Software Alternatives, Accelerators & Startups

Insightly VS ForthWrite

Compare Insightly VS ForthWrite and see what are their differences

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Insightly logo Insightly

Insightly is the easy, powerful and affordable online Customer Relationship & Project Management Software used by over 400,000 small businesses world wide

ForthWrite logo ForthWrite

Email that sounds like you, and gets measurably more like you every week. Drafts in Gmail, Outlook, and the browser. Free to start.
Visit Website
  • Insightly Landing page
    Landing page //
    2023-07-14
  • ForthWrite Landing Page
    Landing Page //
    2026-06-19
  • ForthWrite Dashboard
    Dashboard //
    2026-06-19
  • ForthWrite In Gmail
    In Gmail //
    2026-06-19
  • ForthWrite Pricing
    Pricing //
    2026-06-19

ForthWrite is an AI email writing assistant for Gmail and Outlook that learns your writing style from your real sent mail. The more you use it, the more it sounds like you. Get smart drafts in seconds, auto-draft replies before you open your inbox, and maintain your personal voice at scale. Free to start, no credit card required. Works inside Gmail and Outlook on the web.

How it works

ForthWrite captures your tone, sentence rhythm, and sign-offs from your actual sent emails, then uses that profile to generate drafts that match how you write, not a generic AI voice. Every draft you edit or send improves the model over time.

Key features

  • Auto-draft: replies waiting in Gmail before you open your inbox
  • Voice matching from your real sent mail, not templates
  • Recipient-aware drafts that adapt to who you are emailing
  • Prompt Lab for version-controlling and A/B testing your persona prompt
  • BYOK support: bring your own API key for Claude, OpenAI, Grok, Mistral, and more
  • Works in Gmail and Outlook on the web, plus a standalone browser widget
  • Training data export and full data portability

Who uses it

Professionals who send high volumes of relationship-critical email: lawyers, financial advisors, recruiters, account executives, founders, and anyone who wants their inbox handled without sounding like a chatbot wrote it.

Pricing

Free tier includes 10 drafts per week with no credit card required. Paid plans start at $12/month and include unlimited drafts, custom persona prompts, and auto-draft.

Insightly

$ Details
-
Platforms
-
Release Date
-
Startup details
Country
United States

ForthWrite

$ Details
freemium $12.0 / Monthly (Standard plan)
Platforms
Web
Release Date
2026 June
Startup details
Country
United States
State
California
City
San Diego
Founder(s)
Curtis Boortz
Employees
1 - 9

Insightly features and specs

  • User-Friendly Interface
    Insightly features a straightforward and intuitive interface, making it easy for users to navigate through the platform and manage their tasks efficiently.
  • Integration Capabilities
    Insightly seamlessly integrates with a wide range of third-party applications such as Google Workspace, Microsoft Office, and various marketing automation tools, facilitating smoother workflow integration.
  • Customizable
    The platform offers a high degree of customization options for dashboards, fields, and workflows, allowing organizations to tailor the CRM to meet their specific needs.
  • Project Management Features
    In addition to CRM functionalities, Insightly provides robust project management tools that help teams manage projects, tasks, and deadlines within the same platform.
  • Mobile Accessibility
    Insightly offers a mobile app that ensures users can access CRM data anytime and anywhere, adding a layer of flexibility for on-the-go professionals.

Possible disadvantages of Insightly

  • Limited Custom Reports
    The reporting functionalities can be somewhat limited, particularly for creating complex custom reports, which could hinder advanced data analysis needs.
  • Learning Curve
    While generally user-friendly, some advanced features and customization options require a steeper learning curve, and users might need time to get fully acquainted.
  • Price
    Insightly's pricing can be on the higher side, especially for smaller businesses or startups that might have limited budgets for CRM solutions.
  • Customer Support
    Some users have reported that the customer support response times can be slow, and the quality of support varies, which might pose challenges when urgent issues arise.
  • Feature Limitations on Lower Tiers
    Some of the more advanced CRM and project management features are only available on higher-tier plans, which may limit functionality for users on basic or lower-tier packages.

ForthWrite features and specs

  • Voice Matching
    Learns from your real sent mail, not templates
  • Auto-draft replies
    Replies waiting in Gmail before you open your inbox
  • Batch-drafting
    Draft replies for your entire inbox with one click
  • Works in browser
    Gmail, Outlook, and web browsers
  • BYOK support
    Claude, OpenAI, Grok, Mistral, and more
  • Prompt Lab
    Version control and A/B test your persona prompt
  • Free tier
    10 drafts per week, no credit card required

Analysis of ForthWrite

Overall verdict

  • I don't have verified information about a product called ForthWrite (forthwrite.ai). I cannot confirm its features, quality, or reputation, so I'm unable to provide an accurate assessment of whether it's good.

Why this product is good

  • No reliable data available on this specific product in my knowledge base
  • This may be a newer product, a niche tool, or possibly a fictional/hypothetical name
  • Providing details without verified information could result in inaccurate or fabricated claims

Recommended for

  • Unable to determine without verified product information
  • Consider checking the official website, user reviews on platforms like G2 or Trustpilot, and independent tech review sites for accurate details

Insightly videos

Insightly Review | CRM Software | Pearl Lemon Reviews

More videos:

  • Review - Insightly CRM Review & Pricing - What We Think About Insightly
  • Demo - Insightly CRM Demo

ForthWrite videos

No ForthWrite videos yet. You could help us improve this page by suggesting one.

Add video

Category Popularity

0-100% (relative to Insightly and ForthWrite)
CRM
100 100%
0% 0
Writing Tools
0 0%
100% 100
Sales
100 100%
0% 0
Email
0 0%
100% 100

Questions & Answers

As answered by people managing Insightly and ForthWrite.

Which are the primary technologies used for building your product?

ForthWrite's answer:

Next.js, React, Supabase, Anthropic Claude, OpenAI, Stripe, Vercel, Chrome Extensions API

What makes your product unique?

ForthWrite's answer:

ForthWrite learns your writing style from your actual sent mail, not a generic prompt. Every draft sounds like you wrote it because it was trained on how you actually write. It also auto-drafts replies before you open your inbox, so your email is partially handled before your day starts.

Why should a person choose your product over its competitors?

ForthWrite's answer:

Most AI email tools give you a blank box and a "write for me" button. ForthWrite builds a voice profile from your sent history and gets more accurate with every draft you edit or send. Unlike ChatGPT or Gemini, it works natively inside Gmail and Outlook with no copy-paste. Unlike Lavender, it writes the draft, not just scores it.

How would you describe the primary audience of your product?

ForthWrite's answer:

Professionals who send high volumes of relationship-critical email and cannot afford to sound generic: lawyers, financial advisors, recruiters, account executives, consultants, and founders managing their own inbox.

What's the story behind your product?

ForthWrite's answer:

Built out of frustration with AI writing tools that produce text that sounds nothing like the person sending it, and as a way to handle large amounts of daily email. The core insight was that your sent mail is the best training data you already have, and no tool was using it.

User comments

Share your experience with using Insightly and ForthWrite. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Insightly and ForthWrite

Insightly Reviews

  1. Awesome.

    I recently tried out Insightly's servise and I absolutely appreciate it! It's extremely intuitive and user-friendly, making it easy for me to keep track of all my customer relationships as well as manage projects. Plus, the pricing is very affordable compared to some of the other similiar to this project management systems out there - a total win! I highly recommend Insightly.


Top 9 Best Copper CRM Alternatives for Businesses in 2023
Insightly is a CRM designed for businesses that have a straightforward and uncomplicated sales process. Their user interface is intuitive and enables the building of unique pipelines, as well as all of the tools and capabilities required to manage them. Filtering options in Insightly are popular among users because they allow enormous lists to be divided into smaller, more...
Source: magenest.com
Top 21 Salesforceโ€™s Competitors and Alternatives
With Insightly, users can create multi-step business processes and automate emailing, lead routing, reporting, record linking, and more. According to Insightly founder Antony Smith, this CRM software is designed for small businesses. Insightlyโ€™s features make it a worthy Salesforce alternative. [18]
14 Best Copper CRM Alternatives to Use in 2022
Insightly is a CRM alternative to Copper that can align multiple business divisions and bring them to a single platform. Automate alerts, task assignment, data entry, etc., to save valuable time and eliminate manual errors. The CRM helps you engage with prospects and customers more effectively with personalized emails. You can access the CRM data from any mobile device,...
10 Best eCommerce CRM Softwares | eCommerce Solutions 2020
Insightly also has mobile apps for iOS, Android, and Kindle. It can also integrate with all significant emailing apps like Gmail, Outlook, and MailChimp. It's a simple but effective tool and one which many companies (mainly small) choose to go for.
22 Best Wrike Alternatives For Project Management in 2020 (Free & Paid)
Pros: Hereโ€™s another excellent option for a specific niche because Insightly gets terrific reviews from sales teams. The Insightly features include tracking activities, updating information on prospective clients, and generating reports. It also has a mobile app.

ForthWrite Reviews

  1. curtisboortz
    ยท Founder at ForthWrite ยท
    I built ForthWrite to fix generic AI email, and I still use it every day

    I built ForthWrite because I kept sending emails that sounded like they came from the same generic AI as everyone else. After launching it, I still use it for my own inbox every day, which is about the most honest endorsement I can give.

    The Chrome extension lives inside Gmail and Outlook on the web. Open a thread, hit Alt+Shift+D, and a draft comes back in your voice, not a template. The free tier is real: 10 drafts per week, no API key, no credit card. Voice matching is included on free, because that is the point.

    What keeps it useful compared to Gemini or a chat tab: it learns from what you actually send. Every edit you make before hitting send becomes a signal. Over time the drafts drift closer to how you really write, and the dashboard shows the improvement curve so you can see it happening.

    The web compose surface lets you draft from forthwrite.ai without installing anything, useful for people who want to try before committing to the extension.

    Standard adds recipient-aware and intent-aware drafting plus AI coaching. Pro adds auto-draft (replies waiting when you open Gmail), batch replies, and Prompt Lab for version-controlling your prompts. Teams adds a shared persona and seat-level analytics.

    ForthWrite is not for everyone. If you just need quick replies and tone does not matter, Gemini is free and already in your inbox. ForthWrite is for people where tone does matter: client communication, relationship-driven threads, external correspondence where sounding off costs something real.

    Disclosure: I am the founder and use it daily. Happy to answer questions in the comments.

    ๐Ÿ Competitors: Jace.ai, Fyxer, Mailmeteor
    ๐Ÿ‘ Pros:    Drafts land inside gmail and outlook; no copy-pasting from a chat window|Voice matching is on the free tier, not paywalled behind paid plans|No api key, no credit card to start; free tier runs on a server-side proxy|Learns from every edit you make before sending; drafts improve over time|Full keyboard flow: alt+shift+d to draft in any thread, no mouse required|Byok on paid plans, 9 providers supported, keys encrypted at rest|Web compose at forthwrite.ai works without installing the extension at all
    ๐Ÿ‘Ž Cons:    10 free drafts/week is enough to evaluate, not enough for a heavy inbox|Auto-draft, batch replies, and prompt lab all require the pro tier|Early-stage product; fewer third-party integrations than mature inbox tools|No mobile app: the extension and add-in are desktop-only (chrome on web, or the outlook desktop add-in)

What are some alternatives?

When comparing Insightly and ForthWrite, you can also consider the following products

Pipedrive - Sales pipeline software that gets you organized. Helps you focus on the right deals, so easy to use that salespeople just love it. Great for small teams.

Superhuman - Superhuman is an email management tool.

Zoho CRM - Omnichannel CRM for Businesses of all sizes

Gemini - Gemini, formerly known as Bard, is a generative artificial intelligence chatbot developed by Google. Based on the large language model (LLM) of the same name, it was launched in 2023 in response to the rise of OpenAI's ChatGPT.

Copper - Copper (formerly ProsperWorks) is easy-to-use customer relationship management for small businesses. Capture contacts and sales leads direct from Gmail with our simple CRM.

Lavender - Realtime coaching for sales emails.