Software Alternatives & Startups

Postcards VS ViewForge

Compare Postcards VS ViewForge and see what are their differences

Postcards

Create, edit and manage awesome email newsletters 😻

Rating
0 reviews
ViewForge

Year/Make/Model fitment search for Shopify. 8 verticals, Smart Parse, and your data in Shopify metaobjects β€” not a vendor database. Free tier, Pro at $49.

Rating
0 reviews
Pricing
Freemium Free trial $19 / Monthly ($19/month Starter 1,000 products, custom templates, CSV import)
Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

Based on our record, Postcards seems to be more popular. It has been mentioned 4 times since March 2021.

social mentions
4 vs 0
Email Marketing popularity
100% vs 0%

Base details

Website, pricing, platforms and company facts side by side.

Postcards
ViewForge
Website designmodo.com normalview.pro
Pricing β€”
Freemium Free trial $19 / Monthly ($19/month Starter 1,000 products, custom templates, CSV import) Official pricing
Platforms β€”
Shopify
Company β€” Startup from the United States Β· 1 - 9 employees Β· 2026
Listed in

About Postcards and ViewForge

In their own words, as submitted to SaaSHub.

Postcards
ViewForge

No description of Postcards yet.

ViewForge is a Year Make Model (YMM) parts finder for Shopify. Shoppers pick their vehicle, machine or device from cascading dropdowns and see only the parts that fit. Fitment search works across eight verticals β€” auto, motorcycle, tractor, marine, power equipment, bicycle, printer and...

Read more about ViewForge

Features and specs

What each product offers, as listed by its team.

Postcards 5 features
ViewForge 9 features
  • User-Friendly Interface
    Postcards offers an intuitive drag-and-drop interface that allows users to easily create beautiful email templates without any coding knowledge.
  • Template Variety
    The platform provides a wide range of professionally designed blocks and templates, enabling customization and flexibility to fit diverse needs.
  • Responsive Design
    Templates created with Postcards are automatically optimized for responsiveness, ensuring optimal viewing across different devices and screen sizes.
  • Collaboration Features
    Postcards supports team collaboration, allowing multiple users to work on the same project simultaneously, enhancing productivity and efficiency.
  • Integration Capabilities
    The tool integrates with major email service providers, making it easier to export and use email templates within existing marketing workflows.

Possible disadvantages

  • Pricing
    While Postcards offers robust features, some users might find its pricing plans to be on the higher side, especially for startups or small businesses with limited budgets.
  • Learning Curve for Advanced Features
    Although basic usage is straightforward, mastering advanced features and customization options can require a time investment.
  • Dependent on Internet Connection
    As a web-based tool, an active internet connection is required to use Postcards, which might be inconvenient in areas with unstable connectivity.
  • Limited Offline Access
    Users cannot access or work on their projects offline, potentially hindering productivity if an internet connection is unavailable.
  • Feature Limitations in Free Version
    The free version of Postcards offers limited functionality, which may necessitate upgrading to a paid plan to access all features.
  • Fitment Information
    Cascading Year/Make/Model fitment search, up to four levels
  • Vertical integration nobody else has
    8 built-in vertical templates, plus custom templates on paid tiers
  • Shopify Metaobjects
    Fitment stored as native Shopify metaobjects β€” your data survives uninstall
  • Smart Data Processing
    Smart Parse: extract fitment from existing product titles and descriptions, with confidence scoring
  • CSV Import/Export
    CSV import with fuzzy matching and a coverage dashboard
  • ACES / PIES
    ACES / PIES import and NHTSA VIN decoding
  • My Garage
    Saved-vehicle garage, compatibility table, and product-page fit notice
  • Context Aware Fitment Search
    Collection-level fitment assignment
  • No Obligations
    Free tier with no expiry, up to 50 products

Analysis

An editorial look at what each product does well and who it suits.

Postcards
ViewForge

Overall verdict

  • Overall, Postcards is a good tool for individuals and businesses looking to create visually appealing and functional email templates with ease. It balances simplicity and customization, making it a valuable asset in email marketing efforts.

Why this product is good

  • Postcards by Designmodo is a popular tool for email template creation. It offers a user-friendly interface with drag-and-drop functionality, making it accessible for users without extensive coding skills. The platform provides a wide range of customizable templates and modules, allowing for creative freedom in designing professional and responsive emails. Users often appreciate its integration capabilities with various email marketing services, as well as its time-saving features that streamline the design process.

Recommended for

    Postcards is particularly recommended for marketers, designers, and small business owners who need to create professional email campaigns efficiently. It is also suitable for teams and organizations that want to streamline their workflow in crafting visually appealing email communications.

No analysis of ViewForge yet.

Videos

Walkthroughs and reviews on video.

Postcards 3 videos + Add
ViewForge 1 video + Add

Postcards From Penguin - Vintage Penguin Books Postcards - Unboxed And Reviewed!

More videos

  • - Magical Jungle | Postcards Review
  • - All Counties Craft Challenge Postcards | Review

ViewForge: YMM Search & Filter

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
Postcards
ViewForge
100% 100%
0% 0%
0% 0%
100% 100%
100% 100%
0% 0%
0% 0%
100% 100%

Questions & Answers

As answered by people managing Postcards and ViewForge.

What makes your product unique?

ViewForge's answer:

Three things. (1) Data ownership: ViewForge writes fitment as Shopify metaobjects native to your store β€” most competitors store fitment in their own database. (2) 8 verticals out of the box: auto, motorcycle, tractor, marine, power equipment, bicycle, printer, electronics β€” most competitors are automotive-only. (3) Smart Parse: extract fitment automatically from your existing product titles and descriptions instead of re-typing everything.

Why should a person choose your product over its competitors?

ViewForge's answer:

Data ownership. Fitment lives in your Shopify metaobjects, so uninstalling does not take your compatibility data with it. Convermax, EasySearch and PartFinder all keep it in their own databases, and getting it back depends on their export tooling on the day you cancel.

Cost at the low end. The search widget, the compatibility table on the product page and the saved-vehicle garage are all on the free tier, up to 50 products, with no expiry. EasySearch puts the table and the garage behind its $75/month Premium plan. Convermax starts at $250/month.

Automotive and non-automotive coverage. Eight built-in templates, and fully custom templates from $19/month, for catalogs that do not decompose into Year/Make/Model at all.

How would you describe the primary audience of your product?

ViewForge's answer:

Shopify merchants whose customers need to know whether a part fits before they will buy it β€” and who do not have an engineer on staff to build that themselves.

Concretely: auto and truck parts retailers, powersports and motorcycle dealers, tractor and agricultural parts sellers, marine and outboard suppliers, small-engine and power equipment stores, bicycle and e-bike component shops, printer supply merchants, and electronics accessory sellers.

Catalog sizes run from a few dozen products on the free tier up into the tens of thousands; it is running in production on a catalog of roughly 40,000 SKUs. The common thread is not the industry β€” it is that "does this fit my thing" is the question deciding the sale.

What's the story behind your product?

ViewForge's answer:

ViewForge came out of agency work. Normal View was building for a parts retailer running roughly 12,000 SKUs who needed fitment search, and every app we evaluated stored the merchant's compatibility data in the vendor's own database.

That is a strange trade when you look at it directly. Fitment data is genuinely expensive to produce β€” it is weeks of work β€” and the merchant would not own the result. It would belong to whichever app happened to be installed that year.

Shopify metaobjects made a different answer possible: write fitment as native structured data inside the merchant's own store. The theme reads it, the Storefront API queries it, Admin GraphQL exports it, and it is still there after an uninstall. That decision is what the rest of the app is built around.

Everything else came from real catalogs rather than a roadmap. Eight verticals exist because a tractor catalog is not Year/Make/Model. Smart Parse exists because that retailer had already written fitment into 12,000 product titles, and nobody was ever going to retype them.

Which are the primary technologies used for building your product?

ViewForge's answer:

  • TypeScript
  • Shopify metaobjects, as the fitment data store
  • Shopify theme app extensions for the storefront components: fitment search, saved-vehicle garage, compatibility table, product-page fit notice
  • Shopify Storefront API, for querying fitment from the theme
  • Shopify Admin GraphQL API, for writing and exporting fitment records
  • NHTSA vehicle database, for VIN decoding
  • ACES and PIES XML parsing, for automotive catalog import

User comments

Share your experience with using Postcards and ViewForge. For example, how are they different and which one is better?

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

Postcards no reviews yet
ViewForge no reviews yet

We have no reviews of ViewForge yet. Be the first one to post

Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Postcards 4 mentions
ViewForge 0 mentions

View more

Tracking ViewForge since Aug 2026.

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