Software Alternatives, Accelerators & Startups

Things VS Braze

Compare Things VS Braze and see what are their differences

Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Things logo Things

Things is an easy to use task manager.

Braze logo Braze

Braze is an engagement platform that empowers growth by helping marketing teams to build customer loyalty through mobile, omni channel customer experiences.
  • Things Landing page
    Landing page //
    2023-01-17
  • Braze Landing page
    Landing page //
    2023-10-14

Braze

Website
braze.com
Pricing URL
-
Release Date
2011 January
Startup details
Country
United States
State
New York
City
New York
Founder(s)
Bill Magnuson
Employees
500 - 999

Things features and specs

  • User Experience
    Things is known for its clean, intuitive, and beautifully designed user interface, making it easy to use.
  • Integration with Apple Ecosystem
    Seamlessly integrates with macOS and iOS devices, offering features like Handoff and deep Apple Calendar integration.
  • Powerful Task Management
    Supports projects, areas, headings, and tags, providing a robust system for managing complex tasks and workflows.
  • Quick Entry
    Provides a quick entry function allowing users to capture tasks efficiently, which can later be categorized and detailed.
  • Updates and Support
    Regularly updated with new features and enhancements, backed by reliable customer support.
  • Keyboard Shortcuts
    Offers extensive keyboard shortcuts for power users to navigate and manage tasks quickly.
  • Natural Language Processing
    Allows users to input tasks using natural language, which is then intelligently parsed and scheduled.

Possible disadvantages of Things

  • Cost
    Things requires a one-time purchase for each platform (macOS, iOS), making it relatively expensive compared to some subscription-based competitors.
  • Platform Limitation
    Only available on Apple devices (macOS and iOS), making it inaccessible for users on Windows, Android, or other platforms.
  • No Collaboration Features
    Lacks built-in collaboration tools, which can be a drawback for teams looking to share and manage tasks collectively.
  • Learning Curve for Advanced Features
    While the basic interface is user-friendly, fully utilizing advanced features can require time and a deeper understanding.
  • Limited Automation
    Offers fewer automation options and integrations compared to some competitors like Todoist or Microsoft To Do.

Braze features and specs

  • Comprehensive User Engagement
    Braze offers a wide range of tools for user engagement, including in-app messaging, push notifications, emails, and more. This allows brands to maintain consistent and timely communication with users across different channels.
  • Advanced Personalization
    With its robust data analytics and segmentation capabilities, Braze allows for highly personalized marketing campaigns. This includes custom user journeys, targeted messaging, and dynamic content tailored to individual user behaviors and preferences.
  • Seamless Integrations
    Braze supports seamless integration with a variety of third-party services and platforms, including data warehouses, CRM systems, and marketing tools. This allows for a more cohesive and comprehensive marketing strategy.
  • Real-Time Data Processing
    Braze is capable of processing data in real-time, which is crucial for making timely decisions and responding quickly to user behavior and trends. This improves the relevancy of marketing efforts.
  • User-Friendly Interface
    The platform boasts an intuitive and user-friendly interface. This simplifies the process of creating, managing, and analyzing marketing campaigns, making it accessible even to those without advanced technical skills.

Possible disadvantages of Braze

  • Cost
    Braze can be expensive, especially for small businesses or startups. The pricing model is typically based on the number of users, which can escalate costs as the user base grows.
  • Complexity
    While the platform is powerful, it can also be complex. New users might face a steep learning curve, and getting the most out of the platform might require a significant investment in training and onboarding.
  • Limited Customization in Some Areas
    Although Braze offers numerous features, there might be limitations in customization for specific needs or unique use cases. This could be a drawback for companies with very specific requirements.
  • Dependency on Third-Party Integrations
    While the support for integrations is a strength, it can also be a weakness. Reliance on third-party tools can create dependencies, which might be problematic if those services face issues or if there are compatibility problems.
  • Data Privacy Concerns
    Handling large volumes of user data comes with inherent privacy risks. Companies using Braze must ensure they comply with data protection regulations and implement robust security measures to protect user information.

Analysis of Things

Overall verdict

  • Things is widely regarded as an excellent productivity tool, especially for Apple ecosystem users. It combines elegance with functionality, making it a top choice for those who prefer a minimalist but powerful task manager.

Why this product is good

  • Things by Cultured Code is highly acclaimed for its clean, intuitive design and effective task management features. It provides a seamless user experience with its natural language input, powerful integration with macOS and iOS, and features like projects, areas, deadlines, and reminders that help users organize their tasks efficiently. The app is particularly praised for its focus on simplicity and ease of use, which allows users to focus on their tasks without being overwhelmed by features.

Recommended for

    Things is ideal for individuals who are deeply integrated into the Apple ecosystem and appreciate a minimalist design approach. It's perfect for users who prefer a straightforward, no-frills task management system that emphasizes ease of use, efficiency, and aesthetic appeal.

Analysis of Braze

Overall verdict

  • Braze is generally well-regarded in the industry due to its powerful functionality and ability to help businesses build meaningful relationships with their customers. It is particularly valued for its scalability, efficiency, and the quality of customer support provided.

Why this product is good

  • Braze is a customer engagement platform known for its comprehensive suite of tools that allow businesses to effectively manage and personalize their customer interactions. It provides robust features for email marketing, push notifications, in-app messaging, and more. Companies appreciate Braze for its user-friendly interface, real-time analytics, and flexible integration capabilities, making it a strong choice for creating personalized, cross-channel marketing strategies.

Recommended for

    Braze is recommended for medium to large businesses and enterprises looking to enhance their customer engagement strategies. It's particularly beneficial for companies that require a robust platform for managing complex marketing campaigns across multiple channels and need advanced segmentation and real-time data capabilities.

Things videos

Brandon's Cult Movie Reviews: THINGS

More videos:

  • Review - Things 3: Full Review (2019)
  • Review - OmniFocus vs. Things 3 review: which is best for you?

Braze videos

Braze - Fast and Simple Analytics with Snowflake and Looker

More videos:

  • Review - Brazed aluminium joint strength test
  • Tutorial - How to start braze refrigerators pipes - review for TurboTorch TX504 with MapPRO for Refrigeration

Category Popularity

0-100% (relative to Things and Braze)
Task Management
100 100%
0% 0
Communication
0 0%
100% 100
Project Management
100 100%
0% 0
Email Marketing
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Things and Braze

Things Reviews

11 Ayanza Alternatives
Things 3 is a multi-award-winning personal task manager that assists you in keeping track of your tasks. The environment of the application is attractive with a fresh new look, delightful integrations, and powerful features. It has been completely effective to boost efficiency with easy to use and is attractive to the eye. The themes are a creative and powerful feature that...
Five of the Best To-Do Apps for iOS
Things 3 is one of the few to-do apps that's not subscription based, and it costs $9.99 to purchase. Things 3 is also available for Mac and iPad, though each app must be purchased individually.

Braze Reviews

We have no reviews of Braze yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Things seems to be a lot more popular than Braze. While we know about 58 links to Things, we've tracked only 1 mention of Braze. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Things mentions (58)

  • We don't need startups, we need Digital-Mittelstand
    Correct: https://culturedcode.com/things/ Looks like the different apps (desktop, mobile, iPad) have different prices, but all are one-time payments of $10-$50. - Source: Hacker News / over 1 year ago
  • Essential Software for Mac Users: Three Recommended Efficient Tools
    Things 3is an award-winning task management application known for its clean, elegant interface and intuitive usability. It employs a minimalist design style, allowing users to easily add, organize, and view tasks, helping individuals efficiently manage daily affairs. While Things 3 does not support team collaboration features, it provides a smooth user experience on macOS as a personal task management tool. - Source: dev.to / over 1 year ago
  • Show HN: I built a task manager that separates "Do" & "Due" dates
    How badly do Twos want to SEO rank on searches for Things? https://culturedcode.com/things/. - Source: Hacker News / almost 2 years ago
  • Ask HN: What macOS apps/programs do you use daily and recommend?
    Alfred - Productivity App for macOS [1] iTerm2 - macOS Terminal Replacement [2] Dropshare App - upload anything anywhere on macOS [3] Mimestream - A native macOS email client for Gmail [4] Things - To-Do List for Mac & iOS [5] [1] https://www.alfredapp.com [2] https://iterm2.com [3] https://dropshare.app [4] https://mimestream.com [5] https://culturedcode.com/things. - Source: Hacker News / about 2 years ago
  • Ready to advance from Evernote, looking at Obsidian
    Currently, I use Things (https://culturedcode.com/things/) for tasks and Evernote for notes, and experimented with Freeform (I love the visual aspect and simplicity). At work, I've used Notion, Mural, Miro, LucidChart, Quip, and many other collaboration-based knowledge systems. I never researched the best of personal knowledge systems until now. Source: almost 3 years ago
View more

Braze mentions (1)

  • Scaling Ruby on Rails with Fastly at Braze
    Braze is a service that powers "customer-centric interactions between consumers and brands in real-time" with a "data-driven cross-channel solution." Braze has customers like Burger King, DraftKings, HBO Max, Mercari, NASCAR, Overstock, U.S. Soccer and others. Source: almost 4 years ago

What are some alternatives?

When comparing Things and Braze, you can also consider the following products

Todoist - Todoist is a to-do list that helps you get organized, at work and in life.

OneSignal - Customer engagement platform used by over 1 million developers and marketers; the fastest and most reliable way to send mobile and web push notifications, in-app messages, emails, and SMS.

TickTick - TickTickis a cross-platform to-do list app & task manager helps you to get all things done and make life well organized.

CleverTap - CleverTap offers blazing fast analytics, powerful real-time segmentation, multi-channel messaging, A/B testing and personalization in one unified solution.

Remember The Milk - Remember The Milk is a task and time management application for mobile devices.

Customer.io - We make it easy to send emails triggered by user behavior. Build, measure and improve your emails to activate and retain users