Software Alternatives, Accelerators & Startups

eM Client VS Alterable

Compare eM Client VS Alterable and see what are their differences

eM Client logo eM Client

eM Client is a fully-featured email client for Windows and macOS with a clean and easy-to-use interface. eM Client also offers features for calendars, tasks, contacts, notes, and chat.

Alterable logo Alterable

Real-time, open-time content for email: countdown timers, dynamic images, live product picks, geo-targeted maps, one-click surveys, and scratch-card rewards. No code, no ESP integration, rendered fresh every time someone opens.
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  • eM Client Landing page
    Landing page //
    2023-02-04

→ all major services supported (including Gmail, Exchange, iCloud, and Outlook365) → automatic set up for most email services → simple and fast data import from all major email apps (including Microsoft Outlook, Outlook Express, Windows Mail, Thunderbird, Incredimail and more). → touch support for touch-enabled laptops, tablets and hybrid devices → super-fast search that finds any email, contact or attachment in seconds → Online Meetings support (for Zoom, MS Teams, Google Meet) → unique email features, such as Watch for Reply, Snooze Email, or Send Email Later → the interface is customizable in the most comprehensive way on the market (including custom themes and an advanced visual Theme Editor)

  • Alterable
    Image date //
    2026-08-29
  • Alterable
    Image date //
    2026-08-29
  • Alterable
    Image date //
    2026-08-29
  • Alterable
    Image date //
    2026-08-29
  • Alterable
    Image date //
    2026-08-29

Alterable adds real-time, open-time content to email campaigns, no coding, no ESP integration, no resends. Every asset is a single image URL that renders fresh the moment a subscriber opens the message, not the moment you hit send.

Countdown timers count down live in the inbox. Choose a fixed deadline for your whole list, an evergreen timer that starts when each subscriber opens, or a per-recipient deadline pulled from a merge tag. Ten visual styles, full color and font control.

Dynamic images show a different visual to every recipient based on location, device, language, weather, temperature, or time of day. A no-code rules builder stacks conditions and maps each combination to its own image variation.

Dynamic products pull live price, stock, and availability at the moment an email opens. Sold-out items hide automatically; low-stock items get a scarcity badge. Sync via CSV, REST API, or a Shopify/BigCommerce connection.

Local maps show each subscriber their nearest store, rendered around their location at open-time. Four map styles, custom markers, and deep links to native navigation apps.

Surveys put a one-click star, number, or emoji rating directly in the email body, no landing page, no login. Results populate a live dashboard as votes arrive.

Scratchers turn a discount into a game: a scratch-card reveal linking to a hosted prize page, with customizable cover art, reveal animations, and (on Pro) multiple weighted prizes.

Every asset works the same way: build it in Alterable's editor, copy one image tag, paste it into any ESP. Because it's just an image, it works in every major email client, no JavaScript or AMP required. Integrates with 50+ platforms including Klaviyo, Mailchimp, HubSpot, Brevo, ActiveCampaign, Constant Contact, GetResponse, AWeber, and Kit.

Also included: 22-language localization, timezone support, real-time analytics, CDN delivery, and REST API access. Free to start, no credit card required.

Alterable

$ Details
freemium
Platforms
Web
Startup details
Country
United States
State
Delaware
City
Claymont
Founder(s)
Matthieu Fauveau, Nicolas Ropiot
Employees
1 - 9

eM Client features and specs

  • Email
  • Calendar
  • Task management
  • Events
  • Contacts
  • Notes
  • Chat
  • Online Meeting
  • Watch for Reply
  • Snooze Email
  • Send Email Later
  • All Attachments view
  • Cloud attachments
  • Translation of emails
  • Encryption

Alterable features and specs

  • Countdown Timers
    Live, ticking countdown images embedded in email via a single <img> tag. Re-rendered fresh every time an email is opened.
  • Dynamic Images
    Serves a different image per recipient based on location, device, language, weather, temperature, time of day, or custom rules, rendered at open-time.
  • Dynamic Products
    Product blocks showing live price, stock level, and availability at the moment of open; auto-hides sold-out items, auto-badges low stock.
  • Local Maps
    Geo-targeted map showing each recipient's nearest store or point of interest, rendered at open-time from a CSV-imported location list.
  • Surveys
    One-click star, number, or emoji rating widgets embedded directly in email; no landing page or login required to respond.
  • Scratchers
    Scratch-card-style gamified prize reveal; Alterable hosts the resulting prize page.

eM Client videos

eM Client Review - Best email client for Windows!

More videos:

  • Review - Outlook vs. eM Client - Mail Software comparison
  • Demo - eM Client Overview

Alterable videos

No Alterable videos yet. You could help us improve this page by suggesting one.

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Category Popularity

0-100% (relative to eM Client and Alterable)
Email
100 100%
0% 0
SaaS
0 0%
100% 100
Email Clients
100 100%
0% 0
Email Marketing
0 0%
100% 100

Questions & Answers

As answered by people managing eM Client and Alterable.

What makes your product unique?

Alterable's answer:

Most tools in this space (NiftyImages, Sendtric, MotionMail, CountdownMail) do one thing well, usually just countdown timers. Alterable is a single platform for six distinct open-time content types, timers, dynamic images, live product data, geo-targeted maps, surveys, and scratch-card rewards, all rendered the same way: one image tag, no ESP integration, no JavaScript.

That "just an image" approach is also what makes it universal: it works in every major email client without exception, since there's nothing for Outlook or Gmail to selectively support or block.

The rules engine is shared across all six content types too. The same conditions (location, weather, device, time of day, stock level) that pick a dynamic image can pick a product, a map location, or a timer variant, so teams build a targeting logic once and reuse it everywhere instead of learning a separate tool per feature.

Why should a person choose your product over its competitors?

Alterable's answer:

Against single-purpose timer tools (Sendtric, CountdownMail, MotionMail, CountingDownTo): those platforms do one thing, a countdown widget. Alterable includes countdown timers plus dynamic images, live product data, geo-targeted maps, surveys, and scratch cards, on one account, with one shared rules engine. If a team outgrows "just a timer," there's no second tool to adopt.

Against broader personalization platforms (NiftyImages, Movable Ink): Alterable is free to start with no credit card, and every asset is a plain image tag rather than requiring a native ESP integration or account connection. That keeps setup to minutes and means it works identically across Klaviyo, Mailchimp, HubSpot, GetResponse, or any of 50+ platforms, with no per-ESP configuration to maintain.

Because it's "just an image": there's no JavaScript, no AMP, no interactive-email fallback logic to write or test. It renders the same way in Outlook as it does in Gmail, which is where more elaborate interactive approaches usually break first.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare eM Client and Alterable

eM Client Reviews

10 Best Alternatives to Microsoft Outlook to Try in 2023
If you have multiple email accounts and want a neat way to organize them, eM Client can be a good option to consider. It has a few unique features, such as the Sidebar view, which can help provide context and improve productivity. Plus, it offers a range of integrations. Unfortunately, it doesn't have a reliable mobile app for now, but the iOS and Android apps are in the...
Source: mysignature.io
11 Top Outlook Alternatives to Try
One point in eM Client’s favor is its free version. However, its features are pretty limited. For example, you can only use it with two email addresses, and the only customer support option is the user forum.
Source: kinsta.com
10 BEST Outlook Alternatives in 2023
EM Client is a strong competitor of Outlook that has a easy-to-use interface. This application helps you to manage email, calendar, contacts, and tasks. It can be used for Windows and Mac.
Source: www.guru99.com
10 Alternatives to Thunderbird Reddit – Ease Your Email Life!
EM Client offers you search beyond Thunderbird and also allows you to search folders within eM Client. Tags, folders, and flags can all be customized.
Source: droidpile.com
Best Alternatives to Thunderbird
eM Client provides some unique features to enhance your workflow and lets you efficiently organize your emails. eM Client is compatible with different platforms, like Windows and Mac. This email client is easy to setup and you need not to follow typical technical steps. You just need to select a theme, enter your email address, and the rest is taken care of by the application.

Alterable Reviews

We have no reviews of Alterable yet.
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Social recommendations and mentions

Based on our record, eM Client seems to be more popular. It has been mentiond 4 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

eM Client mentions (4)

  • Spark/xtra issues
    Also, if you're also trying to use Xtra email in Microsoft Outlook, also expect problems. Outlook is also crap. There are other email application options. Em Client (emclient.com) is an excellent alternative to Outlook. Source: almost 3 years ago
  • What's the biggest missing piece of the puzzle in the self-hosted universe?
    Totally agree on the security risk. On the other hand setting up, maintaining and explaining PGP for non-technical users usually leads to not using encryption at all, which is by far less secure than a self-managed PGP gateway on a private mail server setup. I'm aware of the few UX friendly implementations like eM client or pEp, but even those are for most not easy or "automatic" to use. (especially without good... Source: over 4 years ago
  • What are your favorite Productivity Apps/Tools? Here are mine
    I use EmClient for my email/calendar on Windows desktop. Source: over 4 years ago
  • Native mail client won’t load any mail from multiple accounts
    There is Thunderbird email client (Free) and Em Client (free for 2 email addresses) as well. Source: over 4 years ago

Alterable mentions (0)

We have not tracked any mentions of Alterable yet. Tracking of Alterable recommendations started around Feb 2022.

What are some alternatives?

When comparing eM Client and Alterable, you can also consider the following products

Thunderbird - Thunderbird is a free email application that's easy to set up and customize - and it's loaded with great features!

NiftyImages - NiftyImages is a tool to engage clients with personalized images and countdown timers for email.

Mailbird - Mailbird is the best email client for Windows 7, 8 and 10

OpenAlternative - Discover Open Source Alternatives to Popular Software

Microsoft Outlook - Organize your world. Outlook’s email and calendar tools help you communicate, stay on top of what matters, and get things done.

Movable Ink - Agile Email Marketing