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Adscore VS DoubleVerify

Compare Adscore VS DoubleVerify and see what are their differences

Contents:
  1. » Base Details
  2. » Videos
  3. » Reviews
  4. » Alternatives

Adscore logo Adscore

Advanced protection for your Ads margins. Protecting over 1B impressions per day for leading advertisers and ad networks.

DoubleVerify logo DoubleVerify

DoubleVerify authenticates the quality of digital media for the world’s largest brands ensuring viewable, fraud-free, brand-safe ads.
  • Adscore Landing page
    Landing page //
    2023-09-25
  • DoubleVerify Landing page
    Landing page //
    2022-06-24

Adscore features and specs

  • Advanced Bot Detection
    Adscore offers state-of-the-art bot detection capabilities, which can greatly reduce fraud by accurately distinguishing between legitimate users and malicious bots.
  • Real-time Analysis
    The platform provides real-time traffic analysis and reporting, allowing businesses to take immediate action against fraudulent activities.
  • Customizable Solutions
    Adscore allows for customization of its solutions to meet the specific needs of different businesses, providing flexibility in how traffic is analyzed and managed.
  • User-friendly Interface
    The platform boasts a user-friendly interface that simplifies the review and management of traffic data, making it accessible even for users without technical expertise.
  • Comprehensive Reporting
    Adscore provides detailed reporting features that help businesses understand traffic sources and the nature of detected fraud, enabling more informed decision-making.

Possible disadvantages of Adscore

  • Cost
    For smaller businesses with limited budgets, the cost of using Adscore's services might be prohibitive, particularly for advanced features.
  • Integration Complexity
    Some users may find the integration process with existing systems to be complex and time-consuming, requiring additional technical resources.
  • False Positives
    There may be instances of false positives where legitimate traffic is incorrectly flagged as fraudulent, potentially impacting user experience.
  • Learning Curve
    Despite its user-friendly interface, there can be a learning curve for new users to fully understand and leverage all the features of the platform effectively.
  • Customer Support
    While Adscore provides customer support, some users might experience delays in response times, particularly during peak periods or complex issue resolution.

DoubleVerify features and specs

  • Comprehensive Ad Verification
    DoubleVerify provides extensive ad verification tools that ensure ads are viewable, fraud-free, and displayed in brand-safe environments.
  • Cross-Platform Support
    It supports multiple platforms, including mobile, desktop, video, and social media, offering advertisers a broad spectrum of coverage.
  • Real-Time Analytics
    The platform provides real-time analytics and reporting, allowing advertisers to make quick decisions and optimize their campaigns efficiently.
  • Fraud Detection
    DoubleVerify has strong capabilities in detecting and preventing ad fraud, safeguarding the integrity of advertising spend.

Possible disadvantages of DoubleVerify

  • Cost
    For small businesses or those with limited budgets, the cost of using DoubleVerify's comprehensive features might be prohibitive.
  • Complexity
    The platform's extensive features may present a learning curve for new users, requiring a significant investment in time to fully utilize its capabilities.
  • Integration Challenges
    Some users might experience challenges when integrating DoubleVerify with other existing ad tech solutions, potentially leading to technical issues.

Adscore videos

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DoubleVerify videos

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Fraud Follows The Money To TV: DoubleVerify's Woolway

More videos:

  • Review - Connected TV - Going Global & Attracting Fraudsters: DoubleVerify's Tiley

Category Popularity

0-100% (relative to Adscore and DoubleVerify)

Adscore

DoubleVerify

Ad Fraud Detection
46 46%
Ad Fraud Detection
54% 54
Ad Protection
44 44%
Ad Protection
56% 56
Fraud Prevention
50 50%
Fraud Prevention
50% 50
Ad Fraud Protection
28 28%
Ad Fraud Protection
72% 72

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Adscore and DoubleVerify

Adscore Reviews

We have no reviews of Adscore yet.
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DoubleVerify Reviews

Best Ad Fraud Detection Companies for Publishers 2019
DoubleVerify has its proprietary platform dubbed as ‘DV Pinnacle’, to ensure viewable, fraud-free, and brand safety ads for media buyers. DoubleVerify claims its platform is the industry’s first unified service and performance platform.
Source: headerbidding.co
6 Best Ad Fraud Detection Companies for Publishers
DoubleVerify is already integrated with some large programmatic platforms like AppNexus, DoubleClick Bid Manager, SpotX, Oath, Yahoo!, to analyze the publisher platforms in real-time to drive only quality impressions to advertisers. Its comprehensive dashboard also provides all the details (both, graphical, and numerical) required by publisher yield managers to improve...
Source: www.adpushup.com

Social recommendations and mentions

Based on our record, DoubleVerify seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Adscore mentions (0)

We have not tracked any mentions of Adscore yet. Tracking of Adscore recommendations started around Mar 2021.

DoubleVerify mentions (1)

  • Who is Maya Nelson?
    Project manager here maybe? https://doubleverify.com they are a marketing protection company. Could be nothing but the name is Maya Hawkins-Nelson. This looks like an old pic of John though. Source: about 4 years ago

What are some alternatives?

When comparing Adscore and DoubleVerify, you can also consider the following products

Integral Ad Science - Integral Ad Science is a global technology company that offers data and solutions to establish a safer, more effective advertising ecosystem.

Netacea - Netacea understands bot behaviour better than anyone else, thanks to our smarter approach to bot management using Intent Analytics™ powered by machine learning.

GeoEdge - GeoEdge offers ad security and verification solutions.

Forensiq - Forensiq is a security solution enabling companies to eliminate click fraud, conversion fraud, impression fraud and cookie stuffing.

Fraudlogix - Fraudlogix provides developer friendly API and code based solutions to detect bots, proxies, VPNs, high-risk users and other forms of fraud.

DataDome - DataDome provides innovative technology and human expertise to block bad bots.

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