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Matomo VS Pickcel

Compare Matomo VS Pickcel and see what are their differences

Matomo

Matomo is an open-source web analytics platform

Rating
5.0 · 1 review
Pricing
Open source
Alternatives Is it good?
Pickcel

Pickcel is easy to use cloud based digital signage software packed with powerful tools & features to drive your digital signage displays.

Rating
5.0 · 1 review
Pricing
Freemium Free trial $15 / Monthly (Per display)
Alternatives Is it good?
Preferred Patron
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Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

Based on our record, Matomo seems to be more popular. It has been mentioned 86 times since March 2021.

social mentions
86 vs 0
user rating
5.0 vs 5.0
Analytics popularity
100% vs 0%
alternatives listed
240+ vs 87

Base details

Website, pricing, platforms and company facts side by side.

Matomo
Pickcel
Website matomo.org pickcel.com
Pricing
Open source Official pricing
Freemium Free trial $15 / Monthly (Per display) Official pricing
Platforms —
Windows Android Browser Linux REST API Chrome OS +3
Company Startup from New Zealand —
Listed in
Analytics Web Analytics Open Source Privacy +1
Digital Signage Kiosk Advertising Display Advertising Marketing Platform PR And Advertising Services Local Advertising +4

About Matomo and Pickcel

In their own words, as submitted to SaaSHub.

Matomo
Pickcel

No description of Matomo yet.

Pickcel is a cloud-based Digital Signage software solution. Pickcel is very easy to use and packed with powerful features to drive any digital signage requirement. You can upload creatives, create composition, schedule and publish contents to your digital displays anywhere from the cloud...

Read more about Pickcel

Features and specs

What each product offers, as listed by its team.

Matomo 6 features
Pickcel 5 features
  • Open Source
    Matomo is an open-source platform, allowing for customization and transparency in how data is collected and processed.
  • Data Ownership
    Users have full ownership of their data, ensuring that no third-party entities have access to sensitive information.
  • Privacy Compliance
    Matomo is designed with privacy in mind, making it easier to comply with GDPR, CCPA, and other data protection regulations.
  • Self-Hosting Option
    Matomo can be self-hosted, giving users complete control over their data security and server environment.
  • Feature-Rich
    The platform offers a wide range of features, including A/B testing, heatmaps, session recording, and more.
  • Community Support
    A large community of users and developers contributes plugins, improvements, and support, enriching the ecosystem.

Possible disadvantages

  • Complex Setup
    The initial setup, especially for self-hosted versions, can be complex and time-consuming, requiring technical expertise.
  • Resource Intensive
    Running Matomo, particularly its self-hosted version, can be resource-intensive, requiring significant server capabilities.
  • Cost for Advanced Features
    While the basic version is free, advanced features and cloud hosting come at a cost, which might be expensive for small businesses.
  • Limited Integrations
    Matomo offers fewer integrations with other marketing and analytics tools compared to some other platforms like Google Analytics.
  • Learning Curve
    New users may find the interface and advanced features challenging to learn and navigate initially.
  • Performance Issues
    Some users report performance issues, particularly with large volumes of data or on less powerful servers.
  • User-Friendly Interface
    Pickcel provides an intuitive interface that makes it easy for users to navigate and manage content without requiring technical expertise.
  • Scalability
    The platform supports scalability, allowing businesses to expand their digital signage network as needed without technical hurdles.
  • Content Management Features
    Pickcel offers robust content management capabilities, including scheduling, live feeds, and real-time updates, enabling dynamic and effective content display.
  • Versatility
    Supports a wide range of media types and integrations with third-party applications, providing flexibility for various use cases.
  • Cloud-Based
    Being a cloud-based solution, Pickcel allows remote management and reduces the need for on-site hardware, making it convenient for multi-location deployments.

Possible disadvantages

  • Dependency on Internet
    As a cloud-based service, a stable internet connection is required, which could be a limitation in areas with poor connectivity.
  • Learning Curve for Advanced Features
    While the basic interface is user-friendly, mastering advanced features may require additional time and training.
  • Cost
    The pricing model, particularly for large-scale deployments, may be a concern for small businesses with limited budgets.
  • Technical Support
    Although generally reliable, some users might find that technical support response times could be improved.
  • Feature Limitations in Basic Plans
    Some advanced features and customizations are only available in higher-tier plans, which may limit functionality for users on basic plans.

Analysis

An editorial look at what each product does well and who it suits.

Matomo
Pickcel

Overall verdict

  • Matomo is a good choice for those who prioritize data privacy and require a comprehensive analytics tool that can be self-hosted. It's especially suitable for organizations hesitant about sharing data with third-party services and for those looking for customizable and transparent analytics solutions.

Why this product is good

  • Matomo is a popular open-source web analytics platform that provides in-depth insights into website traffic, user behavior, conversion rates, and more. It's considered a robust alternative to Google Analytics, with a focus on data privacy, as users can host the platform on their own servers or use Matomo's cloud-based service. Matomo offers features such as heatmaps, session recordings, goal tracking, and more, which can be particularly valuable for businesses looking to gain a detailed understanding of their website performance while maintaining control over their data.

Recommended for

  • Privacy-conscious businesses
  • Web developers
  • Data analysts
  • E-commerce sites
  • Organizations with in-house IT capabilities
  • Government and educational institutions
  • Non-profits looking for cost-effective solutions

No analysis of Pickcel yet.

Videos

Walkthroughs and reviews on video.

Matomo 5 videos + Add
Pickcel 0 videos + Add

Matomo Analytics - Dashboards

More videos

  • - WP-Matomo (WP-Piwik) Review: Open Source Analytics For WordPress
  • - What are the differences between Matomo Analytics and Google Analytics
  • - AMU WEBD122 - Spohnholtz Piwik Analytics Review
  • - Matomo On-Premise installation overview

No Pickcel videos yet. You could help us improve this page by suggesting one.

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
Matomo
Pickcel
100% 100%
Analytics
0% 0%
0% 0%
Digital Signage
100% 100%
100% 100%
Web Analytics
0% 0%
0% 0%
Marketing Platform
100% 100%

User comments

Share your experience with using Matomo and Pickcel. For example, how are they different and which one is better?

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

Matomo 5.0 · 1 review
Pickcel 5.0 · 1 review

View more

  • So easy to use.
    SaaSHub review
    · Feb 2022

    I have been using cloud signage software for a while now and I love it. It's so easy to use, the interface is very simple and it allows me to publish content on my displays very easily. When you get this software you...

Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Matomo 86 mentions
Pickcel 0 mentions

View more

Tracking Pickcel since Mar 2021.

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