Ghost VS Postcards

Compare Ghost VS Postcards and see what are their differences

Rating: 0 reviews
Pricing: Open source Paid Free trial $36 / Monthly (100k views/month, 2 users)

Rating: 0 reviews

InboxAlly

Enterprise Email Warmup. Sender Domain Reputation Repair Tool to get out of spam and see open rates more than double in 4 to 14 days. We engage with your emails to teach mailbox providers not to send your email to the spam or the promotions folder. sponsored

Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

Based on our record, Ghost seems to be a lot more popular than Postcards. While we know about 197 links to Ghost, we've tracked only 4 mentions of Postcards.

social mentions: 197 vs 4
Blogging popularity: 100% vs 0%
alternatives listed: 240+ vs 185

Base details

Website, pricing, platforms and company facts side by side.

	Ghost	Postcards
Website	ghost.org	designmodo.com
Pricing	Open source Paid Free trial $36 / Monthly (100k views/month, 2 users) Official pricing	—
Company	Startup from the United Kingdom	—
Listed in	Blogging CMS Blogging Platform Website Builder +1	Email Marketing Email Newsletters Email Productivity HTML To PDF +1

Features and specs

What each product offers, as listed by its team.

Ghost 5 features

Postcards 5 features

User-Friendly Interface
Ghost offers a clean and intuitive interface that makes content management straightforward, even for those without technical expertise.
Speed and Performance
Ghost is built on modern technology like Node.js which makes it faster and more efficient compared to some traditional CMS platforms.
SEO Optimized
Ghost comes built-in with SEO features like clean URLs, meta tags, and sitemaps which help in improving search engine rankings.
Customizable Themes
Ghost supports a variety of themes that can be easily customized to fit the branding and functionality needs of a website.
Markdown Support
Content creation in Ghost is made easy with Markdown support, allowing writers to focus on text rather than formatting.

Possible disadvantages

Limited Plugin Ecosystem
Compared to WordPress, Ghost has a more limited selection of plugins, which might restrict some functionalities users are looking for.
Higher Hosting Costs
Ghost's official hosting is relatively expensive, making it less suitable for users on a tight budget.
Technical Knowledge Requirement
While Ghost is user-friendly, setting it up on a custom server can require a higher level of technical knowledge compared to some other platforms.
Less Community Support
The user community for Ghost is smaller compared to more established platforms like WordPress, which can make it harder to find support and resources.
Limited Ecommerce Capabilities
Ghost is primarily a publishing platform and lacks the more advanced eCommerce functionalities that other CMS platforms might offer out of the box.

User-Friendly Interface
Postcards offers an intuitive drag-and-drop interface that allows users to easily create beautiful email templates without any coding knowledge.
Template Variety
The platform provides a wide range of professionally designed blocks and templates, enabling customization and flexibility to fit diverse needs.
Responsive Design
Templates created with Postcards are automatically optimized for responsiveness, ensuring optimal viewing across different devices and screen sizes.
Collaboration Features
Postcards supports team collaboration, allowing multiple users to work on the same project simultaneously, enhancing productivity and efficiency.
Integration Capabilities
The tool integrates with major email service providers, making it easier to export and use email templates within existing marketing workflows.

Possible disadvantages

Pricing
While Postcards offers robust features, some users might find its pricing plans to be on the higher side, especially for startups or small businesses with limited budgets.
Learning Curve for Advanced Features
Although basic usage is straightforward, mastering advanced features and customization options can require a time investment.
Dependent on Internet Connection
As a web-based tool, an active internet connection is required to use Postcards, which might be inconvenient in areas with unstable connectivity.
Limited Offline Access
Users cannot access or work on their projects offline, potentially hindering productivity if an internet connection is unavailable.
Feature Limitations in Free Version
The free version of Postcards offers limited functionality, which may necessitate upgrading to a paid plan to access all features.

Analysis

An editorial look at what each product does well and who it suits.

Ghost

Postcards

Overall verdict

Ghost is a highly regarded platform for serious bloggers and publishers who want a minimalistic yet powerful content management system. It is especially beneficial for those who prefer a distraction-free writing environment with the capability to scale and customize as their needs grow.

Why this product is good

Ghost is a popular open-source platform designed for professional bloggers and publishers. It is known for its clean design, speed, and ease of use. Ghost offers robust features for content creation, management, and distribution while focusing on providing an optimal writing experience. Additionally, Ghost is built on modern technology stacks and offers flexibility through themes and integrations. It also supports membership and subscription models, making it ideal for those looking to monetize their content.

Recommended for

Professional bloggers
Content creators looking for a minimalist interface
Publishers seeking to monetize their content
Developers looking for an open-source platform
Organizations that require a fast and reliable CMS
Writers who value a focused writing experience

Overall verdict

Overall, Postcards is a good tool for individuals and businesses looking to create visually appealing and functional email templates with ease. It balances simplicity and customization, making it a valuable asset in email marketing efforts.

Why this product is good

Postcards by Designmodo is a popular tool for email template creation. It offers a user-friendly interface with drag-and-drop functionality, making it accessible for users without extensive coding skills. The platform provides a wide range of customizable templates and modules, allowing for creative freedom in designing professional and responsive emails. Users often appreciate its integration capabilities with various email marketing services, as well as its time-saving features that streamline the design process.

Recommended for

Postcards is particularly recommended for marketers, designers, and small business owners who need to create professional email campaigns efficiently. It is also suitable for teams and organizations that want to streamline their workflow in crafting visually appealing email communications.

Videos

Walkthroughs and reviews on video.

Ghost 2 videos + Add

Postcards 3 videos + Add

Why I Moved My Blog From WordPress to Ghost

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100

Ghost

Postcards

100% 100%

Blogging

0% 0%

Email Marketing

100% 100%

CMS

0% 0%

Email Newsletters

100% 100%

User comments

Share your experience with using Ghost and Postcards. For example, how are they different and which one is better?

Reviews and articles

External articles and on-site reviews we used to compare the two products.

Ghost no reviews yet

Postcards no reviews yet

Comparing 9 WordPress alternatives & competitors in 2024
webflow.com · Dec 2024

Ghost specializes in creating a monetized blogging platform. Based on their subscription status, readers can create user profiles, sign up for newsletters, and browse your entire blogging calendar. The platform’s...
19 Best WordPress Alternatives in 2025
www.pixpa.com · Oct 2024

Ghost is known for its simplicity and focus on content creation. It's a great option for writers and creators who want a clean and distraction-free environment to publish their work.
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wpforms.com · Mar 2024

If you don’t already have a website, Ghost may be an appealing option as a Patreon alternative. However, customizations are limited, and you’ll need to choose a pre-built design from the theme library. There are a few...

11 Best Free HTML Email Template Builders & Editors (Reviewed & Compared)
www.emailvendorselection.com · Feb 2021

The business license has all unlocked blocks, you can choose from 900+ Google Fonts, export to any email software you like. A license is $15 / month. Designmodo’s Postcards works with predesigned blocks and elements...

Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Ghost 197 mentions

Postcards 4 mentions

At 19, founder raises $11M for Ghost, maker of a $3,499 computer for personal AI
I'm curious...isn't the name `ghost` an infringement between ghost, the app / CMS alternative to WordPress? https://ghost.org/. - Source: Hacker News / 18 days ago
Local Journalism Is How Democracy Shows Up Close to Home
Digital production has lowered the cost, and the Ghost platform in particular is a great value for small publishers, bundling together the blog, newsletter and subscriptions in one package, even now including ActivityPub federation. And... - Source: Hacker News / 9 months ago
Bye Bye Big Tech: How I Migrated to an Almost All-EU Stack (and Saved 500€/Year)
Https://ghost.org — Open-source run by a non-profit headquartered in Singapore. - Source: Hacker News / 10 months ago

Awesome-no-code-tools
Postcards - Create awesome emails with drag & drop simplicity. - Source: dev.to / over 2 years ago
Suggestions for Email Template Builder
Know any good email template creators like https://designmodo.com/postcards/ or https://stripo.email/ ?P.S. Only needs to have an export HTML option. Not looking for email campaign tools. Source: over 3 years ago
2021 Best Black Friday Deals for Web Developers
Postcards is an HTML email template builder that gives its users access to a platform that allows them to communicate with their team in a multitude of ways. Your team will have the ability to share things in a joint cloud account,... - Source: dev.to / almost 5 years ago

Alternatives to Ghost and Postcards

When comparing Ghost and Postcards, you can also consider the following products.

WordPress
WordPress is web software you can use to create a beautiful website or blog. We like to say that WordPress is both free and priceless at the same time.

Compare WordPress to Ghost or Postcards:

WordPress vs Ghost WordPress vs Postcards
Stripo
Stripo is an all-in-one email builder with a drag-and-drop editor and full HTML/CSS code editor in one tool, cutting production time by 3.7× — build emails of any complexity, including interactive AMP, really fast and easy.

Compare Stripo to Ghost or Postcards:

Stripo vs Ghost Stripo vs Postcards
Medium
Welcome to Medium, a place to read, write, and interact with the stories that matter most to you.

Compare Medium to Ghost or Postcards:

Medium vs Ghost Medium vs Postcards
BeeFree.io
Bee is MailUp's drag-&-drop editor for responsive design emails.

Compare BeeFree.io to Ghost or Postcards:

BeeFree.io vs Ghost BeeFree.io vs Postcards
Drupal
Drupal - the leading open-source CMS for ambitious digital experiences that reach your audience across multiple channels. Because we all have different needs, Drupal allows you to create a unique space in a world of cookie-cutter solutions.

Compare Drupal to Ghost or Postcards:

Drupal vs Ghost Drupal vs Postcards
Topol.io
Create professional Email templates easily - Drag & Drop Email Builder.

Compare Topol.io to Ghost or Postcards:

Topol.io vs Ghost Topol.io vs Postcards