Software Alternatives & Startups

Analytify VS Matomo

Compare Analytify VS Matomo and see what are their differences

Analytify

Google Analytics Plugin for WordPress Websites

Rating
0 reviews
Matomo

Matomo is an open-source web analytics platform

Rating
5.0 · 1 review
Pricing
Open source

Which is more popular?

Based on our record, Matomo seems to be a lot more popular than Analytify. While we know about 86 links to Matomo, we've tracked only 3 mentions of Analytify.

social mentions
3 vs 86
Web Analytics popularity
2% vs 98%
alternatives listed
31 vs 240+

Base details

Website, pricing, platforms and company facts side by side.

Analytify
Matomo
Website analytify.io matomo.org
Pricing
Open source Official pricing
Company — Startup from New Zealand
Listed in

Features and specs

What each product offers, as listed by its team.

Analytify 0 features
Matomo 6 features

No features have been listed yet.

  • Open Source
    Matomo is an open-source platform, allowing for customization and transparency in how data is collected and processed.
  • Data Ownership
    Users have full ownership of their data, ensuring that no third-party entities have access to sensitive information.
  • Privacy Compliance
    Matomo is designed with privacy in mind, making it easier to comply with GDPR, CCPA, and other data protection regulations.
  • Self-Hosting Option
    Matomo can be self-hosted, giving users complete control over their data security and server environment.
  • Feature-Rich
    The platform offers a wide range of features, including A/B testing, heatmaps, session recording, and more.
  • Community Support
    A large community of users and developers contributes plugins, improvements, and support, enriching the ecosystem.

Possible disadvantages

  • Complex Setup
    The initial setup, especially for self-hosted versions, can be complex and time-consuming, requiring technical expertise.
  • Resource Intensive
    Running Matomo, particularly its self-hosted version, can be resource-intensive, requiring significant server capabilities.
  • Cost for Advanced Features
    While the basic version is free, advanced features and cloud hosting come at a cost, which might be expensive for small businesses.
  • Limited Integrations
    Matomo offers fewer integrations with other marketing and analytics tools compared to some other platforms like Google Analytics.
  • Learning Curve
    New users may find the interface and advanced features challenging to learn and navigate initially.
  • Performance Issues
    Some users report performance issues, particularly with large volumes of data or on less powerful servers.

Analysis

An editorial look at what each product does well and who it suits.

Analytify
Matomo

Overall verdict

  • Analytify is a solid, user-friendly Google Analytics plugin for WordPress that makes website analytics accessible directly within your dashboard, offering clean reports and easy setup, making it a good choice for those wanting simplified analytics without leaving WordPress.

Why this product is good

  • Displays Google Analytics data directly inside the WordPress dashboard with an intuitive, clean interface
  • Easy setup and one-click authentication that doesn't require coding knowledge
  • Provides front-end and back-end analytics, including per-post and per-page statistics
  • Supports eCommerce tracking for WooCommerce and Easy Digital Downloads
  • Offers real-time stats, email reports, and campaign tracking through its premium add-ons
  • Simplifies complex Google Analytics data into digestible, visual reports

Recommended for

  • WordPress site owners who want analytics without leaving their dashboard
  • Bloggers and content creators tracking post and page performance
  • Small to medium businesses running WooCommerce or Easy Digital Downloads stores
  • Marketers who need simplified, visual reporting rather than raw GA complexity
  • Non-technical users who want an easy setup without coding

Overall verdict

  • Matomo is a good choice for those who prioritize data privacy and require a comprehensive analytics tool that can be self-hosted. It's especially suitable for organizations hesitant about sharing data with third-party services and for those looking for customizable and transparent analytics solutions.

Why this product is good

  • Matomo is a popular open-source web analytics platform that provides in-depth insights into website traffic, user behavior, conversion rates, and more. It's considered a robust alternative to Google Analytics, with a focus on data privacy, as users can host the platform on their own servers or use Matomo's cloud-based service. Matomo offers features such as heatmaps, session recordings, goal tracking, and more, which can be particularly valuable for businesses looking to gain a detailed understanding of their website performance while maintaining control over their data.

Recommended for

  • Privacy-conscious businesses
  • Web developers
  • Data analysts
  • E-commerce sites
  • Organizations with in-house IT capabilities
  • Government and educational institutions
  • Non-profits looking for cost-effective solutions

Videos

Walkthroughs and reviews on video.

Analytify 3 videos + Add
Matomo 5 videos + Add

Analytify Review on AppSumo

More videos

  • - Analytify A Review of Analytify
  • - Analytify Lifetime Deal Review - The Best Way To Use Google Analytics?

WP-Matomo (WP-Piwik) Review: Open Source Analytics For WordPress

More videos

  • - Matomo Analytics - Dashboards
  • - AMU WEBD122 - Spohnholtz Piwik Analytics Review
  • - What are the differences between Matomo Analytics and Google Analytics
  • - Matomo On-Premise installation overview

Category popularity

How often each product is chosen within a category, 0–100% relative to the other.

Score bands 0–20 21–40 41–50 51–60 61–100
Analytify
Matomo
2% 2%
98% 98%
0% 0%
100% 100%
100% 100%
0% 0%
100% 100%
0% 0%

User comments

Share your experience with using Analytify and Matomo. For example, how are they different and which one is better?

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Reviews and articles

External articles and on-site reviews we used to compare the two products.

Analytify no reviews yet
Matomo 5.0 · 1 review

We have no reviews of Analytify yet. Be the first one to post

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Social recommendations and mentions

Recommendations tracked on public social media and blogs since March 2021.

Analytify 3 mentions
Matomo 86 mentions
  • Can I make a dashboard like this in google analytics instead of using this plugin?
    The plugin is: https://analytify.io/ - I'd rather have this information in a dashboard on google analytics itself instead of installing a plugin, can I make it using a google tool? Also, does anyone have some ready made analytics... Source: over 4 years ago
  • Are these plugins really "must haves"? Any others?
    For website stats you can go for the Analytify Plugin or Google Site Plugin both are amazing Google Analytics plugins that will help you to connect your site with Google Analytics and display all website analytics in your WP dashboard in... Source: over 5 years ago
  • Analytics plugins
    You can use Analytify Plugin for your WordPress website that will help you to easily integrate your website Google Account and display all website analytics data within your WordPress dashboard. Source: over 5 years ago

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Alternatives to Analytify and Matomo

When comparing Analytify and Matomo, you can also consider the following products.