AI-powered real estate CRM for Indian agencies. Whatsapp Automation, AI Agents RERA compliant, ₹0 to start. Capture leads from Facebook, Google, 99acres - close bookings 3x faster.
A startup from Noida, Uttar Pradesh, India, India, founded by Neha Tripathi.
This page is designed to help you find out whether Realatic is good and if it is the right choice for you.
Realatic is an AI-powered CRM for Indian real estate teams. It helps agents, brokers, channel partners, builders, and developers capture leads, manage follow-ups, communicate through WhatsApp, track site visits, and monitor the complete sales pipeline from one dashboard.
Real estate businesses often receive leads from many sources, including 99acres, MagicBricks, Facebook Ads, Google Ads, WhatsApp, websites, referrals, and walk-ins. If these enquiries are not managed properly, serious buyers may be missed due to delayed responses or poor follow-up tracking.
Realatic helps solve this by organizing every lead, follow-up, buyer conversation, site visit, and sales stage in one CRM. Agents can clearly see which buyers need a call, which follow-ups are pending, and which leads are ready for a site visit or booking.
The CRM is built around Indian real estate sales behavior. Buyers usually ask for brochures, floor plans, pricing, location links, and visit timing on WhatsApp. Realatic helps teams manage these conversations in a more structured way so that buyer history does not remain hidden in personal chats.
For managers, Realatic provides better visibility into sales team activity, lead status, source performance, and pending tasks. This helps reduce confusion and improves accountability.
Realatic is suitable for small agencies, brokers, channel partners, and developers who want to reduce manual work and improve lead conversion. Its AI-first approach helps teams focus on serious buyers and respond faster.
If your property business wants a CRM built for real estate workflows in India, Realatic is a practical and scalable choice.
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User-Friendly Interface
Realatic offers a clean, intuitive interface that makes it easy for users to navigate property listings, search filters, and account features without a steep learning curve.
Comprehensive Property Listings
The platform provides a wide range of property listings with detailed information, including images, pricing, and location data, helping users make informed decisions.
Search and Filter Options
Realatic includes robust search and filtering tools that allow users to narrow down properties based on criteria like price range, location, property type, and amenities.
Mobile Accessibility
The platform is optimized for mobile devices, allowing users to browse and manage real estate listings conveniently from smartphones and tablets.
Responsive Customer Support
Users often report that Realatic's customer support team is responsive and helpful in addressing inquiries or resolving issues related to listings and account management.
Real Estate Lead Management
Capture, organize, assign, and track property enquiries from multiple sources in one centralized CRM dashboard.
WhatsApp CRM Integration
Manage buyer communication, automate follow-ups, and share property information through integrated WhatsApp workflows.
AI-Powered Lead Qualification
Automatically qualify incoming property enquiries and help sales teams prioritize potential buyers based on their responses.
Automated Lead Follow-Ups
Schedule follow-up reminders and automated communication to reduce missed opportunities and improve response consistency.
Site Visit Management
Schedule property visits, assign sales executives, and track visit status and customer feedback within the CRM.
Sales Pipeline Management
Track prospects through different sales stages, from initial enquiry and site visits to negotiations and property bookings.
Meta Lead Ads Integration
Capture leads generated through Facebook and Instagram advertising campaigns directly into the CRM.
Real Estate Project Management
Organize property projects, track inventory-related information, and manage enquiries associated with different developments.
Sales Team Management
Assign leads, monitor follow-up activities, and track individual sales executive performance through a centralized platform.
CRM Reporting and Analytics
Access dashboards and reports covering lead sources, sales activities, follow-up status, and conversion performance.
Lead Distribution Automation
Automatically distribute incoming enquiries among sales executives according to configured assignment rules.
Realatic is a real estate CRM designed around the everyday sales workflows of Indian real estate businesses. It connects lead management, WhatsApp communication, site visit tracking, bookings, payment follow-ups, and sales reporting in one platform.
Its key differentiator is its focus on the complete property sales journey rather than basic contact management. Real estate teams can capture leads from multiple sources, automate follow-ups, track buyer interactions, and monitor sales progress without relying on disconnected spreadsheets and messaging tools.
Realatic is suitable for real estate businesses that need a CRM aligned with property sales processes rather than a general-purpose sales pipeline. It supports lead capture, automated WhatsApp follow-ups, site visit scheduling, booking management, and sales performance tracking. The platform helps agents and managers maintain visibility into buyer interactions and follow-up activities. For teams managing multiple property enquiries, Realatic offers a structured way to organise leads and track their progress from initial enquiry to booking.
Realatic primarily serves real estate developers, property brokers, channel partners, real estate agencies, and property sales teams in India.
It is particularly relevant for small and mid-sized real estate businesses managing enquiries from Meta Ads, property portals, websites, and WhatsApp.
Typical users include real estate business owners, sales managers, property consultants, marketing teams, and sales executives who need better lead tracking, faster follow-ups, and visibility into property sales activities.
Realatic was developed to address common operational challenges in real estate sales, including scattered customer enquiries, missed follow-ups, disconnected communication channels, and limited visibility into sales pipelines.
Real estate businesses often manage leads across spreadsheets, phone calls, WhatsApp, and multiple advertising platforms. This makes tracking customer interactions and coordinating sales activities difficult.
Realatic focuses on bringing these activities into a structured CRM workflow, helping real estate teams manage enquiries, customer communication, property visits, and booking progress from a central platform.
Realatic is a cloud-based SaaS platform that uses AI-powered automation, CRM workflow technology, API integrations, and real-time communication capabilities to support real estate sales operations.
The platform integrates with Meta's WhatsApp Business Cloud API, Facebook Lead Ads, Google Ads, and major Indian property portals. Its AI capabilities support models from OpenAI, Anthropic Claude, and Google Gemini for lead qualification and automated responses.
Realatic serves real estate agencies, property brokers, channel partners, and property developers across India. Its customers include businesses managing property enquiries, site visits, bookings, and customer communication through digital sales channels.
Specific customer names are not publicly disclosed, so a verified list of the largest customers is currently unavailable.
It is great CRM Software For Indian Real estate developers. I am able to manage end to end Pre Sales, Post Sales, Whatsapp automation and inventory
We have collected here some useful links to help you find out if Realatic is good.
Check the traffic stats of Realatic on SimilarWeb. The key metrics to look for are: monthly visits, average visit duration, pages per visit, and traffic by country. Moreoever, check the traffic sources. For example "Direct" traffic is a good sign.
Check the "Domain Rating" of Realatic on Ahrefs. The domain rating is a measure of the strength of a website's backlink profile on a scale from 0 to 100. It shows the strength of Realatic's backlink profile compared to the other websites. In most cases a domain rating of 60+ is considered good and 70+ is considered very good.
Check the "Domain Authority" of Realatic on MOZ. A website's domain authority (DA) is a search engine ranking score that predicts how well a website will rank on search engine result pages (SERPs). It is based on a 100-point logarithmic scale, with higher scores corresponding to a greater likelihood of ranking. This is another useful metric to check if a website is good.
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