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Bitly VS Formsquare

Compare Bitly VS Formsquare and see what are their differences

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Contents:
  1. ยป Base Details
  2. ยป Videos
  3. ยป Reviews
  4. ยป Alternatives

Bitly logo Bitly

Get the most out of your social and online marketing efforts. Own, understand and activate your best audience through the power of the link with Bitly Enterprise.

Formsquare logo Formsquare

Build forms or surveys in just minutes, for free
  • Bitly Landing page
    Landing page //
    2023-10-18
  • Formsquare Landing page
    Landing page //
    2021-09-29

Bitly features and specs

  • Link Shortening
    Bitly provides simple and efficient URL shortening, making long URLs more manageable and aesthetically pleasing.
  • Analytics
    Bitly offers detailed analytics, allowing users to track link performance, click rates, and geographic data.
  • Branding
    With Bitly, users can create branded short links, which help in maintaining brand consistency and trust.
  • Integrations
    Bitly integrates with various platforms and tools like social media, CMS, and marketing tools, enhancing workflow.
  • Mobile App
    Bitly offers a mobile app, giving users the flexibility to create and manage links on the go.

Possible disadvantages of Bitly

  • Cost
    Bitly's free tier is limited, with more advanced features available only in the paid plans.
  • Privacy
    Bitly's collection of user data and link analytics can raise privacy concerns.
  • Expiration
    Shortened links can sometimes expire or be deactivated, potentially causing broken links.
  • Dependence on Third Party
    Relying on Bitly means depending on a third-party service, which comes with risks like downtime or service changes.
  • Phishing and Spam
    Shortened URLs can be used for malicious purposes like phishing and spam, which can reduce trust.

Formsquare features and specs

  • Simple and intuitive interface
    Formsquare offers a clean, user-friendly form builder that makes it easy to create forms quickly without requiring technical expertise or coding knowledge.
  • Lightweight and fast
    The platform is designed to be lightweight, resulting in fast-loading forms that provide a good user experience for respondents and don't slow down websites where they are embedded.
  • Modern design aesthetics
    Forms created with Formsquare have a modern, visually appealing design out of the box, which can help improve form completion rates and maintain brand professionalism.
  • Easy embedding and sharing
    Formsquare provides straightforward options to embed forms on websites or share them via direct links, making distribution simple and flexible.
  • Affordable pricing
    Formsquare positions itself as a cost-effective alternative to larger form builders, making it accessible for individuals, freelancers, and small businesses on a budget.

Possible disadvantages of Formsquare

  • Limited brand recognition
    As a smaller and lesser-known platform, Formsquare lacks the established reputation and community support that larger competitors like Typeform, Google Forms, or JotForm enjoy.
  • Fewer integrations
    Compared to more established form builders, Formsquare offers a more limited set of third-party integrations, which may require workarounds for users who rely on specific tools and workflows.
  • Smaller feature set
    The platform may lack some advanced features found in competitors, such as complex conditional logic, advanced payment processing, or extensive customization options for power users.
  • Limited documentation and community resources
    Being a newer and smaller product, there may be fewer tutorials, guides, and community forums available to help users troubleshoot issues or learn advanced usage.
  • Uncertain long-term viability
    As a smaller product in a competitive market, there may be concerns about the platform's long-term sustainability, ongoing development, and continued support compared to well-funded competitors.

Analysis of Bitly

Overall verdict

  • Bitly is generally considered a good choice for both individuals and businesses looking for a reputable and feature-rich URL shortening service. Its ease of use, combined with advanced analytics, makes it a strong contender in its space.

Why this product is good

  • Bitly is a popular URL shortening service that is known for its reliability and robust feature set. It offers powerful tracking and analytics tools, allowing users to monitor the performance of their shortened links. Bitly also provides customization options for branded links, which can enhance brand visibility and trust. It integrates with various other platforms and services, making it convenient for marketing and social media campaigns.

Recommended for

    Bitly is recommended for digital marketers, social media managers, businesses seeking reliable link tracking, and anyone needing to shorten, customize, and analyze URLs for personal or professional use.

Analysis of Formsquare

Overall verdict

  • Formsquare is a solid, user-friendly form-building platform that offers a good balance of simplicity and functionality, making it a reliable choice for creating and managing online forms.

Why this product is good

  • Intuitive drag-and-drop interface that makes building forms quick and easy without any coding knowledge
  • Flexible customization options to match forms to your brand and specific needs
  • Reliable data collection and submission management with organized response tracking
  • Integration capabilities with other tools to streamline workflows
  • Responsive design ensuring forms work well across desktop and mobile devices

Recommended for

  • Small businesses and startups needing simple, effective form solutions
  • Marketers collecting leads, feedback, or survey responses
  • Freelancers and solo entrepreneurs who want a no-code form builder
  • Teams looking to streamline data collection without complex setup
  • Anyone needing quick contact, registration, or feedback forms for their website

Bitly videos

+ Add

Bitly Review

More videos:

  • Review - Why I Moved From Bitly To Rebrandly For URL Shortner
  • Review - What is Bitly.com?

Formsquare videos

No Formsquare videos yet. You could help us improve this page by suggesting one.

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Category Popularity

0-100% (relative to Bitly and Formsquare)

Bitly

Formsquare

URL Shortener
100 100%
URL Shortener
0% 0
Surveys
0 0%
Surveys
100% 100
Link Management
100 100%
Link Management
0% 0
Survey Tools
0 0%
Survey Tools
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Bitly and Formsquare

Bitly Reviews

  1. Deepak Kumar
    ยท Editor at einsstark.tech ยท
    Bitly Review - Amazing Experience.

    Bitly is a URL shortening service and a link management platform. The company Bitly, Inc., was established in 2008. It is privately held and based in New York City. Bitly shortens 600 million links per month, for social networking, SMS, and email. Bitly makes money by charging for access to aggregate data created because of many people using the shortened URLs.

    The Bitly URL shortening service became popular on Twitter after it became the default URL shortening service on the website on May 6, 2009. It was subsequently replaced by Twitter's own t.co service.

    The company uses HTTP 301 redirects for its links. The shortcuts are intended to be permanent and cannot be changed once they are created. URLs that are shortened with the bitly service use the bit.ly domain or any other generic domain that the service offers.

    ๐Ÿ Competitors: Rebrandly, TinyURL, Polr
Free Custom URL Shortener: Top Options in 2026
Bitly is one of the most recognized URL shorteners, but its free plan has become quite restrictive for anyone seeking a free custom URL shortener. You get only five short links per month, with three custom back-halves (the part after the slash). On the plus side, those five links can receive unlimited clicks, and Bitly provides click analytics. The free plan does not include...
Source: trnqify.com
Bitly vs QRcdr: Choose the Best QR Solution for Your Business
Choosing the right QR code generator can be a turning point for your business. In the modern market, Bitly is an industry standard for link management and QR codes. Similarly, QRcdr.pro offers a high-level SaaS (Software as a Service) experience, providing dynamic QR codes with advanced analytics.
Source: qrcdr.pro
Top 10 Bitly alternatives and competitors in 2025
Winner: JotURL takes the lead over Bitly with its extensive feature set and focuses on advanced analytics and retargeting. While both platforms offer strong link management and tracking capabilities, JotURL provides 250K branded links (vs. Bitlyโ€™s 3,000), retargeting features, CTAs, and longer analytics data storage (2 years vs. 1 year).
Source: blog.replug.io
11 Best URL Shorteners For 2025 (Comparison)
Among these are branded URLs. Links shortened by Bitly use โ€œbit.lyโ€ as a domain. Branded allow you to use a custom domain for brand-specific shortlinks. For example, we could have sb.xyz. So instead of โ€œbit.ly/34512โ€, we could have โ€œsb.xyz/34512โ€.
Source: startupbonsai.com
10 Excellent Google URL Shortener Alternatives
Bitly analytics lets you track link clicks, audience engagement, and conversions in real time. With Bitly, you can understand your audienceโ€™s behavior and optimize your marketing strategies accordingly. Plus, you can manage all your links from an intuitive, user-friendly dashboard.
Source: bitly.com

Formsquare Reviews

We have no reviews of Formsquare yet.
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Social recommendations and mentions

Based on our record, Bitly seems to be more popular. It has been mentiond 23 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Bitly mentions (23)

  • URL shorteners and why would you need one?
    Choose a shortener: Pick a link shortener that fits your needs---many offer options like custom branding, QR code creation, and analytics. Ziplink, Short.io, and Bitly are all capable of that. If you are looking for something really simple, you may want to check out TinyURL as well. - Source: dev.to / over 1 year ago
  • The Power of URL Shorteners in Digital Marketing
    Choose a Reliable URL Shortener โ€“ Opt for services like tny.ws, Bit.ly, or Rebrandly that provide analytics and customization. - Source: dev.to / over 1 year ago
  • How to Create a Custom Short URL for My Brand?
    The first step in creating a custom short URL is selecting a reliable URL shortening service. Bitly is one of the most popular options available, providing robust features such as analytics, link management, and customization options. Alternatively, you can explore other free URL shorteners that might better suit your needs. - Source: dev.to / over 1 year ago
  • Create your own Censorship-Resistant Links for X and More!
    Platforms like X (formerly Twitter) can block or censor links to certain sites like they recently did to Signal.me, even when those links contain important information. A link shortener or redirect may work in the short term, but sites like Bitly and TinyURL create new single points of failure when platforms block them instead. What we want to do instead is leverage unique domains, like one you may already own for... - Source: dev.to / over 1 year ago
  • Building a Scalable URL Shortener with Node.js (Part 1/2)
    I'm sure you're familiar with URL shortener tools like TinyURL and Bitly, as they are widely used online. It simply takes a long URL and creates a shorter, unique alias that redirects to the original link. - Source: dev.to / almost 2 years ago
View more

Formsquare mentions (0)

We have not tracked any mentions of Formsquare yet. Tracking of Formsquare recommendations started around Mar 2021.

What are some alternatives?

When comparing Bitly and Formsquare, you can also consider the following products

TinyURL - Are you sick of posting URLs in emails only to have it break when sent causing the recipient to...

Typeform - Create beautiful, next-generation online forms with Typeform, the form & survey builder that makes asking questions easy & human on any device. Try it FREE!

Rebrandly - Rebrandly is the easiest way to create, share and manage branded links.

Survey Monkey - Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey software.

Linktree - Connect your audience to all of your content with just one link.

Jotform - Free Online Form Builder & Form Creator

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