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AdValify.io VS DoubleVerify

Compare AdValify.io VS DoubleVerify and see what are their differences

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Contents:
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  2. » Videos
  3. » Reviews
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AdValify.io logo AdValify.io

AdValify scans Ad Tags and HTML5 creatives to see if they comply with your ad specification.

DoubleVerify logo DoubleVerify

DoubleVerify authenticates the quality of digital media for the world’s largest brands ensuring viewable, fraud-free, brand-safe ads.
  • AdValify.io Landing page
    Landing page //
    2023-01-21

AdValify.io is a website that provides a service for validating and optimizing ad campaigns. The site offers tools and services that help advertisers ensure that their ads are functioning correctly and meeting industry standards, including ad tagging, ad serving, and ad tracking. The site provides a suite of tools for testing and optimizing ad campaigns, including ad tag validation, ad rendering, and ad performance analysis. AdValify.io is designed to help advertisers and publishers increase the effectiveness of their ad campaigns and maximize their return on investment.

  • DoubleVerify Landing page
    Landing page //
    2022-06-24

AdValify.io

Website
advalify.io
Pricing URL
Official AdValify.io Pricing
$ Details
paid Free Trial $149.0 / Monthly (Essential plan with all core features)
Release Date
2021 January
Edit details

DoubleVerify

Website
doubleverify.com
Pricing URL
-
$ Details
-
Release Date
-
Edit details

AdValify.io features and specs

No features have been listed yet.

DoubleVerify features and specs

  • Comprehensive Ad Verification
    DoubleVerify provides extensive ad verification tools that ensure ads are viewable, fraud-free, and displayed in brand-safe environments.
  • Cross-Platform Support
    It supports multiple platforms, including mobile, desktop, video, and social media, offering advertisers a broad spectrum of coverage.
  • Real-Time Analytics
    The platform provides real-time analytics and reporting, allowing advertisers to make quick decisions and optimize their campaigns efficiently.
  • Fraud Detection
    DoubleVerify has strong capabilities in detecting and preventing ad fraud, safeguarding the integrity of advertising spend.

Possible disadvantages of DoubleVerify

  • Cost
    For small businesses or those with limited budgets, the cost of using DoubleVerify's comprehensive features might be prohibitive.
  • Complexity
    The platform's extensive features may present a learning curve for new users, requiring a significant investment in time to fully utilize its capabilities.
  • Integration Challenges
    Some users might experience challenges when integrating DoubleVerify with other existing ad tech solutions, potentially leading to technical issues.

AdValify.io videos

No AdValify.io videos yet. You could help us improve this page by suggesting one.

Add video

DoubleVerify videos

+ Add

Fraud Follows The Money To TV: DoubleVerify's Woolway

More videos:

  • Review - Connected TV - Going Global & Attracting Fraudsters: DoubleVerify's Tiley

Category Popularity

0-100% (relative to AdValify.io and DoubleVerify)

AdValify.io

DoubleVerify

Advertising
100 100%
Advertising
0% 0
Ad Fraud Detection
0 0%
Ad Fraud Detection
100% 100
Ad Protection
23 23%
Ad Protection
77% 77
Advertising Optimization
100 100%
Advertising Optimization
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare AdValify.io and DoubleVerify

AdValify.io Reviews

We have no reviews of AdValify.io yet.
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DoubleVerify Reviews

Best Ad Fraud Detection Companies for Publishers 2019
DoubleVerify has its proprietary platform dubbed as ‘DV Pinnacle’, to ensure viewable, fraud-free, and brand safety ads for media buyers. DoubleVerify claims its platform is the industry’s first unified service and performance platform.
Source: headerbidding.co
6 Best Ad Fraud Detection Companies for Publishers
DoubleVerify is already integrated with some large programmatic platforms like AppNexus, DoubleClick Bid Manager, SpotX, Oath, Yahoo!, to analyze the publisher platforms in real-time to drive only quality impressions to advertisers. Its comprehensive dashboard also provides all the details (both, graphical, and numerical) required by publisher yield managers to improve...
Source: www.adpushup.com

Social recommendations and mentions

Based on our record, DoubleVerify seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

AdValify.io mentions (0)

We have not tracked any mentions of AdValify.io yet. Tracking of AdValify.io recommendations started around Jan 2022.

DoubleVerify mentions (1)

  • Who is Maya Nelson?
    Project manager here maybe? https://doubleverify.com they are a marketing protection company. Could be nothing but the name is Maya Hawkins-Nelson. This looks like an old pic of John though. Source: about 4 years ago

What are some alternatives?

When comparing AdValify.io and DoubleVerify, you can also consider the following products

GeoEdge - GeoEdge offers ad security and verification solutions.

Integral Ad Science - Integral Ad Science is a global technology company that offers data and solutions to establish a safer, more effective advertising ecosystem.

Fraudlogix - Fraudlogix provides developer friendly API and code based solutions to detect bots, proxies, VPNs, high-risk users and other forms of fraud.

Adscore - Advanced protection for your Ads margins. Protecting over 1B impressions per day for leading advertisers and ad networks.

Netacea - Netacea understands bot behaviour better than anyone else, thanks to our smarter approach to bot management using Intent Analytics™ powered by machine learning.

The Media Trust - The Media Trust provides real-time security, first-party data protection and privacy, performance management and quality assurance solutions

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