Odomly
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Odomly is an Australian-built odometer, trip and expense platform for drivers and fleets.
The problem. Nobody wants to keep the logbook. Trips go unrecorded, receipts collect in the glovebox, rego and service dates slip past, and at tax time the numbers don't reconcile. For a sole trader that is a deduction they will never claim. For a fleet it is FBT exposure and a manager chasing records that were never written down.
Who uses it. Sole traders, tradies, rideshare and delivery drivers, and employees claiming car expenses use the Individual plans for an ATO-compliant logbook. Small-to-mid fleets of roughly 2 to 50 vehicles - trades, delivery, courier, transport and field service operators - use the Fleet plans to run vehicles, drivers, approvals and cost reporting from one dashboard. It is the same platform underneath, so growing from one vehicle to a dozen means no migration and no re-entered history.
What is different. Odometer readings are photo-verified against the vehicle rather than typed from memory at the end of the quarter. Fleet plans are priced per driver seat with unlimited vehicles, so vehicle-heavy operations are not charged for owning equipment. Reports are generated to ATO logbook and FBT standards rather than adapted from an overseas product, and deduction rates are maintained as configuration so they stay current. Oddie, an optional AI assistant, answers plain-English questions about vehicles and costs.
Also included. Expense and receipt capture by photo or email, fuel card tracking, cost-per-vehicle reporting, service and rego reminders, incident reporting, shared-vehicle booking, and role-based permissions.
Pricing. Personal Free is permanent and needs no credit card. Paid plans start at A$14.95 per month for individuals and A$16.50 per driver seat per month for fleets, in Australian dollars including GST. There is no time-limited trial.
Odomly is a product of Star Date Pty Ltd, Melbourne.
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Odomly
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Odomly's answer
Two groups, served by the same platform.
Individuals who need an ATO-compliant logbook. Sole traders, tradies, rideshare and delivery drivers, real estate and sales reps, and employees claiming car expenses at tax time. The common thread is that keeping the logbook is a chore they will otherwise skip, and skipping it costs them a deduction.
Small-to-mid fleet operators, roughly 2 to 50 vehicles. Trades and construction, delivery and courier, transport, and field service businesses. Usually there is no dedicated fleet manager - it is an owner, an office manager or a bookkeeper who inherited the job, and they need vehicles, drivers, approvals, costs and FBT exposure visible in one place without a telematics rollout.
Geographically the audience is Australian, because the compliance model, the reporting standards and the GST-inclusive pricing are all built to Australian rules.
Haystack Analytics's answer:
Engineering Leaders and Managers
Odomly's answer
If you are in Australia and the logbook is the reason you are looking, Odomly is built for that case rather than adapted to it. Reports come out to ATO logbook and FBT standards, prices are quoted in Australian dollars including GST, and support is in Melbourne rather than a timezone away.
If you run vehicles rather than just drive one, the pricing model is the practical difference. Fleet plans are licensed per driver seat with unlimited vehicles, so a two-person crew sharing six utes pays for two seats. Most competitors charge per vehicle, which penalises exactly the operators who own the most equipment.
If you are starting as a sole trader, the free tier is permanent rather than a countdown - 20 trips and 20 manual expenses per calendar month on one vehicle, no credit card. There is no time-limited trial to forget to cancel, and the same account grows into the Fleet plans without a migration.
Where Odomly is not the answer: it is not a telematics or live GPS tracking platform, and it is not aimed at large fleets running hundreds of vehicles.
Odomly's answer
Three things, and they are all consequences of building for Australian tax rather than adapting an overseas product to it.
The individual and fleet products are the same platform underneath, so a sole trader who grows into a small fleet does not change systems or re-enter history.
Based on our record, Haystack Analytics seems to be more popular. It has been mentiond 2 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.
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