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SalesLoft VS Upstack Data

Compare SalesLoft VS Upstack Data and see what are their differences

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Contents:
  1. ยป Base Details
  2. ยป Videos
  3. ยป Reviews
  4. ยป Alternatives

SalesLoft logo SalesLoft

The simpliest way to build the most accurate and targeted lists of leads on the internet

Upstack Data logo Upstack Data

Server-side tracking and identity resolution for Shopify brands.
  • SalesLoft Landing page
    Landing page //
    2023-10-05
  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10
  • Upstack Data
    Image date //
    2024-12-10

Upstack Data is the #1 Most Reliable Ad Tracking Software For Shopify.

We help ecommerce brands identify, enrich, and activate first-party data to lower acquisition costs and drive advertising results. Our server-side tracking captures 99.9% of conversion events and delivers a 90%+ event match rate to Meta CAPI โ€” versus the ~35% typical of standard implementations. Comprehensive web analytics, multi-touch attribution, and advanced ad-platform integrations including Meta CAPI, all powered by our identity resolution technology.

One platform, from $149/mo โ€” with a 10-day free trial and a 60-day money-back guarantee.

SalesLoft

Website
salesloft.com
Pricing URL
Official SalesLoft Pricing
$ Details
-
Platforms
-
Release Date
2011 January
Startup details
Country
United States
State
Georgia
City
Atlanta
Founder(s)
David Cummings
Employees
500 - 999
Edit details

Upstack Data

Website
upstackdata.com
Pricing URL
Official Upstack Data Pricing
$ Details
paid Free Trial $149.0 / Monthly (Up to 500 orders*/month)
Platforms
Facebook Instagram TikTok Google Klaviyo
Release Date
2023 January
Startup details
Country
United States
State
Florida
City
Miami
Founder(s)
Michael Alt
Employees
1 - 9
Edit details

SalesLoft features and specs

  • User-Friendly Interface
    SalesLoft offers an intuitive and easy-to-navigate interface, which makes it user-friendly even for those less tech-savvy.
  • Comprehensive Analytics
    The platform provides detailed analytics and reporting features, allowing sales teams to track their performance and make data-driven decisions.
  • Cadence Automation
    SalesLoft enables automated sales cadences, helping sales reps standardize their workflow and ensure consistent follow-ups with leads.
  • CRM Integration
    The tool integrates seamlessly with popular CRM systems like Salesforce, enabling smooth data transfer and synchronization.
  • Email Tracking
    SalesLoft provides robust email tracking capabilities, allowing users to see when emails are opened and engaged with, which can inform follow-up strategies.
  • Customizable Templates
    Users can create and save customizable email and call templates, which can save time and ensure messaging consistency across the sales team.

Possible disadvantages of SalesLoft

  • High Cost
    SalesLoft can be expensive compared to other sales engagement platforms, which may not be ideal for smaller businesses with limited budgets.
  • Learning Curve
    Despite its user-friendly interface, the platform has a steep learning curve due to its comprehensive feature set, requiring time and training to fully leverage.
  • Occasional Glitches
    Users have reported occasional technical glitches and bugs, which can disrupt workflow and require time to troubleshoot.
  • Limited Customization
    Some users find the customization options for reporting to be limited, restricting the ability to tailor reports to specific needs.
  • Support Response Time
    While SalesLoft offers customer support, the response time can be slower than desired, especially during peak hours.

Upstack Data features and specs

  • Replace GA4 with comprehensive web analytics
    Track visitor behavior, traffic by channel and referrer, and real-time KPIs like revenue per session and session conversion rate.
  • Cross-device, cross-browser identity resolution
    Go beyond UTM tracking by connecting visitors across browsers, devices, and sessions โ€” reaching a 90%+ match rate versus the ~35% typical of standard setups.
  • Recover more abandoned carts with Upstack ID
    Trigger Klaviyo flows to known customers who'd otherwise appear anonymous โ€” often returning more than the monthly subscription costs.
  • In-platform New Customer CPA & ROAS
    Report NC-CPA and NC-ROAS directly inside the Meta Ads dashboard.
  • Multi-touch attribution
    Identify the most profitable channels to confidently scale what works and cut what doesn't.
  • Cohort analysis of LTV & AOV
    Track customer lifetime value and average order value by cohort over time.
  • Powerful marketing analytics
    Monitor KPIs by channel and watch RPV, LTV, CAC, and CVR improve over days, weeks, and years.
  • Enterprise features at half the cost
    Built by a bootstrapped team of data engineers focused on the meaty middle. No contracts, no salespeople, no venture capital.

Analysis of SalesLoft

Overall verdict

  • Overall, SalesLoft is well-regarded in the sales industry for its robust feature set and user-friendly interface. It is particularly praised for its ability to integrate with other CRM systems and third-party applications, providing a seamless sales experience. However, like any platform, its suitability can depend on the specific needs and size of the organization.

Why this product is good

  • SalesLoft is considered a good platform because it offers a comprehensive suite of sales engagement tools designed to improve sales productivity and processes. It provides features such as email tracking, dialers, automation, and analytics, which help sales teams streamline their workflows, manage leads effectively, and enhance communication with prospects.

Recommended for

    SalesLoft is recommended for sales teams in medium to large-sized enterprises who are looking to optimize their sales processes and improve engagement with prospects. It is also suitable for organizations seeking to integrate sales engagement tools with their existing CRM systems for enhanced efficiency.

Analysis of Upstack Data

Overall verdict

  • I don't have verified, up-to-date information about upstackdata.com specifically, so I can't confirm its legitimacy, quality, or reputation. Before using it, independently verify company registration, read third-party reviews (Trustpilot, BBB, G2), check for transparent pricing and data-sourcing/privacy policies, and test customer support responsiveness.

Why this product is good

  • No verified independent reviews or reputation data could be confirmed for this specific domain
  • Data-related services vary widely in quality, compliance, and sourcing ethics, so claims should be validated directly
  • Legitimacy checks (business registration, SSL, privacy policy, refund/support terms) are essential before trusting any data vendor

Recommended for

  • Users who first verify the company's credentials, reviews, and data compliance practices
  • Businesses needing data services who are willing to test with a small trial or paid pilot before committing
  • Not recommended for immediate large-scale use without independent due diligence

SalesLoft videos

+ Add

SalesLoft Product Overview

More videos:

  • Review - SalesLoft - Part 1 of cadence building
  • Review - What is SalesLoft?

Upstack Data videos

No Upstack Data videos yet. You could help us improve this page by suggesting one.

Add video

Category Popularity

0-100% (relative to SalesLoft and Upstack Data)

SalesLoft

Upstack Data

Sales
100 100%
Sales
0% 0
Marketing Analytics
0 0%
Marketing Analytics
100% 100
CRM
100 100%
CRM
0% 0
Web Analytics
0 0%
Web Analytics
100% 100

Questions & Answers

As answered by people managing SalesLoft and Upstack Data.

Who are some of the biggest customers of your product?

Upstack Data's answer:

Upstack Data works with DTC Shopify brands including Perfect White Tee, Maelove, Labucq, Printfresh, Champo, Paire, Montreal Weights, and Aquarium Co-op.

What's the story behind your product?

Upstack Data's answer:

Upstack Data was founded by Michael Alt to solve a problem hurting Shopify brands: browser-based tracking quietly loses data to iOS restrictions, ad blockers, and cookie expiration, leaving ad platforms optimizing on incomplete information. By capturing conversion events server-side and resolving visitor identity across devices, Upstack Data gives Meta, Google, and Klaviyo the data they need to optimize for buyers, not browsers โ€” helping brands drive 7- and 8-figure growth and recover millions in revenue.

Which are the primary technologies used for building your product?

Upstack Data's answer:

Upstack Data is built on server-side event capture through the Conversion API (CAPI), a cross-device identity resolution engine (Upstack ID), a multi-touch attribution model, and native Klaviyo integration for abandonment recovery.

How would you describe the primary audience of your product?

Upstack Data's answer:

DTC Shopify brands running Meta, Google, and TikTok ads โ€” typically those spending $50Kโ€“$5M per month on advertising who want to reduce the data loss caused by iOS restrictions, ad blockers, and cookie expiration.

What makes your product unique?

Upstack Data's answer:

Most tools track anonymous actions. Upstack Data resolves the actual identity of visitors across browsers, devices, and sessions, then sends that enriched data to Meta, Google, and Klaviyo in a form they can act on โ€” driving lower CAC, better attribution, and more recovered revenue. The result is a 90%+ Meta CAPI match rate, versus the ~35% typical of standard implementations.

Why should a person choose your product over its competitors?

Upstack Data's answer:

Upstack Data replaces a multi-tool stack โ€” like Elevar plus Triple Whale โ€” with a single server-side tracking and identity resolution platform, at a fraction of the cost. Setup takes about 30 minutes with no developer required, and every plan comes with a 10-day free trial and a 60-day money-back guarantee.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare SalesLoft and Upstack Data

SalesLoft Reviews

Top 15 Lead Generation Companies & Agencies Worth Checking Out In 2023
SalesLoft serves as an advanced sales engagement solution, facilitating lead scoring, nurturing, and conversion. Seamlessly integrating with widely employed CRM systems, it empowers your sales representatives to monitor and manage customer interactions effectively.
Source: snov.io
20 Best Lead Generation Companies in the USA
The website offers various tools, from email tracking to call recording, allowing sales professionals to streamline their processes and enhance conversions. By emphasizing authentic customer relationships, SalesLoft ensures that leads are not just generated but also nurtured effectively.
Source: martal.ca
Top 26 Lead Generation Companies of 2023
SalesLoft is an advanced sales engagement platform that helps you score, nurture, and convert leads. It integrates with commonly used CRM software and helps your sales reps track customer interactions.
Source: salespanel.io
The 6 Best Calendly Alternatives in 2022 (Free & Paid Options)
Salesloftโ€™s Meetings capability is similar to other Calendly alternatives โ€” it brings calendar integration with Gmail and Outlook directly into the platform, letting you include calendar links so prospects can see your availability and schedule a meeting right then and there.
Source: www.chilipiper.com

Upstack Data Reviews

We have no reviews of Upstack Data yet.
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Social recommendations and mentions

Based on our record, SalesLoft seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

SalesLoft mentions (1)

  • Top LinkedIn Automation Tools For B2B Contact Details Finder
    Having integrated with LinkedIn Sales Navigator, Salesloft allows you to attach the facility of LinkedIn's sales solution to your sales engagement software to streamline your outreach on LinkedIn. Additionally, Salesloft integrates with Salesforce, Microsoft Dynamics, and SAP Cloud for Customer. - Source: dev.to / almost 5 years ago

Upstack Data mentions (0)

We have not tracked any mentions of Upstack Data yet. Tracking of Upstack Data recommendations started around Dec 2024.

What are some alternatives?

When comparing SalesLoft and Upstack Data, you can also consider the following products

Outreach.io - Outreach Is Your Sales Communication Platform

Elevar - Deploy a data layer, connect to 40+ marketing channels, ensure all of your conversions are tracked, and enable server side tagging for Shopify.

Yesware - Sell smarter with email tracking and more

Triple Whale - Triple Whale helps ecommerce brands make better decisions with better data.

Apollo.io - Apolloโ€™s predictive prospecting, sales engagement, and actionable analytics help the teams to reach its full revenue potential.

Littledata - Award-winning Google Analytics toolbox for Ecommerce sites

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