Software Alternatives, Accelerators & Startups

Theysaid VS BookStack

Compare Theysaid VS BookStack and see what are their differences

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Theysaid logo Theysaid

Conversational AI surveys, interviews, user tests, polls

BookStack logo BookStack

An open source knowledge management application that's focused on ease of use.
  • Theysaid TheySaid
    TheySaid //
    2025-09-08

TheySaid - The everything app for feedback, powered by AI and voice to gather, analyze, and act on feedback. Conduct interviews, user tests, surveys, polls, and funnel results into a single dashboard or your database via integrations.

Popular use cases include onboarding, customer + employee experience, lost sales deals, product research, and more!

  • BookStack Landing page
    Landing page //
    2023-01-31

Theysaid

$ Details
Free Trial $49.0 / Monthly ("Essential" "1 seat license" "1 Active AI project")
Startup details
Country
United States
State
Utah
City
Lehi
Founder(s)
Chris Hicken, Lihong Hicken, Amy Long, Arnab K
Employees
20 - 49

Theysaid features and specs

  • AI Surveys
    Conversational AI surveys that dig deeper to uncover the why behind every answer.
  • AI Interviews
    AI conducts adaptive interviews, asking smarter questions and adjusting in real time to uncover deeper insights.
  • 2-way voice
    Users speak to AI and complete their form with voice while AI reads questions aloud.
  • Usability Testing
    Ask users to do tasks, visit websites or prototypes, and get voice and video recordings.
  • AI Sidebar
    AI tells you what you've learned recently, suggests new projects, and answers questions.
  • AI Forms
    Now forms are beautiful with an optional AI assist mode to help users quickly fill out forms.
  • Conditional Logic
    Simple, intuitive branching logic still allows AI to ask follow-up questions.
  • Panel Recruiting
    Recruit feedback participants from our panel integrations, or bring your own panel.
  • Teach AI
    Give AI context about your company, pricing, and product by uploading any document.
  • Integrations
    Full-featured connectors with HubSpot, Salesforce, Slack, and more.
  • Free survey creator
    On the website, you can create or brainstorm your next project and then add it to your account.
  • Import surveys
    Import surveys from your ancient survey tools like Qualtrics, SurveyMonkey, or Typeform.
  • Templates
    The best templates for popular feedback types are available with one click.

BookStack features and specs

  • Open Source
    BookStack is an open-source platform, meaning it is freely available for anyone to use, modify, and contribute to. This ensures a large community support and continuous updates.
  • User-Friendly Interface
    The software has a clean and intuitive interface that makes it easy for users of all skill levels to create and manage documentation.
  • Integrated WYSIWYG Editor
    The application includes a built-in 'What You See Is What You Get' editor, making it simple to format text and add multimedia without HTML knowledge.
  • Permission Management
    BookStack offers granular permission settings, which allow administrators to control access on a per-page, book, or shelf level.
  • Customizable
    With open-source software, the level of customization available is high, allowing organizations to tailor the software to their specific needs.

Possible disadvantages of BookStack

  • Hosting and Maintenance
    As an open-source product, users need to handle their own hosting and maintenance, which could be challenging for those without technical expertise.
  • Limited Integrations
    BookStack does not natively integrate with as many third-party applications compared to some proprietary knowledge management systems.
  • Learning Curve
    While the interface is user-friendly, setting up and customizing the platform may require a learning curve, especially for those unfamiliar with open-source software.
  • Performance
    In some instances, performance issues have been reported, especially when handling a large volume of data or concurrent users.
  • Feature Limitations
    Some advanced features found in proprietary knowledge management systems, such as advanced analytics or AI-driven search, may be lacking.

Analysis of Theysaid

Overall verdict

  • TheySaid (theysaid.io) is a solid AI-powered survey and feedback platform that uses conversational, interactive surveys to gather deeper customer insights than traditional static forms, making it a good choice for teams focused on customer experience and product feedback.

Why this product is good

  • Uses AI-driven conversational surveys that feel more like a dialogue, encouraging higher response rates and richer qualitative feedback
  • Automatically follows up on responses to dig deeper into customer sentiment without manual effort
  • Provides AI-generated summaries and actionable insights, saving teams time in analyzing feedback
  • Easy to set up and deploy surveys across multiple touchpoints such as websites, emails, and products
  • Helps uncover the 'why' behind customer opinions rather than just collecting surface-level ratings

Recommended for

  • Product teams seeking qualitative user feedback to guide roadmap decisions
  • Customer success and experience teams measuring satisfaction and reducing churn
  • SaaS companies wanting to gather in-app feedback conversationally
  • Marketing teams looking for deeper audience insights beyond standard surveys
  • Small to mid-sized businesses that want AI-assisted feedback analysis without heavy manual work

Analysis of BookStack

Overall verdict

  • BookStack is a good choice for individuals and teams looking for a straightforward, open-source documentation tool. It's ideal for those who prefer a self-hosted solution without incurring additional costs or dealing with the complexities of some enterprise-level systems.

Why this product is good

  • BookStack is an open-source, self-hosted platform designed to make documentation and knowledge sharing easy. It's praised for its user-friendly interface, which resembles a digital version of a traditional book with chapters and pages, making it intuitive for users to navigate and organize content. The platform supports Markdown editing, which allows for easy formatting and media embedding. In addition, it has built-in support for authentication methods and role-based access control, providing flexibility and security for teams. The active community and frequent updates also contribute to its reliability and ongoing improvement.

Recommended for

    Small to medium-sized teams, open-source enthusiasts, educational institutions, and projects that require a user-friendly documentation system with the flexibility of self-hosting.

Theysaid videos

TheySaid 3.0 Review โ€“ AI Customer Feedback Analysis & Voice-of-Customer Platform (2025)

More videos:

  • Review - Customer Survey Tool product review | Theysaid AI

BookStack videos

BookStack Review- 7 Brief Lessons in Physics

More videos:

  • Review - Bookstack, a free, open source, self hosted documentation wiki with style.
  • Review - Bookstack - Meine favorisierte Wiki Software

Category Popularity

0-100% (relative to Theysaid and BookStack)
Customer Feedback
100 100%
0% 0
WiKis
0 0%
100% 100
Surveys
100 100%
0% 0
Knowledge Base
0 0%
100% 100

Questions & Answers

As answered by people managing Theysaid and BookStack.

What makes your product unique?

Theysaid's answer

Most surveys are dull and only scratch the surface. TheySaid turns surveys into conversations, asking real-time follow-ups, revealing the why behind every answer. This gives revenue leaders sharper visibility into customer needs, fueling faster, more confident business decisions that drive growth.

Why should a person choose your product over its competitors?

Theysaid's answer

Most survey tools stop at collecting answers, giving leaders surface-level data thatโ€™s hard to act on. TheySaid turns feedback into real conversations with smart follow-ups, capturing the why behind customer behavior. This means revenue leaders donโ€™t just get data, they get clear action items: what to improve, where to double down, and how to reduce churn. And with insights delivered 10x faster, they can act quickly to capture growth opportunities and make confident business decisions.

How would you describe the primary audience of your product?

Theysaid's answer

TheySaid is built for B2B leaders who rely on customer insights to drive growth. Our primary audience includes Customer Success teams, Revenue leaders, Product managers, and Marketing executives at SaaS and subscription-based businesses. They use TheySaid to uncover authentic customer sentiment, strengthen retention, and identify expansion opportunities.

What's the story behind your product?

Theysaid's answer

Surveys were dead. Customers ignored them, response rates tanked, and leaders were left making decisions on scraps of data. Lihong Hicken and Chris Hicken saw the gap and built TheySaid, the first AI-powered conversational survey that actually listens. With AI interviews, live polls, and user testing alongside surveys, TheySaid captures the why behind every answer and instantly translates insights into clear action items. For revenue leaders, that means faster decisions, smarter growth moves, and insights delivered 10x quicker than any traditional tool.

Which are the primary technologies used for building your product?

Theysaid's answer

TheySaid leverages advanced AI (natural language processing, machine learning, and generative AI), cloud infrastructure, and secure integrations with popular CRM and HR systems to deliver fast, scalable, and reliable insights.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Theysaid and BookStack

Theysaid Reviews

We have no reviews of Theysaid yet.
Be the first one to post

BookStack Reviews

Best Gitbook Alternatives You Need to Try in 2023
Bookstack is a simple, self-hosted platform for organizing and storing information, focusing on creating a knowledge base. It is similar to Gitbook in its functionality but differs in how it is organized and presented. It allows you to collect information in a hierarchical structure, similar to a book, with chapters and sections. This can make it easier to navigate large...
Source: www.archbee.com
The 10 Best Self-hosted Wiki Software for Linux System
Another powerful self-hosted Wiki software for Linux is BookStack. One of the most attractive features of BookStack is its cross-book sorting capability. It can sort all books based on tags such as title, author name, publisher, and genre. Users can even use it to search for particular titles based on a keyword. Other features of this open-source software include image...
Best 11 Open-source Free Wiki Engines for teams and enterprise in 2022
The BookStack App is not just a Wiki Engine, but it works the same. It aims for creating books by easing collaboration among writers and editors, we run it for us and some clients as a Wiki Engine, where they use books as projects.
Source: medevel.com

Social recommendations and mentions

Based on our record, BookStack seems to be more popular. It has been mentiond 4 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Theysaid mentions (0)

We have not tracked any mentions of Theysaid yet. Tracking of Theysaid recommendations started around Aug 2024.

BookStack mentions (4)

  • Ask HN: Best self-hosted wiki solution in 2025? Mediawiki or something else?
    Check out https://bookstackapp.com (PHP/Laravel). - Source: Hacker News / 10 months ago
  • Customize the theme a bit?
    That said, is it possible to customize the theme a bit? Specifically, how can I set the code-block background to dark-grey? Also, how can I make the horizontal line a bit taller than 1px? I saw the Customizing Visuals page on bookstackapp.com (specifically the "Changing Code Block Themes" topic) but was a little lost on exactly how to make the changes. Source: almost 3 years ago
  • Looking to move internal docs from share Onenote to.. ?
    Maybe look at BookStack to see if it fits your needs. Source: over 3 years ago
  • Self hosting WordPress website
    If youโ€™re looking for a books-styled documentation platform, look into https://bookstackapp.com. Source: over 3 years ago

What are some alternatives?

When comparing Theysaid and BookStack, you can also consider the following products

Dovetail - Mobile Cloud-Based Dental Software

DokuWiki - DokuWiki is a simple to use and highly versatile Open Source wiki software that doesn't require a database.

Survicate - Collect feedback on your website and find out more about your visitors.

TiddlyWiki - a non-linear personal web notebook

Sprig - Delivering locally-sourced, seasonal, sustainable lunches and dinners.

MediaWiki - MediaWiki is a free software wiki package written in PHP, originally for use on Wikipedia.