Best Brand Monitoring Products in 2025

Stay ahead by monitoring and your content & brand across major AI Search Platforms. With Otterly.AI, you can automatically track brand mentions and website citations on Google AI Overviews/AI Mode, ChatGPT, Perplexity, Gemini, and Copilot.

Key Otterly.AI features:

Ease of Use Real-time Transcription Collaboration Features Integration Options

paid Free Trial

Anything blends AI and human support to detect, delegate, and complete your tasks before they even reach your to-do list.

Key Anything.so features:

Proactive Task Detection One-Swipe Delegation Human + AI Assistant Squad

Visit website freemium €99.0 / Monthly

Brand24 is an AI-powered media monitoring tool that analyzes mentions and presents actionable insights.This tool is designed to keep track of online conversations about your brand, products, and competitors.

Key Brand24 features:

Real-time online media monitoring AI sentiment analysis Estimated social and non-social reach Share of voice

paid Free Trial $79.0 / Monthly (3 keywords, 2K mentions/mo, 1 users ,Update every 12h and more.)

The best social monitoring tool.

Key BrandWatch features:

Comprehensive Social Media Monitoring Advanced Analytics Customizable Dashboards Historical Data Access

Reputation Monitoring, Social Listening, Brand monitoring and Reviews Aggregation. Channels: Google Maps, Facebook, Yelp, Tripadvisor, Booking, Airbnb, Glassdoor, Indeed, Capterra, g2, Trustpilot, Foursquare, Trustedshops, App Store, Google Play.

Key ReviewsBlender features:

Supported channels

paid $59.0 / Monthly

Sprinklr offers a comprehensive, scalable, and secure Social Media Management System to help large enterprises quickly, efficiently, and accurately process and prioritize the fire hose of customer comments and complaints.

Key Sprinklr features:

Comprehensive Platform Advanced Analytics AI Capabilities Customization

AI search visibility platform to boost your rankings in ChatGPT, Claude, and Google AI. Monitor and improve your AI search visibility to get recommended more often than competitors.

Media monitoring, social media monitoring & media Intelligence products & tools help companies grow and build brands by listening, understanding, engaging and benchmarking their customers, markets and social business communities.

Key Meltwater features:

Comprehensive Media Monitoring Real-time Alerts Detailed Analytics Customizable Dashboards

Free social listening tool.

freemium $19.0 / Monthly (5000 mentions, 15 keywords, AI filters)

Real-time brand and media monitoring across news, social, and broadcast in over 150 languages.

Key Sensika features:

Comprehensive Media & Brand Monitoring AI-Powered Sentiment Analysis Real-Time Alerts & Crisis Detection Customizable Dashboards & Reporting

Get your brand mentioned by AI search engines.

$100.0 / Monthly (Solo)

Vocus: A Cision Company.

Key Cision features:

Comprehensive Media Database Robust Analytics Integrated Workflow Multichannel Distribution

Discover Your Brand's AI Presence.

Key BottleTrail features:

AI Brand Analytics Multi-Model Intelligence Chat Simulation

paid Free Trial $25.0 / Monthly (Starter)

Explore how your brand is represented and perceived by leading AI language models. Gain unique AI-model insights into your brand's key facts, perception, performance and market position.

Key brandpoint.ai features:

AI Model Brand Audit Competitor Analysis Cross-Model Research

free