dev.to / over 1 year ago
  • Show HN: I built a task manager that separates "Do" & "Due" dates
    How badly do Twos want to SEO rank on searches for Things? https://culturedcode.com/things/. - Source: Hacker News / over 1 year ago
  • Ask HN: What macOS apps/programs do you use daily and recommend?
    Alfred - Productivity App for macOS [1] iTerm2 - macOS Terminal Replacement [2] Dropshare App - upload anything anywhere on macOS [3] Mimestream - A native macOS email client for Gmail [4] Things - To-Do List for Mac & iOS [5] [1] https://www.alfredapp.com [2] https://iterm2.com [3] https://dropshare.app [4] https://mimestream.com [5] https://culturedcode.com/things. - Source: Hacker News / about 2 years ago
  • Ready to advance from Evernote, looking at Obsidian
    Currently, I use Things (https://culturedcode.com/things/) for tasks and Evernote for notes, and experimented with Freeform (I love the visual aspect and simplicity). At work, I've used Notion, Mural, Miro, LucidChart, Quip, and many other collaboration-based knowledge systems. I never researched the best of personal knowledge systems until now. Source: almost 3 years ago
View more

Ortto mentions (8)

  • Taking email marketing to next level?
    I can teach you and set up ortto.com for free. Source: over 3 years ago
  • Sending automated order feed to fulfillment team..
    I can help you to setup this with ortto.com. Source: over 3 years ago
  • What marketing automation tools are you using in 2023?
    Https://ortto.com/ It can do so so much it's incredible. Source: over 3 years ago
  • Is it possible to make an interactive quiz or survey in Klaviyo?
    Your best option is ortto.com not only has all the quiz features but also has a CDP built in that makes the rating of that survey and segmentation of audiences. Source: over 3 years ago
  • I have a situation where i want to integrate woocommerce with Aweber. To tag/ untag or move subscribers from a list to another list. Based on subscription time/expiration. Is this doable?
    Yes https://ortto.com/ can do that, I help you to setup it for free. Send me a private msg. Source: over 3 years ago
View more

What are some alternatives?

When comparing Things and Ortto, you can also consider the following products

Todoist - Todoist is a to-do list that helps you get organized, at work and in life.

Adobe Marketo Engage - Adobe Marketo Engage is a tool that offers multi-channel marketing automation, campaign and leads nurturing, and analytics.

TickTick - TickTickis a cross-platform to-do list app & task manager helps you to get all things done and make life well organized.

ActiveCampaign - Integrated email marketing, marketing automation, and small business CRM. Send beautiful newsletters, setup behavioral based automations, and benefit from sales automation.

Remember The Milk - Remember The Milk is a task and time management application for mobile devices.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.