Software Alternatives, Accelerators & Startups

Plausible.io VS ForthWrite

Compare Plausible.io VS ForthWrite and see what are their differences

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Plausible.io logo Plausible.io

Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure ๐Ÿ‡ช๐Ÿ‡บ

ForthWrite logo ForthWrite

Email that sounds like you, and gets measurably more like you every week. Drafts in Gmail, Outlook, and the browser. Free to start.
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  • Plausible.io Landing page
    Landing page //
    2020-07-07

Plausible Analytics is not designed to be a clone of Google Analytics. It is meant as a simple-to-use replacement and a privacy-friendly alternative that can help many site owners.

  • It's quick, simple to use and understand with all the metrics displayed on one page. Doesn't track hundreds of metrics like Google Analytics does

  • Lightweight script of less than 1 KB so sites load fast. The script is 45 times smaller script than the Google Analytics one

  • Doesn't use cookies so there's no need to worry about cookie banners

  • Doesn't track personal data so it's compliant with GDPR out of the box and you don't need to worry about asking for data consent

  • It's open source with the code available on GitHub so you can even self host exactly the same product free as in beer

  • Unlike Google Analytics, the cloud product is not free as in beer because the business model is subscriptions rather than selling the data of your visitors. Plausible Analytics is bootstrapped without any external funding so the subscription fees help cover the costs and time spent on development.

  • ForthWrite Landing Page
    Landing Page //
    2026-06-19
  • ForthWrite Dashboard
    Dashboard //
    2026-06-19
  • ForthWrite In Gmail
    In Gmail //
    2026-06-19
  • ForthWrite Pricing
    Pricing //
    2026-06-19

ForthWrite is an AI email writing assistant for Gmail and Outlook that learns your writing style from your real sent mail. The more you use it, the more it sounds like you. Get smart drafts in seconds, auto-draft replies before you open your inbox, and maintain your personal voice at scale. Free to start, no credit card required. Works inside Gmail and Outlook on the web.

How it works

ForthWrite captures your tone, sentence rhythm, and sign-offs from your actual sent emails, then uses that profile to generate drafts that match how you write, not a generic AI voice. Every draft you edit or send improves the model over time.

Key features

  • Auto-draft: replies waiting in Gmail before you open your inbox
  • Voice matching from your real sent mail, not templates
  • Recipient-aware drafts that adapt to who you are emailing
  • Prompt Lab for version-controlling and A/B testing your persona prompt
  • BYOK support: bring your own API key for Claude, OpenAI, Grok, Mistral, and more
  • Works in Gmail and Outlook on the web, plus a standalone browser widget
  • Training data export and full data portability

Who uses it

Professionals who send high volumes of relationship-critical email: lawyers, financial advisors, recruiters, account executives, founders, and anyone who wants their inbox handled without sounding like a chatbot wrote it.

Pricing

Free tier includes 10 drafts per week with no credit card required. Paid plans start at $12/month and include unlimited drafts, custom persona prompts, and auto-draft.

Plausible.io

$ Details
paid Free Trial $9.0 / Monthly (10,000 pageviews)
Platforms
Web Browser Google Chrome Firefox Safari Wordpress
Release Date
2019 April
Startup details
Country
Estonia

ForthWrite

$ Details
freemium $12.0 / Monthly (Standard plan)
Platforms
Web
Release Date
2026 June
Startup details
Country
United States
State
California
City
San Diego
Founder(s)
Curtis Boortz
Employees
1 - 9

Plausible.io features and specs

  • Privacy-focused
    Plausible does not collect personal data about your visitors and is fully compliant with GDPR, CCPA, and PECR.
  • Simple to Use
    The user interface is intuitive and easy to navigate, making it accessible for users without technical expertise.
  • Lightweight
    Plausible's script is under 1 KB in size, making it fast to load and reducing the impact on site speed.
  • Open-Source
    The platform is open-source, which allows for community contributions and transparency in how data is handled.
  • Real-Time Data
    Plausible provides real-time analytics, which can be useful for monitoring live events and activities on your site.
  • Affordable Pricing
    Offers competitive pricing models that can be more budget-friendly for small to medium-sized businesses compared to other analytics platforms.

Possible disadvantages of Plausible.io

  • Limited Features
    Lacks some advanced features found in more comprehensive analytics tools like Google Analytics, such as multi-channel funnels and detailed demographic information.
  • No Free Tier
    Plausible does not offer a free tier, which could be an obstacle for very small websites or individual users on a tight budget.
  • Basic Reporting
    The reporting may be too basic for larger enterprises that require more granular and customizable analytics.
  • No App Integration
    Currently, Plausible does not offer integrations with mobile app analytics, limiting its use to web applications.
  • Smaller User Base
    As a relatively new and smaller player in the market, it may not have the extensive user community or third-party support seen with more established platforms.

ForthWrite features and specs

  • Voice Matching
    Learns from your real sent mail, not templates
  • Auto-draft replies
    Replies waiting in Gmail before you open your inbox
  • Batch-drafting
    Draft replies for your entire inbox with one click
  • Works in browser
    Gmail, Outlook, and web browsers
  • BYOK support
    Claude, OpenAI, Grok, Mistral, and more
  • Prompt Lab
    Version control and A/B test your persona prompt
  • Free tier
    10 drafts per week, no credit card required

Analysis of Plausible.io

Overall verdict

  • Plausible.io is generally considered to be a good web analytics tool, especially for those who prioritize privacy and simplicity.

Why this product is good

  • Plausible.io is designed with simplicity and privacy at its core, offering a clean and user-friendly interface without tracking personal data or using cookies. It provides essential analytics without overwhelming users with too much information. This focus on privacy can be particularly appealing in a landscape where data concerns are significant. It is also easy to integrate, offers real-time data, and is open source, allowing for more transparency compared to some competitors.

Recommended for

  • Small to medium-sized website owners
  • Bloggers and content creators
  • Businesses and startups focused on privacy
  • Developers who value open source solutions
  • Users looking for an alternative to Google Analytics with a straightforward setup

Plausible.io videos

Cardano Blackboard Series #5: What is plausible deniability?

More videos:

  • Review - How Plausible is the Balkanized America from Crimson Skies? (A Map Analysis)
  • Review - Movie Review - How Plausible is The Martian?

ForthWrite videos

No ForthWrite videos yet. You could help us improve this page by suggesting one.

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Category Popularity

0-100% (relative to Plausible.io and ForthWrite)
Analytics
100 100%
0% 0
Writing Tools
0 0%
100% 100
Web Analytics
100 100%
0% 0
Email
0 0%
100% 100

Questions & Answers

As answered by people managing Plausible.io and ForthWrite.

Which are the primary technologies used for building your product?

ForthWrite's answer:

Next.js, React, Supabase, Anthropic Claude, OpenAI, Stripe, Vercel, Chrome Extensions API

What makes your product unique?

ForthWrite's answer:

ForthWrite learns your writing style from your actual sent mail, not a generic prompt. Every draft sounds like you wrote it because it was trained on how you actually write. It also auto-drafts replies before you open your inbox, so your email is partially handled before your day starts.

Why should a person choose your product over its competitors?

ForthWrite's answer:

Most AI email tools give you a blank box and a "write for me" button. ForthWrite builds a voice profile from your sent history and gets more accurate with every draft you edit or send. Unlike ChatGPT or Gemini, it works natively inside Gmail and Outlook with no copy-paste. Unlike Lavender, it writes the draft, not just scores it.

How would you describe the primary audience of your product?

ForthWrite's answer:

Professionals who send high volumes of relationship-critical email and cannot afford to sound generic: lawyers, financial advisors, recruiters, account executives, consultants, and founders managing their own inbox.

What's the story behind your product?

ForthWrite's answer:

Built out of frustration with AI writing tools that produce text that sounds nothing like the person sending it, and as a way to handle large amounts of daily email. The core insight was that your sent mail is the best training data you already have, and no tool was using it.

User comments

Share your experience with using Plausible.io and ForthWrite. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Plausible.io and ForthWrite

Plausible.io Reviews

  1. Nikola
    ยท Founder at Hosted Status Page ยท
    Happy Paying User :)

    I've been using plausible since Sep 2019 and never had any doubts about it. It provides me with everything I need related to visitor stats while keeping privacy in first place.

    It doesn't slow down my website loading speed (it's amazing, it's less than 1KB in size!), is not blocked by adblockers since it's not really a tracker tracker, and owners are super cool and they actually respond to every inquiry you could possibly have.

    If you're looking for de-googling your stuff, you can start with Plausible :)

    ๐Ÿ Competitors: Google Analytics, Matomo, Woopra
    ๐Ÿ‘ Pros:    Loading speed|Clean ui|Privacy concisous|Custom domain|Affordable prices|Easy integration|Super simple
  2. Makis
    ยท Senior Software Engineer ยท
    Plausibly simple analytics!

    I tried several analytics tools prior to Plausible, namely Google Analytics and later on Matomo. I found both to be fairly complicated for my usage which is a personal blog. Complicated in the way I had to install and use them. Plausible's simple to set up approach combined with a very clean and inviting user interface was a breath of fresh air. It's simple and clean enough that it actually makes me want to check and analyse my traffic which is a feeling I never thought I'd have having tried alternatives.

    ๐Ÿ Competitors: Google Analytics, Simple Analytics, Matomo
  3. Cesar Reyes
    ยท CEO at Reyes.Pro ยท
    Excellent alternative to google analytics

    It offers clear information about what I really need, without distractions, without advertising and does not slow my site.

    ๐Ÿ Competitors: Google Analytics

Top 5 Plausible Analytics Alternatives in 2024
Looking for an excellent Plausible Analytics alternative? Read on as in this blog we will be exploring the best Plausible alternatives in 2024.
Source: www.putler.com
Top 9 Plausible Analytics alternatives in 2024
Plausible is an analytics platform focused on delivering clear insights into website traffic. By offering essential metrics like page views and referral sources, Plausible aids businesses in making informed decisions to optimize their online presence.
Source: usermaven.com
Top 5 Self-Hosted, Open Source Alternatives to Google Analytics
Use Case Example: An educational blog opts for Plausible to track user engagement metrics without impacting site performance or user privacy.
Source: zeabur.com
Top 5 open source alternatives to Google Analytics
Plausible is a newer kid on the open source analytics tools block. Itโ€™s lean, itโ€™s fast, and only collects a small amount of information โ€” that includes numbers of unique visitors and the top pages they visited, the number of page views, the bounce rate, and referrers. Plausible is simple and very focused.
Source: opensource.com
Privacy-oriented alternatives to Google Analytics
I learned about Plausible just recently, but they deserve to be on top of this list for me. Their platform is completely Open Source on GitHub under the MIT license. I personally also like that itโ€™s written in Elixir.

ForthWrite Reviews

  1. curtisboortz
    ยท Founder at ForthWrite ยท
    I built ForthWrite to fix generic AI email, and I still use it every day

    I built ForthWrite because I kept sending emails that sounded like they came from the same generic AI as everyone else. After launching it, I still use it for my own inbox every day, which is about the most honest endorsement I can give.

    The Chrome extension lives inside Gmail and Outlook on the web. Open a thread, hit Alt+Shift+D, and a draft comes back in your voice, not a template. The free tier is real: 10 drafts per week, no API key, no credit card. Voice matching is included on free, because that is the point.

    What keeps it useful compared to Gemini or a chat tab: it learns from what you actually send. Every edit you make before hitting send becomes a signal. Over time the drafts drift closer to how you really write, and the dashboard shows the improvement curve so you can see it happening.

    The web compose surface lets you draft from forthwrite.ai without installing anything, useful for people who want to try before committing to the extension.

    Standard adds recipient-aware and intent-aware drafting plus AI coaching. Pro adds auto-draft (replies waiting when you open Gmail), batch replies, and Prompt Lab for version-controlling your prompts. Teams adds a shared persona and seat-level analytics.

    ForthWrite is not for everyone. If you just need quick replies and tone does not matter, Gemini is free and already in your inbox. ForthWrite is for people where tone does matter: client communication, relationship-driven threads, external correspondence where sounding off costs something real.

    Disclosure: I am the founder and use it daily. Happy to answer questions in the comments.

    ๐Ÿ Competitors: Jace.ai, Fyxer, Mailmeteor
    ๐Ÿ‘ Pros:    Drafts land inside gmail and outlook; no copy-pasting from a chat window|Voice matching is on the free tier, not paywalled behind paid plans|No api key, no credit card to start; free tier runs on a server-side proxy|Learns from every edit you make before sending; drafts improve over time|Full keyboard flow: alt+shift+d to draft in any thread, no mouse required|Byok on paid plans, 9 providers supported, keys encrypted at rest|Web compose at forthwrite.ai works without installing the extension at all
    ๐Ÿ‘Ž Cons:    10 free drafts/week is enough to evaluate, not enough for a heavy inbox|Auto-draft, batch replies, and prompt lab all require the pro tier|Early-stage product; fewer third-party integrations than mature inbox tools|No mobile app: the extension and add-in are desktop-only (chrome on web, or the outlook desktop add-in)

Social recommendations and mentions

Based on our record, Plausible.io seems to be more popular. It has been mentiond 215 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Plausible.io mentions (215)

  • Chris Banes' Skills Repo: Claude Code Meets Android Development
    Also a small tooling aside โ€” if you're tracking how often skills get used across your team (or just want analytics on your dev blog without the GDPR cookie banner dance), privacy-focused options like Umami or Plausible give you full data ownership and a much lighter footprint than Google Analytics. I migrated two side projects to Umami last year and haven't looked back. - Source: dev.to / about 2 months ago
  • Migrating Off Google Analytics: Umami vs Plausible vs Fathom
    So this post is about something I've been chewing on for months but finally moved on: ripping Google Analytics out of three side projects and picking a privacy-focused alternative. Specifically, I'll compare Umami, Plausible, and Fathom โ€” the three I actually evaluated โ€” and walk through the migration steps that worked for me. - Source: dev.to / about 2 months ago
  • Google Analytics Alternatives: Umami vs Plausible vs Fathom in 2026
    Plausible is what I recommend when someone wants to set it up and forget about it. It's an EU-based company, the data stays in the EU, and they're very transparent about their infrastructure. - Source: dev.to / 2 months ago
  • Migrating from Google Analytics to Privacy-Focused Alternatives
    Plausible is also open-source with a self-hosted option, but their cloud-hosted product is where most people land. It's polished, opinionated, and genuinely pleasant to use. - Source: dev.to / 2 months ago
  • Qwen 3 vs Llama 3: Configuring Local LLMs for Actual Performance
    I've been using Umami for this โ€” it's a self-hosted, privacy-focused analytics tool that doesn't require cookie banners and is fully GDPR-compliant out of the box. Compared to alternatives like Plausible (also excellent, but their hosted plan costs more) or Fathom (hosted-only, pricier), Umami hits a sweet spot of simplicity and zero cost if you self-host. You get clean dashboards showing endpoint usage, response... - Source: dev.to / 3 months ago
View more

ForthWrite mentions (0)

We have not tracked any mentions of ForthWrite yet. Tracking of ForthWrite recommendations started around Jun 2026.

What are some alternatives?

When comparing Plausible.io and ForthWrite, you can also consider the following products

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Superhuman - Superhuman is an email management tool.

Fathom Analytics - Simple, trustworthy website analytics (finally)

Gemini - Gemini, formerly known as Bard, is a generative artificial intelligence chatbot developed by Google. Based on the large language model (LLM) of the same name, it was launched in 2023 in response to the rise of OpenAI's ChatGPT.

Matomo - Matomo is an open-source web analytics platform

Lavender - Realtime coaching for sales emails.