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Matomo VS Embeddable

Compare Matomo VS Embeddable and see what are their differences

Matomo

Matomo is an open-source web analytics platform

Rating
5.0 · 1 review
Pricing
Open source
Alternatives Is it good?
Embeddable

The toolkit for building fast, interactive, fully-custom analytics experiences into your app.

Rating
0 reviews
Pricing
Paid
Alternatives Is it good?
Sales Blueprint Architect
Close More Business sponsored
Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

Based on our record, Matomo seems to be a lot more popular than Embeddable. While we know about 86 links to Matomo, we've tracked only 2 mentions of Embeddable.

social mentions
86 vs 2
Analytics popularity
100% vs 0%
alternatives listed
240+ vs 75

Base details

Website, pricing, platforms and company facts side by side.

Matomo
Embeddable
Website matomo.org embeddable.com
Pricing
Open source Official pricing
Paid
Company Startup from New Zealand Startup from the United Kingdom · 20 - 49 employees · 2023
Listed in
Analytics Web Analytics Open Source Privacy +1
Embedded Analytics Dashboard Software Data Visualization Business Intelligence Data Dashboard Customer-facing Analytics Data Analysis Data Analytics Reporting Platform Reporting & Dashboard +7

About Matomo and Embeddable

In their own words, as submitted to SaaSHub.

Matomo
Embeddable

No description of Matomo yet.

Build Remarkable Analytics Experiences. No more 'Build vs. Buy'. Embeddable is the embedded analytics tool where you own the front-end code and we handle everything else. Now you can build fully-bespoke, fast-loading charts and dashboards in your app without the engineering costs. Delight your...

Read more about Embeddable

Features and specs

What each product offers, as listed by its team.

Matomo 6 features
Embeddable 14 features
  • Open Source
    Matomo is an open-source platform, allowing for customization and transparency in how data is collected and processed.
  • Data Ownership
    Users have full ownership of their data, ensuring that no third-party entities have access to sensitive information.
  • Privacy Compliance
    Matomo is designed with privacy in mind, making it easier to comply with GDPR, CCPA, and other data protection regulations.
  • Self-Hosting Option
    Matomo can be self-hosted, giving users complete control over their data security and server environment.
  • Feature-Rich
    The platform offers a wide range of features, including A/B testing, heatmaps, session recording, and more.
  • Community Support
    A large community of users and developers contributes plugins, improvements, and support, enriching the ecosystem.

Possible disadvantages

  • Complex Setup
    The initial setup, especially for self-hosted versions, can be complex and time-consuming, requiring technical expertise.
  • Resource Intensive
    Running Matomo, particularly its self-hosted version, can be resource-intensive, requiring significant server capabilities.
  • Cost for Advanced Features
    While the basic version is free, advanced features and cloud hosting come at a cost, which might be expensive for small businesses.
  • Limited Integrations
    Matomo offers fewer integrations with other marketing and analytics tools compared to some other platforms like Google Analytics.
  • Learning Curve
    New users may find the interface and advanced features challenging to learn and navigate initially.
  • Performance Issues
    Some users report performance issues, particularly with large volumes of data or on less powerful servers.
  • Cloud-Hosted Option
  • Self-Hosted Option
  • Frontend SDK
  • No-code Dashboard Builder
  • Performant Embedding
  • Row-Level Security
  • Configurable Cache
  • Compatible with Major Databases
  • Compatible with Charting Libraries
  • Template Charting Components Provided
    Included
  • Dedicated Account Management
  • Version Control
  • Audit Logs
  • Documentation

Analysis

An editorial look at what each product does well and who it suits.

Matomo
Embeddable

Overall verdict

  • Matomo is a good choice for those who prioritize data privacy and require a comprehensive analytics tool that can be self-hosted. It's especially suitable for organizations hesitant about sharing data with third-party services and for those looking for customizable and transparent analytics solutions.

Why this product is good

  • Matomo is a popular open-source web analytics platform that provides in-depth insights into website traffic, user behavior, conversion rates, and more. It's considered a robust alternative to Google Analytics, with a focus on data privacy, as users can host the platform on their own servers or use Matomo's cloud-based service. Matomo offers features such as heatmaps, session recordings, goal tracking, and more, which can be particularly valuable for businesses looking to gain a detailed understanding of their website performance while maintaining control over their data.

Recommended for

  • Privacy-conscious businesses
  • Web developers
  • Data analysts
  • E-commerce sites
  • Organizations with in-house IT capabilities
  • Government and educational institutions
  • Non-profits looking for cost-effective solutions

No analysis of Embeddable yet.

Videos

Walkthroughs and reviews on video.

Matomo 5 videos + Add
Embeddable 0 videos + Add

Matomo Analytics - Dashboards

More videos

  • - WP-Matomo (WP-Piwik) Review: Open Source Analytics For WordPress
  • - What are the differences between Matomo Analytics and Google Analytics
  • - AMU WEBD122 - Spohnholtz Piwik Analytics Review
  • - Matomo On-Premise installation overview

No Embeddable videos yet. You could help us improve this page by suggesting one.

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
Matomo
Embeddable
100% 100%
Analytics
0% 0%
0% 0%
Data Dashboard
100% 100%
100% 100%
Web Analytics
0% 0%
0% 0%
Business Intelligence
100% 100%

Questions & Answers

As answered by people managing Matomo and Embeddable.

How would you describe the primary audience of your product?

Embeddable's answer:

Software companies who care about the UX and loading speed of their customer-facing analytics.

What makes your product unique?

Embeddable's answer:

Get the best of 'Build vs. Buy' in one stack-agnostic solution. Embeddable gives you full control over the frontend of your analytics experience, and handles the backend for you. No longer do you have to choose between a limited out-of-the-box solution, or building everything from scratch.

What's the story behind your product?

Embeddable's answer:

Embeddable is from the team behind Trevor.io -- a popular internal BI tool which also allows you to embed dashboards into your app. We realised embedding dashboards from a BI tool into your app wasn't the 'dream solution', and building analytics from scratch was super expensive... so we built Embeddable from the ground up to enable teams to deliver fully-bespoke, highly-performant analytics in their apps for their customers in 10% of the time.

Who are some of the biggest customers of your product?

Embeddable's answer:

  • Scalapay
  • Adthena
  • Irwin
  • EtonX
  • Resident Advisor
  • Facilities Solutions Group (FSG)
  • Multibrain
  • Raydiant
  • ThinkCERCA
  • Tixly
  • Softools
  • Faheem App
  • Just Move In
  • Any Creek

Why should a person choose your product over its competitors?

Embeddable's answer:

If you want full control over the UX of your customer-facing analytics experience, but don't want to invest months of developer time on building and maintaining a fully-custom build -- OR -- if you're using an embedded analytics too already that loads slowly and doesn't look and feel like the rest of your platform.

User comments

Share your experience with using Matomo and Embeddable. For example, how are they different and which one is better?

Log in or Post with

Reviews and articles

External articles and on-site reviews we used to compare the two products.

Matomo 5.0 · 1 review
Embeddable no reviews yet

View more

  • 6 Best Looker alternatives
    trevor.io · Jun 2024

    After a successful, oversubscribed Private Beta, Embeddable is now publicly available. More information on how to work with Embeddable can be found on their homepage at embeddable.com. Get in touch with the Embeddable...

  • Power BI Embedded vs Looker Embedded: Everything you need to know
    embeddable.com · Nov 2023

    The main differences between Power BI Embedded and Embeddable are performance, price, and customizability. Embeddable gives you full control over your charting components and data models. It’s also built from the...

  • Embedded analytics in B2B SaaS: A comparison
    medium.com · Nov 2023

    I’m happy to say that we’ve enrolled in the beta program of Embeddable. After learning all the above it seems like this is the option we’d want to invest in. We’ll keep you posted on how this pans out, but we’re...

Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Matomo 86 mentions
Embeddable 2 mentions

View more

  • AI in BI tools: why we're not there yet
    Then comes data modeling. BI tools such as Embeddable need to know how different tables and fields relate to each other. Someone has to define what terms like “top customer” or “Q3 revenue” actually mean. Without this, the AI won't know... - Source: dev.to / over 1 year ago
  • Apache Superset
    It’s still pretty new but build by an experienced team. It’s commercial software though. https://embeddable.com/. - Source: Hacker News / over 2 years ago

Alternatives to Matomo and Embeddable

When comparing Matomo and Embeddable, you can also consider the following products.

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