Software Alternatives, Accelerators & Startups

Measured.com VS DataTap

Compare Measured.com VS DataTap and see what are their differences

Measured.com logo Measured.com

Measured incrementality measurement informs cross-channel media investment decisions, providing source-of-truth reporting and a privacy-compliant data warehouse to store and maintain marketing data.

DataTap logo DataTap

Adverity is the best data intelligence software for data-driven decision making. Connect to all your sources and harmonize the data across all channels.
  • Measured.com Landing page
    Landing page //
    2023-08-04

Measured helps brands grow by identifying media’s incremental contribution to business outcomes and providing a single source of truth for media investment decisions. The Measured Intelligence Suite provides marketers with transparent experimentation across all media channels and delivers ongoing actionable insights to increase efficiency and scale media for maximum growth. Measured experiments are powered by a marketing data warehouse that was purpose built for analytics, providing a privacy-compliant place to store, manage and utilize valuable marketing data from across the business.

  • DataTap Landing page
    Landing page //
    2023-10-14

Measured.com videos

Overview from CEO

DataTap videos

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Category Popularity

0-100% (relative to Measured.com and DataTap)
Marketing Analytics
22 22%
78% 78
Data Integration
0 0%
100% 100
Marketing Platform
100 100%
0% 0
ETL
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Measured.com and DataTap

Measured.com Reviews

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DataTap Reviews

Funnel.io — Data integration platform with 500+ data sources
Adverity offers a data integration and data visualisation platform. Like Datorama, it let’s you connect all marketing data and visualise it in it’s own platform. It also let’s you visualise data in your favorite BI platform such as Data Studio or Power BI
Source: www.windsor.ai

Social recommendations and mentions

DataTap might be a bit more popular than Measured.com. We know about 1 link to it since March 2021 and only 1 link to Measured.com. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Measured.com mentions (1)

  • How do you/your team prove Display or YouTube’s halo effect?
    If you have the resources, you do it with MMM (media mix modeling through someone like Neustar) or 3rd party incrementality tests through a vendor like Measured. Source: about 2 years ago

DataTap mentions (1)

What are some alternatives?

When comparing Measured.com and DataTap, you can also consider the following products

Adobe Marketing Cloud - End-to-end digital marketing

Funnel.io - Marketing analytics software for e-commerce companies and online marketers that automatically...

Rockerbox - Rockerbox is a real-time user intent that developed the technology to determine user's intent based on recent browsing habits.

Workato - Experts agree - we're the leader. Forrester Research names Workato a Leader in iPaaS for Dynamic Integration. Get the report. Gartner recognizes Workato as a “Cool Vendor in Social Software and Collaboration”.

Oribi - Analytics for marketing & product teams

Segment - We make customer data simple.