Software Alternatives, Accelerators & Startups

Standard Insights VS Zappi

Compare Standard Insights VS Zappi and see what are their differences

Standard Insights logo Standard Insights

Your go-to consumer research platform for collecting and analyzing data, creating stunning reports, and AI to simplify every step.

Zappi logo Zappi

A multi-feature Electric Vehicle charging point. Zappi is the first charging point to maximise your propertyโ€™s micro-generation of solar and wind energy.
  • Standard Insights Build, collect, analyze, and report data in one place with AI-powered workflows and global reach.
    Build, collect, analyze, and report data in one place with AI-powered workflows and global reach. //
    2025-10-02
  • Standard Insights AI-powered builder helps you design professional-quality surveys with logic, branching, and translations.
    AI-powered builder helps you design professional-quality surveys with logic, branching, and translations. //
    2025-10-02
  • Standard Insights Find real consumer panels worldwide or invite your own audience with simple links and targeting.
    Find real consumer panels worldwide or invite your own audience with simple links and targeting. //
    2025-10-02
  • Standard Insights Import XLS or survey files, instantly create visual charts, and customize dynamic reports your way.
    Import XLS or survey files, instantly create visual charts, and customize dynamic reports your way. //
    2025-10-02
  • Standard Insights Instantly analyze responses, detect patterns, and segment audiences to uncover actionable insights.
    Instantly analyze responses, detect patterns, and segment audiences to uncover actionable insights. //
    2025-10-02
  • Standard Insights Unify surveys, interviews, and personas in a single branded, shareable, presentation-ready report.
    Unify surveys, interviews, and personas in a single branded, shareable, presentation-ready report. //
    2025-10-02

Most business decisions are still made on instinct, not data, because traditional research tools are too slow, costly, and complex for everyday teams. On the other side, DIY form tools are fast but shallow, leaving gaps when real consumer input is needed.

Standard Insights reimagines the entire survey journey. In one platform, you can design surveys, recruit quality respondents in 150+ markets (or bring your own), and instantly analyze and visualize results. AI handles the heavy lifting, giving you professional-grade insights without consultants, clunky workflows, or steep learning curves.

From brand tracking and concept testing to consumer profiling and usage studies, Standard Insights makes research simple, fast, and accessible. Whether youโ€™re a marketer, strategist, or agency, youโ€™ll move quicker, launch with confidence, and make smarter decisions backed by real consumer data.

  • Zappi Landing page
    Landing page //
    2023-09-26

Standard Insights

$ Details
freemium $99.0 / Monthly (Pro: 10 users, 5,000 responses/survey, AI tools)
Release Date
2022 October
Startup details
Country
United States
State
New York
City
New York
Founder(s)
Florian Gaudel
Employees
20 - 49

Zappi

Pricing URL
-
$ Details
-
Release Date
-

Standard Insights features and specs

  • Survey Builder
    Create professional-grade surveys in minutes with AI assistance.
  • Global Reach
    Recruit quality respondents in 150+ markets, or bring your own audience.
  • AI-Powered Analysis
    Instantly uncover patterns, segment audiences, and cut analysis time in half.
  • Data Visualization
    Turn raw responses into clear, customizable charts and dashboards.
  • Automated Reporting
    Generate polished reports in seconds, ready to share with stakeholders.
  • Multi-Language Support
    Design, translate, and analyze surveys automatically across languages.
  • Collaborative Workspace
    Invite teammates to build, analyze, and share insights securely.

Zappi features and specs

  • Eco-Smart Charging
    Zappi offers eco-smart charging capabilities, allowing users to charge their electric vehicles using surplus energy generated from renewable sources like solar panels. This helps in reducing the carbon footprint and maximizing the use of green energy.
  • Flexible Charging Modes
    Zappi provides different charging modes (Fast, Eco, and Eco+) to suit various user needs, whether they want to charge quickly or take advantage of available renewable energy.
  • Solar PV Integration
    It integrates seamlessly with solar PV systems, optimizing the use of solar energy for charging electric vehicles, and helping users get the most out of their solar installations.
  • User-Friendly Interface
    The Zappi comes with an intuitive and user-friendly interface, making it easy for users to set up and manage their charging preferences and monitor their energy usage.
  • App Connectivity
    With the myenergi app, users can remotely monitor and control their Zappi charger, providing convenience and flexibility in managing their charging schedules and monitoring energy consumption.

Possible disadvantages of Zappi

  • Higher Initial Cost
    Zappi chargers can be more expensive upfront compared to some basic EV chargers, potentially making it less accessible for budget-conscious consumers.
  • Complex Installation
    Installation of Zappi may require professional assistance, especially when integrating with solar PV systems, which could add to the setup cost and complexity.
  • Wi-Fi Dependency
    Some features, such as app connectivity and remote monitoring, are dependent on a stable Wi-Fi connection, which could be a limitation in areas with weak or unreliable internet service.
  • Limited Compatibility
    While Zappi is compatible with most EVs and renewable energy systems, there may be some limitations or requirements for certain models or types of installations.

Standard Insights videos

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Zappi videos

Zappi review - here's why it's a brilliant electric car charger

More videos:

  • Review - Zappi EV Charger V2 Review | EVs Explained
  • Review - Myenergi Zappi Electric Car Charger long term review

Category Popularity

0-100% (relative to Standard Insights and Zappi)
Customer Intelligence
100 100%
0% 0
Online Services
0 0%
100% 100
Surveys
10 10%
90% 90
Marketing Tools
100 100%
0% 0

Questions and Answers

As answered by people managing Standard Insights and Zappi.

What makes your product unique?

Standard Insights's answer

Most research tools are built for experts: slow, costly, and complex. Standard Insights changes that with an allโ€‘inโ€‘one, AIโ€‘powered platform thatโ€™s as simple as a form builder, as powerful as enterprise software, and free to start. We bridge the gap between easeโ€‘ofโ€‘use and advanced research, helping any team go from questions to insights in hours instead of weeks.

Why should a person choose your product over its competitors?

Standard Insights's answer

People choose Standard Insights because it combines the speed and simplicity of DIY survey tools, the reach of global panels, and the power of AI analysis and reporting, all at a fraction of the cost of legacy platforms. Itโ€™s accessible to both beginners and experts, and it removes the need to juggle multiple research tools. Teams get a streamlined, endโ€‘toโ€‘end workflow they can try without commitment.

How would you describe your primary audience?

Standard Insights's answer

Standard Insights is for bold teams left behind by traditional consulting. Marketers, insights professionals, and agencies working with B2C brands find the most value, but any team that needs quick, reliable consumer insights can benefit. Weโ€™re built for those for whom big agencies are too costly, too early, or simply not the right fit.

What's the story behind your product?

Standard Insights's answer

We built Standard Insights to eliminate the grind we knew firstโ€‘hand: survey tools with limitations, long and inconsistent RFQs for audience recruitment, and days of manual analysis that required expensive research teams. What began as an internal reporting tool for our research agency grew into a selfโ€‘serve platform powered by AI, making professionalโ€‘grade research accessible to any brand or agency.

Who are some of the biggest customers of your product?

Standard Insights's answer

  • PepsiCo
  • Bluebell
  • Hyundai
  • Unilever
  • UNDP
  • Goyard
  • Cartier
  • Sia Partners

User comments

Share your experience with using Standard Insights and Zappi. For example, how are they different and which one is better?
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Social recommendations and mentions

Based on our record, Zappi seems to be more popular. It has been mentiond 6 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Standard Insights mentions (0)

We have not tracked any mentions of Standard Insights yet. Tracking of Standard Insights recommendations started around Oct 2025.

Zappi mentions (6)

  • What do you use for a home charger?
    Zappi, itโ€™s awesome, integrates with our solar system, so one option is only charge while there is excess solar power. Also has a great mobile app so we can see the whole system, car, power in, power generated, power out. https://myenergi.com/product/zappi/. Source: over 3 years ago
  • All outdoor home charging stations are ugly
    Not a design tip but the Zappi smart charger is very slick : https://myenergi.com/product/zappi/. Source: about 4 years ago
  • Query regarding Home charge point options in UK
    However, something integrated with the solar will know when there is or isn't excess energy and then wait charge your car when there's free electricity. The MyEnergi charger does this, which is the one I'm currently favouring when I eventually get an EV. Source: about 4 years ago
  • Variable output car charging?
    That already exists, thereโ€™s several options but hereโ€™s two; Zappi: https://myenergi.com/product/zappi/ EO: https://www.eocharging.com/eo-mini-pro-2. Source: about 4 years ago
  • Purchasing a home charger (Ireland)
    I've an eGolf and I use a Zappy charger. https://myenergi.com/product/zappi/. Source: over 4 years ago
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What are some alternatives?

When comparing Standard Insights and Zappi, you can also consider the following products

Qualtrics - Qualtrics is the most trusted research platform, helping brands make crucial business decisions. From surveys to insights to action.

Respondent - Respondent helps you find any target audience in the world for in-person and remote research studies across all research methods including interviews, focus groups, surveys, and more. Respondent works with any research tool you already use.

Qualtrics XM - From customer insights to market segmentation to concept testing, Qualtrics CoreXM is the single solution for all of your experience data.

ARCS - ARCS is a feature-rich enterprise research operations platform that provides you with several functionalities like Engagement Tracking, Panel Management, Automated Recruiting, and more in a single place, thus eliminating the need to use multiple solโ€ฆ

Qualaroo - Qualaroo makes it easy to survey specific groups of website visitors to gain qualitative information.

GWI - GWI is an audience-targeting company loved by some of the worldโ€™s influential brands and agencies worldwide to find out whatโ€™s happening in the consumer universe.