Software Alternatives & Startups

Scryfall VS Upstack Data

Compare Scryfall VS Upstack Data and see what are their differences

Scryfall

A powerful Magic: The Gathering card search

Rating
0 reviews
Upstack Data

Server-side tracking and identity resolution for Shopify brands.

Rating
0 reviews
Pricing
Paid Free trial $249 / Monthly (Up to 10,000 orders*/month)
Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

Based on our record, Scryfall seems to be more popular. It has been mentioned 419 times since March 2021.

social mentions
419 vs 0
Card Games popularity
100% vs 0%
alternatives listed
9 vs 5

Base details

Website, pricing, platforms and company facts side by side.

Scryfall
Upstack Data
Website scryfall.com upstackdata.com
Pricing —
Paid Free trial $249 / Monthly (Up to 10,000 orders*/month) Official pricing
Platforms —
Facebook Instagram TikTok Google Klaviyo +2
Company — Startup from the United States · 1 - 9 employees · 2023
Listed in

About Scryfall and Upstack Data

In their own words, as submitted to SaaSHub.

Scryfall
Upstack Data

No description of Scryfall yet.

Upstack Data is the #1 Most Reliable Ad Tracking Software For Shopify. We help ecommerce brands identify, enrich, and activate first-party data to lower acquisition costs and drive advertising results. Our server-side tracking captures 99.9% of conversion events and delivers a 90%+ event match...

Read more about Upstack Data

Features and specs

What each product offers, as listed by its team.

Scryfall 4 features
Upstack Data 8 features
  • Comprehensive Database
    Scryfall offers an extensive and up-to-date database of Magic: The Gathering cards, including detailed card information, images, and rulings. This makes it a valuable resource for players and collectors seeking accurate and complete information.
  • Advanced Search Features
    The site provides powerful search capabilities with a variety of filters and query options that allow users to find cards based on multiple criteria, such as card type, color, set, rarity, and more.
  • API Access
    Scryfall offers a robust API that developers can use to integrate Magic: The Gathering card data into their own applications or websites, making it a useful tool for developers and third-party services.
  • User-Friendly Interface
    The website is designed with an intuitive and clean interface, making it easy for users to navigate and find the information they need without unnecessary complexity.

Possible disadvantages

  • Dependent on Internet Access
    As an online platform, accessing Scryfall requires an internet connection, which can be a limitation for users who want to access card information offline or in areas with poor connectivity.
  • Limited to Magic: The Gathering
    Scryfall focuses exclusively on Magic: The Gathering, which means it does not provide resources for players of other trading card games, potentially limiting its appeal to a broader audience.
  • Commercial Usage Restrictions
    While the API is free to use for personal or non-commercial projects, there are limitations and restrictions for commercial use, which might be a consideration for businesses looking to integrate the data commercially.
  • Replace GA4 with comprehensive web analytics
    Track visitor behavior, traffic by channel and referrer, and real-time KPIs like revenue per session and session conversion rate.
  • Cross-device, cross-browser identity resolution
    Go beyond UTM tracking by connecting visitors across browsers, devices, and sessions — reaching a 90%+ match rate versus the ~35% typical of standard setups.
  • Recover more abandoned carts with Upstack ID
    Trigger Klaviyo flows to known customers who'd otherwise appear anonymous — often returning more than the monthly subscription costs.
  • In-platform New Customer CPA & ROAS
    Report NC-CPA and NC-ROAS directly inside the Meta Ads dashboard.
  • Multi-touch attribution
    Identify the most profitable channels to confidently scale what works and cut what doesn't.
  • Cohort analysis of LTV & AOV
    Track customer lifetime value and average order value by cohort over time.
  • Powerful marketing analytics
    Monitor KPIs by channel and watch RPV, LTV, CAC, and CVR improve over days, weeks, and years.
  • Enterprise features at half the cost
    Built by a bootstrapped team of data engineers focused on the meaty middle. No contracts, no salespeople, no venture capital.

Analysis

An editorial look at what each product does well and who it suits.

Scryfall
Upstack Data

No analysis of Scryfall yet.

Overall verdict

  • I don't have verified, up-to-date information about upstackdata.com specifically, so I can't confirm its legitimacy, quality, or reputation. Before using it, independently verify company registration, read third-party reviews (Trustpilot, BBB, G2), check for transparent pricing and data-sourcing/privacy policies, and test customer support responsiveness.

Why this product is good

  • No verified independent reviews or reputation data could be confirmed for this specific domain
  • Data-related services vary widely in quality, compliance, and sourcing ethics, so claims should be validated directly
  • Legitimacy checks (business registration, SSL, privacy policy, refund/support terms) are essential before trusting any data vendor

Recommended for

  • Users who first verify the company's credentials, reviews, and data compliance practices
  • Businesses needing data services who are willing to test with a small trial or paid pilot before committing
  • Not recommended for immediate large-scale use without independent due diligence

Videos

Walkthroughs and reviews on video.

Scryfall 2 videos + Add
Upstack Data 0 videos + Add

Like Google for MTG - Scryfall!

More videos

  • - How to Use Scryfall

No Upstack Data videos yet. You could help us improve this page by suggesting one.

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
Scryfall
Upstack Data
100% 100%
0% 0%
0% 0%
100% 100%
100% 100%
0% 0%
0% 0%
100% 100%

Questions & Answers

As answered by people managing Scryfall and Upstack Data.

Who are some of the biggest customers of your product?

Upstack Data's answer:

Upstack Data works with DTC Shopify brands including Perfect White Tee, Maelove, Labucq, Printfresh, Champo, Paire, Montreal Weights, and Aquarium Co-op.

What's the story behind your product?

Upstack Data's answer:

Upstack Data was founded by Michael Alt to solve a problem hurting Shopify brands: browser-based tracking quietly loses data to iOS restrictions, ad blockers, and cookie expiration, leaving ad platforms optimizing on incomplete information. By capturing conversion events server-side and resolving visitor identity across devices, Upstack Data gives Meta, Google, and Klaviyo the data they need to optimize for buyers, not browsers — helping brands drive 7- and 8-figure growth and recover millions in revenue.

Which are the primary technologies used for building your product?

Upstack Data's answer:

Upstack Data is built on server-side event capture through the Conversion API (CAPI), a cross-device identity resolution engine (Upstack ID), a multi-touch attribution model, and native Klaviyo integration for abandonment recovery.

How would you describe the primary audience of your product?

Upstack Data's answer:

DTC Shopify brands running Meta, Google, and TikTok ads — typically those spending $50K–$5M per month on advertising who want to reduce the data loss caused by iOS restrictions, ad blockers, and cookie expiration.

What makes your product unique?

Upstack Data's answer:

Most tools track anonymous actions. Upstack Data resolves the actual identity of visitors across browsers, devices, and sessions, then sends that enriched data to Meta, Google, and Klaviyo in a form they can act on — driving lower CAC, better attribution, and more recovered revenue. The result is a 90%+ Meta CAPI match rate, versus the ~35% typical of standard implementations.

Why should a person choose your product over its competitors?

Upstack Data's answer:

Upstack Data replaces a multi-tool stack — like Elevar plus Triple Whale — with a single server-side tracking and identity resolution platform, at a fraction of the cost. Setup takes about 30 minutes with no developer required, and every plan comes with a 10-day free trial and a 60-day money-back guarantee.

User comments

Share your experience with using Scryfall and Upstack Data. For example, how are they different and which one is better?

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Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Scryfall 419 mentions
Upstack Data 0 mentions
  • Show HN: Cardstock- Free TCG Proxy Manager for Magic, Yugioh, & Pokemon
    Yeah I wonder why https://scryfall.com/ never gets a C&D. I think the problem is money changing hands which isn't happening. - Source: Hacker News / almost 2 years ago
  • How to determine what is valid for Standard when looking at precon Commander deck?
    You can use sites like Scryfall to look up what cards are legal in standard or look up what sets are legal a card you want to use lines up having appeared in one of those sets your good to go. What's in Standard will also give you a... Source: almost 3 years ago
  • how does this work?, if i attack with life linkers at the same time does it count as one instance of life gain? also if one has first strike is that the first life gain?
    For more info you can look up the gatherer (or if you want an actually good site with the same info scryfall). Source: almost 3 years ago

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Tracking Upstack Data since Dec 2024.

Alternatives to Scryfall and Upstack Data

When comparing Scryfall and Upstack Data, you can also consider the following products.