Software Alternatives, Accelerators & Startups

Serpstat VS Float

Compare Serpstat VS Float and see what are their differences

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Serpstat logo Serpstat

Serpstat is the Swiss army knife for automating SEO processes. With a suite of powerful modules, you can track your performance, analyze your competitors, research keywords and backlinks, audit your website, and so much more.

Float logo Float

The leading resource management software for agencies, studios, and firms. With a simple, drag and drop interface and powerful editing tools, Float saves you time and keeps projects on track.
  • Serpstat Landing page
    Landing page //
    2023-06-11
  • Serpstat Rank Tracker
    Rank Tracker //
    2024-09-19
  • Serpstat Domain Analysis
    Domain Analysis //
    2024-09-19

Dive deep into keyword research with Serpstat's keyword database, now bigger than ever with global coverage across 230 regions. Uncover the most valuable keywords for your business, understand search intent,  and optimize your content strategy

  • Float Landing page
    Landing page //
    2023-02-11

Float is the world's leading resource management software for agencies, studios, and firms. Since 2012, Float has been helping the world’s best teams including RGA, VICE, Deloitte, and Buzzfeed schedule and deliver over 5.5million tasks, in more than 150 countries.

With an easy to use, intuitive interface, drag and drop features, and powerful editing tools, Float makes planning your projects and scheduling your team's time visual and simple. Search your schedule for practically anything and track your team's utilization with powerful reporting tools. Forecast your budget spend and plan ahead based on your team's real capacity and resources.

Integrate your schedule with Slack, Google Calendar and 1,000+ of your apps via Zapier. Access and update your Float schedule from anywhere with apps for iOS and Android.

By providing a single view of your real resource capacity and a shared calendar of who's working on what, Float makes team scheduling across multiple projects faster, easier and more efficient.

Serpstat

$ Details
freemium $69 / Monthly
Platforms
-
Release Date
2015 February
Startup details
Country
Ukraine
Founder(s)
Oleg Salamaha
Employees
50 - 99

Float

Website
float.com
$ Details
$5 / Monthly ($5/person scheduled/month)
Platforms
Browser iOS Android
Release Date
2012 February

Serpstat features and specs

  • Comprehensive SEO Toolkit
    Serpstat provides a wide range of SEO tools including keyword research, site audit, backlink analysis, rank tracking, and competition analysis, making it a one-stop solution for SEO needs.
  • User-Friendly Interface
    The platform features a well-organized and intuitive interface, making it accessible and easy to navigate even for beginners.
  • Affordable Pricing
    Compared to other SEO tools in the market, Serpstat is relatively affordable, offering a good balance between cost and features.
  • Detailed Analytics
    Provides in-depth analytics and reports, helping users make data-driven decisions for their SEO strategies.
  • Regular Updates
    The platform frequently updates its features and database to keep up with the latest SEO trends and requirements.
  • Excellent Customer Support
    Offers responsive and helpful customer support through various channels including live chat, email, and phone.

Float features and specs

  • User-Friendly Interface
    Float offers an intuitive and easy-to-navigate interface, making it accessible for users of all skill levels.
  • Collaboration Tools
    Float provides robust collaboration features, including real-time updates and team communication capabilities, which enhance team coordination.
  • Resource Management
    The platform excels at resource management, allowing for efficient allocation and tracking of team members and project resources.
  • Integrations
    Float integrates with popular tools like Slack, Trello, and Asana, streamlining workflows and improving productivity.
  • Mobile Accessibility
    With mobile accessibility, users can manage schedules and resources on-the-go, adding flexibility to their project management.

Possible disadvantages of Float

  • Cost
    Float may be considered expensive for small businesses or startups due to its subscription pricing model.
  • Limited Customization
    Users may find limitations in terms of customization options for specific needs or preferences.
  • Learning Curve
    Despite its user-friendly design, there may still be a learning curve for users who are new to project management tools.
  • Performance Issues
    Some users report occasional performance issues, such as slow loading times or lag, particularly with larger projects.
  • Reporting Features
    While adequate for basic needs, the reporting and analytics features may not be as advanced as some competitors.

Analysis of Serpstat

Overall verdict

  • Overall, Serpstat is regarded as a solid option for both beginners and experienced SEO professionals who need a reliable tool to improve their website's search visibility and performance. Its competitive pricing, combined with a robust set of features, make it a popular choice in the SEO community.

Why this product is good

  • Serpstat is considered a good SEO tool by many users because it offers a wide range of features that help with keyword research, site audit, backlink analysis, rank tracking, and competitor research. It is especially valued for its comprehensive data and user-friendly interface. Additionally, it is often praised for its affordability compared to other SEO tools, making it accessible to small businesses and individual marketers.

Recommended for

    Serpstat is recommended for digital marketers, SEO professionals, content creators, and businesses of all sizes looking for a comprehensive yet affordable SEO tool to enhance their online presence and gain insights into their competitors.

Analysis of Float

Overall verdict

  • Float is generally well-regarded and is a strong choice for teams looking for a reliable resource management solution. While it may not suit all businesses, particularly those seeking a broader project management suite, it excels in its niche.

Why this product is good

  • Float is considered good due to its user-friendly interface, robust features, and seamless integrations with various project management tools. It allows teams to efficiently plan, schedule, and track resources, ensuring optimal utilization and project efficiency.

Recommended for

  • Project managers who need to allocate resources quickly and effectively.
  • Small to medium-sized businesses looking for a straightforward resource management tool.
  • Teams that integrate with other popular project management software and need complementary resource scheduling.

Serpstat videos

What is Serpstat?

More videos:

  • Review - SerpStat Review - My Favorite Free & Paid SEO Keyword Research Tools Perfect For Beginners
  • Review - Serpstat Review | Growth hacking tool for SEO | Pearl Lemon Reviews
  • Review - Serpstat Review ✅ Discount Coupon Code With( 20% Off Special)

Float videos

Sonic NEW Lemonberry Slush Float Review 🍋🍓

More videos:

  • Review - Swimways Baby Float Review | Dude Dad
  • Review - Glorious G Float Review.. Should You Upgrade To Ceramic Mouse Feet?

Category Popularity

0-100% (relative to Serpstat and Float)
SEO Tools
100 100%
0% 0
Resource Scheduling
0 0%
100% 100
SEO
100 100%
0% 0
Employee Scheduling
0 0%
100% 100

Questions & Answers

As answered by people managing Serpstat and Float.

What makes your product unique?

Serpstat's answer

The AI-powered features for content optimization and generation are particularly noteworthy, as they go beyond traditional SEO tools to assist with content creation and enhancement.

Why should a person choose your product over its competitors?

Serpstat's answer

With its focus on AI and continuous innovation, choosing Serpstat positions users to take advantage of emerging trends in digital marketing.

How would you describe the primary audience of your product?

Serpstat's answer

Serpstat's primary audience includes digital marketers, agencies, in-house marketing teams, freelancers, content creators, and businesses looking to improve online visibility.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Serpstat and Float

Serpstat Reviews

The 16 Best Moz Alternatives for Every Budget 
Serpstat is an affordable SEO tool with a one-week free trial. The only difference is that, unlike Moz, Serpstat doesn’t have a free version, so you’ll need to pick a paid plan once the trial is over.
10 SE Ranking Alternatives in 2025 [Free and Paid]
Serpstat offers a balanced approach to SEO, blending competitive analysis with a user-friendly interface, making it suitable for users who want to combine keyword research with site audits and content strategies. Its unique features like the “Tree View” make it ideal for those looking to enhance their website architecture alongside their SEO efforts.
10 Moz Pro Alternatives in 2025 [Free and Paid]
Serpstat provides advanced tools for users looking to perform detailed SEO analysis and competitor research. Its extensive features make it ideal for those who need comprehensive insights into their website’s performance.
Top 6 Moz Competitors In 2024: A Detailed Review
Furthermore, Serpstat is praised for its versatile functionality. It provides valuable insights across multiple facets of digital marketing. It’s also particularly noted for its comprehensive competitor analysis and budget-friendly pricing.
10 Best Serpstat Alternatives in 2024
In the fast-paced world of SEO and digital marketing, finding the right tool to boost your online visibility can be challenging. Serpstat is a popular choice known for its robust features in keyword research, competitor analysis, and SEO audits. However, if you're seeking alternatives that might better meet your specific needs or offer different advantages, there are plenty...

Float Reviews

20 Best Capacity Planning Software Tools
Why Choose FloatIf you value simplicity and need a visual, easy-to-use tool, Float is one of the best in the market. Perfect for design and creative shops.

Social recommendations and mentions

Based on our record, Serpstat should be more popular than Float. It has been mentiond 5 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Serpstat mentions (5)

  • 10 BEST FREE SEO REPORTING TOOLS
    SERPstat: Provides a range of SEO features, including keyword research, competitor analysis, rank tracking, site audit, backlink analysis, and more. Source: about 3 years ago
  • Best alternatives to SEMRush?
    Https://raventools.com - used it waaay back, since been acquired by TapClicks -not sure if that's a good thing or a bad thing Https://serpstat.com - see this one get mentioned quite a bit; never used tho Https://www.link-assistant.com - has been around for a while Https://seranking.com - has grown beyond just ranking tools Https://cognitiveseo.com - I've heard some decent SEOs rave about this... Source: about 3 years ago
  • SEO Tools Megathread
    Serpstat - A comprehensive SEO tool that offers keyword research, rank tracking, site audit, and backlink analysis. Pricing starts at AUD $103.20/month. Link: https://serpstat.com/. Source: over 3 years ago
  • Traffic from a site your not associated with?
    Hello, you might wanna use serpstat.com , it's a website that measures traffic of other websites, copy paste your URL and you should be able to see all the data it can read. Source: almost 5 years ago
  • Why add coins/tokens which have NO large interest from consumers
    Some coins/tokens on Binance and keyword search volume per month according to Google Ads - I use serpstat.com. Source: over 5 years ago

Float mentions (2)

  • 2022 Accounting/time billing ideas for SW dev consulting? On my second, not really happy
    You wouldn't want something like NetSuite just for time entry. Try float.com, one of my clients uses this and it seems to be work and is simple. Source: over 4 years ago
  • Project/Team Management software/platform assistance needed
    Schedule more than one task to a team member per day i.e. Hours per task per day - float.com and avasa.com allows this. Source: almost 5 years ago

What are some alternatives?

When comparing Serpstat and Float, you can also consider the following products

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

ResourceGuru - Resource management software that helps teams schedule with clarity, plan with flexibility, and deliver projects with confidence.

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

MIDAS - MIDAS is a web based Room Booking & Resource Scheduling Software system. Available to download & run on your server or as an online hosted cloud application

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

When I Work - When I Work is an employee scheduling and communication app using the web, mobile apps, text messaging, social media, and email.