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Folderly VS HEY

Compare Folderly VS HEY and see what are their differences

Folderly

Folderly is an all-in-one email deliverability platform to supercharge your email performance. Locate, solve, prevent email deliverability pitfalls, and ensure that your emails reach the Inbox folder.

Rating
5.0 · 9 reviews
Pricing
Open source Paid Free trial $120 / Monthly (Folderly Premium)
Promote on VibeVoted
Alternatives Is it good?
HEY

Email at its best, new from Basecamp.

Rating
0 reviews
Pricing
Paid Free trial $99 / Annually
Promote on VibeVoted
Alternatives Is it good?
MailReach.co
The #1 email warming service to improve your deliverability by generating realistic and meaningful engagement to your emails. Easy-to-use solution to help you land in the main inbox instead of the spam folder. sponsored
Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Which is more popular?

Based on our record, Folderly should be more popular than HEY. It has been mentioned 60 times since March 2021.

social mentions
60 vs 24
Email Marketing popularity
100% vs 0%
alternatives listed
224 vs 240+

Base details

Website, pricing, platforms and company facts side by side.

Folderly
HEY
Website folderly.com hey.com
Pricing
Open source Paid Free trial $120 / Monthly (Folderly Premium) Official pricing
Paid Free trial $99 / Annually Official pricing
Platforms
Google Workspace Office 365 Outlook Yahoo Zoho AWS Sendgrid SendinBlue Mailgun Sendpulse Intercom Klaviyo Sparkpost SMTP API Marketo Elastic Email Rackspace Technology +15
—
Listed in
Email Deliverability Email Marketing Platforms Email Marketing SaaS Email Productivity Email Security +3
Email Email Clients Communication Email Management Productivity +2

About Folderly and HEY

In their own words, as submitted to SaaSHub.

Folderly
HEY

Folderly is more than just an email deliverability tool. Deep email deliverability fixes, technical setup, access to an up-to-date deliverability score, user-friendly template management, team accounts, and, now, spam trigger detection with best practices to follow—all of these features assist...

Read more about Folderly

No description of HEY yet.

Features and specs

What each product offers, as listed by its team.

Folderly 13 features
HEY 4 features
  • Spam Fixing
  • Email Deliverability Testing
  • Email Placement Dashboard with Analytics
  • Technical Setup of Domain DNS and Authentication
  • Active Domain and IP Monitoring 
  • Content Analysis and Recommendations
  • Email Templates Management
  • Spam Triggers
  • Best Practices
  • Dynamic Seed Rotation
  • Custom API Integration
  • Dedicated Customer Success Manager
  • Onboarding Support
  • Privacy-focused
    HEY places a strong emphasis on user privacy. It blocks spy pixels and prevents senders from knowing when, where, and if emails are opened.
  • Clean Interface
    The user interface of HEY is minimalist and designed to reduce clutter, helping users focus on important emails.
  • Innovative Features
    HEY offers unique features like the Screener, which allows users to vet new senders, and The Feed, which collects all newsletters for easy reading.
  • Unified Platform
    Everything in HEY happens within a single, unified platform, eliminating the need for multiple email clients or add-ons.

Possible disadvantages

  • Cost
    HEY is a paid service with a yearly subscription fee, which could be a deterrent for users accustomed to free email services.
  • Limited Integration
    Compared to other email services, HEY has limited third-party integrations which might be a downside for users who rely on external apps.
  • Learning Curve
    The unique approach and innovative features may require some time to get used to, especially for users who are accustomed to traditional email systems.
  • Lack of Local Email Client Support
    HEY does not support traditional email protocols like IMAP or SMTP, meaning users cannot use it with their favorite local email clients.

Analysis

An editorial look at what each product does well and who it suits.

Folderly
HEY

Overall verdict

  • Overall, Folderly is a beneficial tool for businesses that rely heavily on email marketing and need to ensure their communications reach their audience's inbox. Its specialized focus on improving email deliverability and providing actionable insights makes it a valuable asset for enhancing email campaign performance.

Why this product is good

  • Folderly is often regarded as a good tool because it provides efficient email deliverability solutions. It helps businesses improve their email performance by reducing emails going to spam and enhancing inbox placement. This is achieved through features like email warm-up, domain and IP reputation management, and detailed deliverability analytics. Its user-friendly interface and comprehensive reporting tools make it accessible for businesses looking to maximize the efficiency of their email campaigns.

Recommended for

    Folderly is recommended for marketers, email campaign managers, and businesses that heavily depend on email as a primary communication tool, especially those who experience issues with emails being marked as spam. It is also suitable for businesses looking to optimize their outreach efforts and improve overall email deliverability rates.

Overall verdict

  • Overall, HEY is generally regarded as a positive option for those seeking a fresh take on email management with strong privacy features. However, it may not be ideal for everyone, as it requires a subscription fee and may lack some of the advanced features offered by more established email services.

Why this product is good

  • HEY is considered good due to its emphasis on privacy, simplicity, and unique approaches to email management. The platform offers features such as the Screener, which helps filter emails from new senders; Focus & Reply, which simplifies the inbox by delaying some emails; and attachment management systems that improve overall user experience. Furthermore, HEY takes a strong stance against ad tracking and prioritizes user privacy.

Recommended for

  • Individuals who prioritize privacy and are concerned about ad tracking.
  • Users who prefer a minimalistic and streamlined email interface.
  • Those who are willing to pay a subscription fee for enhanced privacy and unique features.
  • People looking for a new way to manage their emails and are open to adapting to a different email organization system.

Videos

Walkthroughs and reviews on video.

Folderly 5 videos + Add
HEY 5 videos + Add

Supercharge Your Email Deliverability With Folderly

More videos

  • - From 15 to 98% Email Deliverability Rate for Slash | Folderly
  • - New Clients for BeforeHello after Working with Folderly
  • - Delivering Messages to the Inbox for the Kannaco Company | Folderly
  • - Getting stories delivered to the Inbox for PR & Communications company | Folderly

Hey Review: Why this $99 per year email is Superhuman's Most Exciting Challenger | Keep Productive

More videos

  • - All You Need to Know About Hey.com
  • - HEY Email Review (and Full Tour)!
  • - HEY.com changed the way I email…
  • - Why are Hey Dudes suddenly everywhere?

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
Folderly
HEY
100% 100%
Email Marketing
0% 0%
27% 27%
Email
73% 73%
0% 0%
Email Clients
100% 100%
100% 100%
Email Deliverability
0% 0%

User comments

Share your experience with using Folderly and HEY. For example, how are they different and which one is better?

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

Folderly 5.0 · 9 reviews
HEY no reviews yet
  • Top 14 Email Warm-Up Tools for B2B SaaS
    www.mailwarm.com · Dec 2025

    Folderly: Full deliverability service offering warm-up, remediation, audits, configuration help, and a managed roadmap for recovery from spam placement.

  • Folderly guarantees that our emails are delivered to the inbox
    SaaSHub review
    · Sep 2023

    Our field of work requires extensive communication via email; therefore, we needed a solution that would monitor our email deliverability rate and help us eliminate any possible issues causing our emails to land in...

  • Folderly saves our emails from spam
    SaaSHub review
    · Aug 2023

    With Folderly, we have a clear picture of the situation with our mailboxes, understand what exactly caused our emails to go to spam, and see our campaigns' performance getting better. The team is always ready to give...

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Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Folderly 60 mentions
HEY 24 mentions
  • Breaking Into Legal Tech
    Make • Build and automate workflows InvoiceBerry • Online invoicing for small businesses Gusto • Payroll, benefits and HR management Hive • Manage tasks, workflows and team’s work Lanva • Social video editing app. ClickUp • Manage... Source: almost 4 years ago
  • Why do businesses always have such long voice mail greetings?
    BTW, the same thing I noticed with emails. I recently started to work with them, and differentiating emails and sending them to the right group of people brings a more positive outcome. We recently checked it on https://folderly.com/.... Source: about 4 years ago
  • Is there somewhere an email client for mac that is not gmail, implements labels and supports IMAP?
    Finally, I would suggest you also use https://folderly.com/ in addition to those two email clients. I would help you avoid making your emails spammy and maintain a high email deliverability score. It’s essential if you’re using email for... Source: about 4 years ago

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  • How Solid Queue Became the Rails 8 default, and More on Open Source Maintainership
    Seven gems to manage background jobs. The team looked at what they were running and said "this can't be right." That became the brief for Solid Queue. Rosa got picked for the project, built it in production at Hey first, iterated on it... - Source: dev.to / 4 months ago
  • The death of cloud centralization: Last decade’s internet had a gravity problem
    Basecamp: After using clouds from both Amazon and Google extensively over the past 15 years, we finally had enough of the outrageous bills and the ever-increasing complexity. So in 2023, we pulled Basecamp, HEY, and five other heritage... - Source: dev.to / about 1 year ago
  • From React to Hotwire - Part II - [EN]
    Attending the latest edition of Rails World and watching the talk by DHH made me realize that generating views on the backend with Rails was no longer synonymous with slow, ugly interfaces that do not care about UX. With Hotwire, through... - Source: dev.to / over 2 years ago

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Alternatives to Folderly and HEY

When comparing Folderly and HEY, you can also consider the following products.

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