Wine Trails turns your phone into a private, self-guided audio wine tour. Choose a region, then drive or cycle between cellar doors at your own pace. As you approach each winery, GPS triggers a professionally researched, narrated story about that producer, so the journey itself becomes the tour. No group, no fixed schedule, and it all works offline.
The app covers 36 wine regions across New Zealand, Australia, the United States and South Africa, with more than 4,000 wineries on an interactive map and over 1,100 narrated with their own audio stories. Explore a whole region at a glance, then let turn-by-turn navigation guide you vineyard to vineyard.
Key features:
Self-guided audio tours with GPS-triggered narration at every stop Driving and cycle-trail route modes Interactive global winery map (4,000+ wineries) Full offline access, no signal needed in the vines Personal wine journal to log bottles, ratings and tasting notes Progress tracking, badges and leaderboards as you explore new regions Booking guidance for cellar doors that require an appointment Wine Trails is built for travelers who want the freedom of independent exploration with the storytelling of a great guide, including the designated driver, who finally gets the full experience too.
Free to download, with introductory tours in every region and full access via a WineTrails+ subscription. Available on iOS and Android.
A startup from New Zealand that is founded by Blake Paiement.
Self-guided audio tours
GPS-triggered winery stories that play as you arrive
Wine regions covered
36 across New Zealand, Australia, USA & South Africa
Interactive winery map
4,000+ wineries mapped worldwide
Offline access
Full tours and maps work with no signal
Route modes
Driving and cycle-trail navigation
Journal & gamification
Log tastings; earn badges and track region progress
Wine Trails is the only wine app that turns the journey itself into a guided tour. Instead of just rating or logging wines, it uses your phone's GPS to play a professionally researched, narrated story about each winery as you physically arrive, driving or cycling between cellar doors at your own pace. It covers 36 wine regions across four countries, with 4,000+ wineries mapped and 1,100+ individually narrated, works fully offline, and gives even the designated driver the full experience. No other app combines location-triggered audio storytelling, self-guided routing, and a global winery map.
Most wine apps do one thing, rate a bottle, track a cellar, or offer generic city audio tours. Wine Trails is purpose-built for the wine-country trip: turn-by-turn routing between real cellar doors, GPS-triggered stories for each specific winery, driving and cycle-trail modes, offline access for patchy vineyard signal, and booking guidance for cellar doors that need appointments. It's the difference between an app that talks about wine and one that actually guides your day in the vines.
Travelers visiting wine regions, from curious first-timers to serious enthusiasts, who want the freedom of exploring independently with the depth of a great guide. It suits couples and groups on wine weekends, cyclists touring vineyard trails, and the designated driver who usually misses out. It also serves the tourism side: regional operators, cellar doors, and rental and bike-hire businesses that use Wine Trails to enrich their guests' visits.
Wine Trails was built in New Zealand to close a real gap: wine-country visitors were stuck choosing between fixed-schedule bus tours and self-driving with no context at all. The goal was to give independent travellers the storytelling of an expert guide, triggered automatically as they reach each winery. It began by narrating all 17 New Zealand wine regions, then expanded to Australia, the United States and South Africa, now 36 regions and growing, with every winery story individually researched and fact-checked before it's recorded.
Wine Trails runs a Flutter mobile app (iOS and Android) alongside a React web app, backed by a serverless TypeScript platform. Core technologies include GPS geofencing for location-triggered audio, Google interactive mapping for the winery map and routing, text-to-speech plus professional narration for the audio stories, and RevenueCat with Stripe for subscriptions.
Wine Trails is a direct-to-consumer app, so its users are individual wine travellers rather than enterprise accounts. On the partner side it works with:
Regional wine-tourism operators Cellar doors and wineries featured in the tours Bike-hire and rental-car businesses in wine regions Accommodation providers hosting wine-country guests
Based on its name and domain, Wine Trails (winetrails.io) appears to be a niche platform focused on wine tourismโhelping users discover wineries, vineyard routes, and wine-tasting experiences. Without verified firsthand data or extensive user reviews, a definitive quality rating is difficult, but if it delivers curated, well-organized wine trail information, it could be a genuinely useful niche travel resource.
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